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Prime Suspects
Prime Sports
109 episodes
6 days ago
Conversations about the sports betting industry in the US with Joe Brennan Jr and Adam Bjorn, their new venture Prime Sports and this weeks big plays in the markets.
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Football
Business,
Entrepreneurship,
Sports
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All content for Prime Suspects is the property of Prime Sports and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Conversations about the sports betting industry in the US with Joe Brennan Jr and Adam Bjorn, their new venture Prime Sports and this weeks big plays in the markets.
Show more...
Football
Business,
Entrepreneurship,
Sports
Episodes (20/109)
Prime Suspects
Ep. 107: Prime Suspects - November 10, 2025
Prime Suspects is back with Ep. 107, hosted by Matt Landis and featuring Joe Brennan Jr. and Adam Bjorn.In this episode, the guys discuss: The fallout from ESPN Bet’s collapse and what it says about the future of media & betting partnerships DraftKings’ move into prediction markets and whether regulators are ready for it The latest college football and NFL action, plus updates on Adam’s Circa Survivor picks and how the books fared over the weekend   Watch the video version here.   More:  Register at PrimeSports.com Download the Prime Sports app Follow Prime Sports on Twitter/X Follow Prime Suspects on Twitter/X Follow Joe Brennan on Twitter/X Follow Adam Bjorn on Twitter/X   You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.
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6 days ago
23 minutes

Prime Suspects
Ep. 106: Prime Suspects - November 4, 2025
Prime Suspects is back with Ep. 106, hosted by Matt Landis and featuring Joe Brennan Jr. and Adam Bjorn.   In this episode, the guys discuss: NFL week 9 results, and a World Series for the ages Adam's trip to the Breeders Cup this past weekend, which included an invitation to Roxy Roxborough's box at the track What can be done to drive interest in horse racing, and the role that prediction markets might play in that The brewing scandal with a UFC fighter facing allegations of match fixing, and what we might be able to expect from this case using boxing as a reference   More:  Register at PrimeSports.com Download the Prime Sports app Follow Prime Sports on Twitter/X Follow Prime Suspects on Twitter/X Follow Joe Brennan on Twitter/X Follow Adam Bjorn on Twitter/X   You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.
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1 week ago
25 minutes

Prime Suspects
Ep. 105: Prime Suspects - October 29, 2025
Prime Suspects is back with Ep. 105, hosted by Matt Landis and featuring Joe Brennan Jr. and Adam Bjorn.   In this episode, the guys discuss: The sports equinox, NFL week 8 results, and a World Series game for the ages Mainstream media's coverage of last week's NBA scandal, and whether the narratives of the story are the correct ones The merits (or lack thereof) around new calls to ban prop wagers, and the likelihood of that being an outcome Whether this scandal will change the leagues' relationships with the regulated sports betting industry    Watch the video version here.   More:  Register at PrimeSports.com Download the Prime Sports app Follow Prime Sports on Twitter/X Follow Prime Suspects on Twitter/X Follow Joe Brennan on Twitter/X Follow Adam Bjorn on Twitter/X   You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.
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2 weeks ago
40 minutes

Prime Suspects
Ep. 104: Prime Suspects - October 21, 2025
Prime Suspects is back with Ep. 104, hosted by Matt Landis and featuring Joe Brennan Jr. and Adam Bjorn.   In this episode, the guys discuss: A wild weekend of college football wins and NFL losses for Prime Sports and BetCris Shohei Ohtani’s legendary postseason run, recency bias in baseball greatness debates, and World Series predictions Reports of suspicious betting in small-conference college basketball and what it means for integrity monitoring in U.S. sports Kalshi’s weekend outage, how operators should handle downtime, and whether prediction markets pose an existential threat to key suppliers like GeoComply   Watch the video version here.   More:  Register at PrimeSports.com Download the Prime Sports app Follow Prime Sports on Twitter/X Follow Prime Suspects on Twitter/X Follow Joe Brennan on Twitter/X Follow Adam Bjorn on Twitter/X   You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.
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3 weeks ago
22 minutes

Prime Suspects
Ep. 103: Prime Suspects - October 13, 2025
Prime Suspects is back with Ep. 103, hosted by Matt Landes and featuring Joe Brennan Jr. and Adam Bjorn.   In this episode, the guys discuss: A chaotic college football weekend followed by one of Prime Sport’s strongest NFL Sundays of the season Highlights from G2E Las Vegas and how prediction markets dominated the industry conversation The Nobel Prize “past posting” incident and what it reveals about fairness and regulation gaps Why overtaxing and overregulating could push innovation and bettors back to the offshore market   Watch the video version here.   More:  Register at PrimeSports.com Download the Prime Sports app Follow Prime Sports on Twitter/X Follow Prime Suspects on Twitter/X Follow Joe Brennan on Twitter/X Follow Adam Bjorn on Twitter/X   You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.
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1 month ago
29 minutes

