A series of conversations to turn the industry around, hosted by Alastair Duncan for The Drum. As brands find it harder to gain attention and consumers can find stuff out by asking AI, how we can rebuild trust in the industry? How can advertising be saved?
All content for Pod Save Advertising is the property of The Drum and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
A series of conversations to turn the industry around, hosted by Alastair Duncan for The Drum. As brands find it harder to gain attention and consumers can find stuff out by asking AI, how we can rebuild trust in the industry? How can advertising be saved?
In this episode, Alastair Duncan sits down withOrlando Wood, Chief Innovation Officer of System 1 and author of ‘Look Out’ and ‘Lemon’ and Paul Simonet of Experience is Everything pivot the lens from media efficiency to the showmanship and artistry needed to engage with consumers better.
A series of conversations to turn the industry around, hosted by Alastair Duncan for The Drum. As brands find it harder to gain attention and consumers can find stuff out by asking AI, how we can rebuild trust in the industry? How can advertising be saved?
