PlayAbly Podcast: Gamifying E-commerce for the Future
PlayAbly
39 episodes
4 days ago
Black Friday 2025 is coming in hot—and this year, it's not just about who shouts the loudest, but who plans the smartest. In this episode of The PlayAbly Podcast, we break down the data-backed trends, key deadlines, and exact moves your ecommerce team needs to make in the next 72 hours to win. We cover: What’s moving the needle this season (and what’s noise)The 6-lane strategy PlayAbly brands are using to drive profitable growthHow to prep your mobile store, checkout speed, BNPL offer, and in...
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Black Friday 2025 is coming in hot—and this year, it's not just about who shouts the loudest, but who plans the smartest. In this episode of The PlayAbly Podcast, we break down the data-backed trends, key deadlines, and exact moves your ecommerce team needs to make in the next 72 hours to win. We cover: What’s moving the needle this season (and what’s noise)The 6-lane strategy PlayAbly brands are using to drive profitable growthHow to prep your mobile store, checkout speed, BNPL offer, and in...
PlayAbly Podcast Episode 26: Why Brand Ads Flop in Games—and What Actually Works
PlayAbly Podcast: Gamifying E-commerce for the Future
22 minutes
7 months ago
PlayAbly Podcast Episode 26: Why Brand Ads Flop in Games—and What Actually Works
DOWNLOAD THE PLAYABLY SHOPIFY APP Brand ads in games? They’ve been called the Holy Grail of digital marketing… and yet, most have failed spectacularly. In this episode of the Playably Podcast, our host Kajal Ford sits down with Playably CEO and founder John Chang to unpack why traditional in-game brand advertising never took off—and why the solution isn’t squeezing ads into games, but instead bringing games into brands. John shares his insider perspective from his days building Unity Ads—a mu...
PlayAbly Podcast: Gamifying E-commerce for the Future
Black Friday 2025 is coming in hot—and this year, it's not just about who shouts the loudest, but who plans the smartest. In this episode of The PlayAbly Podcast, we break down the data-backed trends, key deadlines, and exact moves your ecommerce team needs to make in the next 72 hours to win. We cover: What’s moving the needle this season (and what’s noise)The 6-lane strategy PlayAbly brands are using to drive profitable growthHow to prep your mobile store, checkout speed, BNPL offer, and in...