Prime Suspects
Ep. 102: Prime Suspects - October 7, 2025
Prime Suspects is back with Ep. 102, hosted by Matt Landis and featuring Joe Brennan Jr. and Adam Bjorn.In this episode, the guys discuss: How Prime Sports and Betcris handled the major college and NFL upsets shaking up bettors and books alike MLB postseason momentum shifts — Dodgers, Phillies, and Blue Jays futures on the move Kalshi’s parlay launch, market overreactions, and what new regulatory signals mean for prediction markets Massachusetts’ review of bettor limits and access, and how high licensing costs keep smaller operators out of the market   Watch the video version here.   More:  Register at PrimeSports.com Download the Prime Sports app Follow Prime Sports on Twitter/X Follow Prime Suspects on Twitter/X Follow Joe Brennan on Twitter/X Follow Adam Bjorn on Twitter/X   You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.
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1 month ago
17 minutes

Prime Suspects
Ep. 101: Prime Suspects - September 29, 2025
Prime Suspects is back with Ep. 101, hosted by Matt Landis and featuring Joe Brennan Jr. and Adam Bjorn.   In this episode, the guys discuss: NFL Week 4 takeaways from Dublin to Arizona, plus Ryder Cup drama and MLB pennant race exposures for Prime Sports and BetCris Kalshi’s legal arguments compared to the 1990s offshore playbook — and what it signals for prediction markets Chicago’s proposed local betting tax and the wider risk of municipalities piling on fees Early Week 5 NFL action, World Series predictions, and what Joe & Adam are watching for at G2E in Las Vegas   Watch the video version here.   More:  Register at PrimeSports.com Download the Prime Sports app Follow Prime Sports on Twitter/X Follow Prime Suspects on Twitter/X Follow Joe Brennan on Twitter/X Follow Adam Bjorn on Twitter/X   You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.
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1 month ago
26 minutes

Prime Suspects
Ep. 100: Prime Suspects - September 22, 2025
Prime Suspects marks a major milestone with Episode 100, hosted by Matt Landes and featuring Joe Brennan Jr. and Adam Bjorn.   In this episode, the guys discuss: A heartfelt tribute to Dave Sharapan, his impact on the industry, and his legacy as a genuine character in sports betting NFL Week 3 chaos, including bad beats, surprising comebacks, and the Browns delivering the book’s best result of the week MLB playoff races heating up, what sharp bettors are doing with baseball, and how October betting differs between recreational and sharper markets The latest in prediction markets, from Matchbook and Smarkets eyeing U.S. entry to Kalshi’s controversial business practices A special reflection segment celebrating 100 episodes of Prime Suspects, including favorite memories, industry changes, and a toast to the next hundred shows   Watch the video version here.   More:  Register at PrimeSports.com Download the Prime Sports app Follow Prime Sports on Twitter/X Follow Prime Suspects on Twitter/X Follow Joe Brennan on Twitter/X Follow Adam Bjorn on Twitter/X   You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.
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1 month ago
27 minutes

Prime Suspects
Ep. 99: Prime Suspects - September 15, 2025
Prime Suspects is back with Ep. 99, hosted by Matt Landes and featuring Joe Brennan Jr. and Adam Bjorn.   In this episode, Matt asks the tough questions, and the guys weigh in on: How Week 2 in the NFL and Week 3 in college football treated books like Prime and BetCris, and what results stood out Whether peer-to-peer prediction markets like Kalshi offer real value to bettors... or just clever branding Where moral lines should be drawn in real-world betting markets like Polymarket, and whether regulation is needed What the failure of the Fair Bet Act means for bettors under the 90% tax deduction cap, and how it's shaping the offshore vs. regulated betting dynamic   Watch the video version here.   More:  Register at PrimeSports.com Download the Prime Sports app Follow Prime Sports on Twitter/X Follow Prime Suspects on Twitter/X Follow Joe Brennan on Twitter/X Follow Adam Bjorn on Twitter/X   You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.
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2 months ago
20 minutes

