Ep. 10: Pharma Translation Unveiled: AI, Cultural Adaptation, and the Power of Human Expertise

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Pharma Sales & Tech Podcast by Platforce

Platforce

26 episodes

9 months ago

Pharma Sales & Tech is the podcast for industry leaders who want to excel in the digital age. Each episode tackles a different challenge facing pharma & life science sales organizations, and reveals innovative omnichannel and digital solutions. We bring real-world perspectives from people who have built successful careers in pharmaceutical sales and marketing.

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Ep. 10: Pharma Translation Unveiled: AI, Cultural Adaptation, and the Power of Human Expertise

Pharma Sales & Tech Podcast by Platforce

25 minutes

2 years ago

Ep. 10: Pharma Translation Unveiled: AI, Cultural Adaptation, and the Power of Human Expertise

Join Stefan of Platforce in this captivating episode of the Pharma Sales & Tech Podcast, where he engages in a thought-provoking conversation with Wendy Pease, the owner of Rapport Translations.

Dive into the world of AI and cultural adaptation as Wendy sheds light on the limitations of AI in capturing cultural nuances and emotional resonance. Discover how Rapport International combines AI and human expertise to deliver accurate and culturally appropriate translations, ensuring the highest quality in the industry. Listen as Wendy shares examples and expresses concerns about using AI language models in sensitive sectors like pharmaceuticals. Gain valuable insights into the use of ChatGPT as a research tool for interpreting and adapting materials, while understanding the indispensable role of human decision-making and understanding.

Don't miss this enlightening discussion that highlights the importance of language nuances and cultural adaptation in translation. Tune in now and broaden your perspective on the future of translation in the pharmaceutical landscape!