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When you run a photography studio with your partner, it can be a balancing act between creative vision, business management, and just keeping your sanity. On this episode Scott sits down with Lori and Jeff Poole to unpack how they built multiple successful photography businesses under one roof (while still being married to each other).
Jeff and Lori Poole, owners of IndigoSilver Studio in Wilmington, North Carolina, specialize in boutique boudoir portraiture and wedding photography. With over 15 years of experience, they also run Photo Insight, an educational platform for photographers. Through their coaching programs, they help fellow photographers adapt to industry changes and run successful, profitable studios.
Lori and Jeff share how they divided responsibilities, streamlined their processes with automation, created a welcoming studio environment (with sets they built themselves), and keep workflows moving even with a preschooler at home. From their strategies for lead generation to same-day IPS sessions, you’ll discover tactics you can actually use to grow your photography business, without burning out.
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Ready to upgrade your photography workflow? Tune in to Workflows now for an honest, actionable look behind the scenes of a thriving photography business. Don’t just shoot, run your studio smarter!