Prime Suspects
Ep. 98: Prime Suspects - September 8, 2025
Prime Suspects is back with Ep. 98, hosted by Matt Landes and featuring Joe Brennan Jr. and Adam Bjorn.In this episode, the guys discuss: How Prime Sports' tech held up and what the NFL Week 1 results meant for Prime Sports and BetChris The volatility of live betting in a survivor-heavy week full of near-upsets DraftKings CEO Jason Robins’ controversial claim that product depth depends on limiting sharps—and why the guys aren’t buying it Why prediction markets are gaining ground and what Robinhood’s 25.5M funded accounts could mean for the sports betting landscape   Watch the video version here.   More:  Register at PrimeSports.com Download the Prime Sports app Follow Prime Sports on Twitter/X Follow Prime Suspects on Twitter/X Follow Joe Brennan on Twitter/X Follow Adam Bjorn on Twitter/X   You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.
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2 months ago
22 minutes

Prime Suspects
Ep. 97: Prime Suspects - September 2, 2025
Prime Suspects is back with Ep. 97, hosted by Matt Landes and featuring Joe Brennan Jr. and Adam Bjorn.   In this episode, the guys discuss: How Week 1 of college football played out across both sides of the counter, including notable upsets and house-friendly results Why evaluating early-season NCAA games is harder than ever—and how the transfer portal plays a major role What FanDuel Picks and DFS operators’ moves away from "against the house" betting signal about the market's next phase What Prime Sports has learned entering its third NFL season, and how they're prepping for growing action and competition   Note to listeners: Starting next week, new episodes will drop Monday evenings, featuring NFL-focused analysis and a look at Prime’s opening lines. Watch the video version here.   More:  Register at PrimeSports.com Download the Prime Sports app Follow Prime Sports on Twitter/X Follow Prime Suspects on Twitter/X Follow Joe Brennan on Twitter/X Follow Adam Bjorn on Twitter/X   You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.
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2 months ago
22 minutes

Prime Suspects
Ep. 96: Prime Suspects - August 27, 2025
Prime Suspects returns for Ep. 96, hosted by Matt Landes and featuring Adam Bjorn and Joe Brennan Jr. In this episode, the guys discuss: How Prime Sports is preparing for a breakout year in college football betting FanDuel’s entry into prediction markets and the regulators’ weak response The NFL’s public stance on micro betting—and what it’s missing   Watch the video version here.   More:  Register at PrimeSports.com Download the Prime Sports app Follow Prime Sports on Twitter/X Follow Prime Suspects on Twitter/X Follow Joe Brennan on Twitter/X Follow Adam Bjorn on Twitter/X   You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.
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2 months ago
23 minutes 19 seconds

Prime Suspects
Ep. 95: Prime Suspects - August 20, 2025
Prime Suspects is back with Ep. 95, hosted by Matt Landes and featuring Joe Brennan Jr. and Adam Bjorn.   In this episode, the guys discuss: Reflections from Bet Bash, including Joe’s panel and the influx of new faces Why operators, lawmakers, and regulators missed a big opportunity by skipping Bet Bash The significance of Circa scoring an untethered license in Missouri Robinhood’s entry into prediction markets, and the blurred line between prediction and betting   Watch the video version here.   More:  Register at PrimeSports.com Download the Prime Sports app Follow Prime Sports on Twitter/X Follow Prime Suspects on Twitter/X Follow Joe Brennan on Twitter/X Follow Adam Bjorn on Twitter/X   You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.
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2 months ago
22 minutes 30 seconds

Prime Suspects
Ep. 94: Prime Suspects - August 13, 2025
Prime Suspects is back with Ep. 94, hosted by Matt Landis and featuring Adam Bjorn and Joe Brennan Jr.   In this episode, the guys discuss: Why NFL preseason betting is an information game and how bookmakers manage risk before Week 1 Contest season strategy from Circa Survivor edges to choosing the right proxy Injury and contract storylines shaping early futures markets and week one lines   Watch the video version here.   More:  Register at PrimeSports.com Download the Prime Sports app Follow Prime Sports on Twitter/X Follow Prime Suspects on Twitter/X Follow Joe Brennan on Twitter/X Follow Adam Bjorn on Twitter/X   You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.
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3 months ago
25 minutes 9 seconds

Prime Suspects
Ep. 93: Prime Suspects - August 6, 2025
Prime Suspects is back with Ep. 93, hosted by Matt Landis, and featuring Joe Brennan Jr. and Adam Bjorn.   In this episode, the guys discuss: How Ohio’s year-over-year sports betting growth compares to trends Prime is seeing in the state Priorities and measures of success heading into BetBash 5 in Las Vegas ESPN BET’s “Fan Center” launch and what it could mean for the Penn-ESPN partnership Ohio Governor Mike DeWine’s proposed prop betting ban and its potential impact on the market   Watch the video version here.   More:  Register at PrimeSports.com Download the Prime Sports app Follow Prime Sports on Twitter/X Follow Prime Suspects on Twitter/X Follow Joe Brennan on Twitter/X Follow Adam Bjorn on Twitter/X   You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.
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3 months ago
26 minutes

