Amy Faulkner is the co-founder of Starts With A, a brand consultancy that supports evolving businesses through brand transformation. She is also the co-creator of Really Good Conversations, a card game and podcast that inspires families, friends, and teams to connect on a deeper level. With a career spanning Europe and Australia, Amy combines a global perspective with a love of curiosity, storytelling, and life as a mother to spark conversations that truly matter. In this episode we discuss why conversations matter, how her business and podcast evolved, and the importance of storytelling when it comes to brand and marketing.  Connect with Amy via LinkedIn at: https://www.linkedin.com/in/amyfaulkner/  You can find out more about Starts with A at: https://www.startswitha.co/  And check out Really Good Conversations at: https://reallygoodconversations.co/  The podcast episode we referenced in our conversation is this one: https://open.spotify.com/episode/1zFODrv2dArwoCPT6h0yfw?si=K6FGJR1nR2Gl8lhmcd8FcA