Send us a text TV news runs on visuals, but too many pitches fall apart because the only thing sent to the newsroom is a logo. In this episode, Scot Media Tulsa CEO Jeromee Scot breaks down what producers actually look for when they scan a pitch and why real photos and video make such a difference. You’ll learn what counts as a strong visual, how to build a year-round library of usable content, and the easiest ways to send assets to journalists through Google Drive, Dropbox, or other li...
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Send us a text TV news runs on visuals, but too many pitches fall apart because the only thing sent to the newsroom is a logo. In this episode, Scot Media Tulsa CEO Jeromee Scot breaks down what producers actually look for when they scan a pitch and why real photos and video make such a difference. You’ll learn what counts as a strong visual, how to build a year-round library of usable content, and the easiest ways to send assets to journalists through Google Drive, Dropbox, or other li...
How AI Can Improve Your PR and Communications Strategies
Press Play with Jeromee Scot
7 minutes
11 months ago
How AI Can Improve Your PR and Communications Strategies
Send us a text In Episode 13 of Press Play: Media Strategies from Scot Media Tulsa, we explore how artificial intelligence is revolutionizing the world of PR and communications. Discover how AI tools can help you stay ahead by monitoring media coverage, tracking trends, and even flagging potential crises before they escalate. Learn how to use AI to tailor your pitches, save time, and make smarter decisions. Whether you’re a seasoned PR pro or just starting out, this episode will show you how ...
Press Play with Jeromee Scot
Send us a text TV news runs on visuals, but too many pitches fall apart because the only thing sent to the newsroom is a logo. In this episode, Scot Media Tulsa CEO Jeromee Scot breaks down what producers actually look for when they scan a pitch and why real photos and video make such a difference. You’ll learn what counts as a strong visual, how to build a year-round library of usable content, and the easiest ways to send assets to journalists through Google Drive, Dropbox, or other li...