Prime Suspects
Ep. 92: Prime Suspects - July 30, 2025
Prime Suspects is back with Ep. 92, hosted by Matt Landes and featuring Adam Bjorn and Joe Brennan Jr.   In this episode, the guys discuss: Prime Sports’ Kentucky launch and early activity in a market shared with Circa What makes preseason NFL betting unique, from market movement to microstakes sharp action Joe’s experience as the only industry voice at a New York research summit on gambling and debt Why the latest push to ban microbetting in New Jersey misses the mark   Watch the video version here.   More:  Register at PrimeSports.com Download the Prime Sports app Follow Prime Sports on Twitter/X Follow Prime Suspects on Twitter/X Follow Joe Brennan on Twitter/X Follow Adam Bjorn on Twitter/X   You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.
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3 months ago
28 minutes 48 seconds

Prime Suspects
Ep. 91: Prime Suspects - July 23, 2025
Prime Suspects is back with Ep. 91, hosted by Matt Landes and featuring Joe Brennan Jr. and Adam Bjorn.   In this episode, the guys discuss: The state of golf betting and its outsized role in Prime’s multi-state success Key business decisions shaping Prime’s future—and the real timeline for evaluating success Polymarket’s U.S. return and the economics of prediction markets vs. sportsbooks Prime’s quiet but strategic launch in Kentucky and why Joe says it’s all about retail relationships   Watch the video version here.   More:  Register at PrimeSports.com Download the Prime Sports app Follow Prime Sports on Twitter/X Follow Prime Suspects on Twitter/X Follow Joe Brennan on Twitter/X Follow Adam Bjorn on Twitter/X   You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.
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3 months ago
26 minutes 1 second

Prime Suspects
Ep. 90: Prime Suspects - July 16, 2025
Prime Suspects is back with Ep. 90, hosted by Matt Landes, and featuring Joe Brennan Jr. and Adam Bjorn.   In this episode, the guys discuss: Why operators are now offering to pay Prime to take their market access Joe’s inside account of NCLGS' “Honeymoon is Over” panel and tax hikes threatening U.S. sports betting How influencer culture is turning sports betting into entertainment, with Mazi arrest as Exhibit A DraftKings’ push into prediction markets and what it means for books fighting tax pressure   Watch the video version here.   More:  Register at PrimeSports.com Download the Prime Sports app Follow Prime Sports on Twitter/X Follow Prime Suspects on Twitter/X Follow Joe Brennan on Twitter/X Follow Adam Bjorn on Twitter/X   You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.
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4 months ago
24 minutes 24 seconds

Prime Suspects
Ep. 89: Prime Suspects - July 9, 2025
Prime Suspects is back with Ep. 89, guest-hosted by Jesse Learmonth, and featuring Joe Brennan Jr. and Adam Bjorn.In this episode, the guys discuss: The “Big Beautiful Bill” and its bombshell tax implications for bettors How New Jersey’s new law impacts Prime’s proxy betting model Why silence from major sportsbooks speaks volumes Whether sharp bettors will ditch the U.S. market and who benefits if they do   Watch the video version here.   More:  Register at PrimeSports.com Download the Prime Sports app Follow Prime Sports on Twitter/X Follow Prime Suspects on Twitter/X Follow Joe Brennan on Twitter/X Follow Adam Bjorn on Twitter/X   You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.
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4 months ago
33 minutes 8 seconds

Prime Suspects
Ep. 88: Prime Suspects - July 2, 2025
Prime Suspects is back with Ep. 88, hosted by Matt Landes, and featuring Joe Brennan Jr. and Adam Bjorn.In this episode, the guys discuss: Wimbledon betting action heats up as major upsets shake the field Proxy betting ban in New Jersey sparks backlash over industry overreach Prime Sports gears up for Kentucky launch ahead of football season NBA betting integrity questions resurface amid a new Malik Beasley investigation   Watch the video version here.   More:  Register at PrimeSports.com Download the Prime Sports app Follow Prime Sports on Twitter/X Follow Prime Suspects on Twitter/X Follow Joe Brennan on Twitter/X Follow Adam Bjorn on Twitter/X   You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.
Show more...
4 months ago
29 minutes 26 seconds

Prime Suspects
Conversations about the sports betting industry in the US with Joe Brennan Jr and Adam Bjorn, their new venture Prime Sports and this weeks big plays in the markets.