EPISODE 29 IS HERE! Mojo Offensive Coordinator Coach Tate Smith brings the heat —That’s not all — we’ve got a surprise pop-in featuring QB Jakob Garcia and RB Gavin Black, the dynamic duo leading the charge on Friday nights!
Your 33 Lead Hosts:Keith Balderaz | Sergio Franco | Busta | Chavo | Joe Flores
Weekly Pick’ems: The crew makes their calls for this week’s biggest matchups
Listen Now: Spotify Apple Podcasts TikTok Highlights @pbplaybookpodcast_33lead
Follow & Support: Facebook: Permian Basin Playbook
Thank you to our sponsors:Double T Services | Kodiak Gas Services | HZ Services | Texas Farm Bureau
Want to become a sponsor? Sponsorship opportunities are now open — including our Sports Banquet at the Bush Convention Center on January 18th!
#PermianBasinPlaybook #MojoFootball #PermianPanthers
NEW EPISODE ALERT — “COMING HOME: THE MIKE PETERS STORY” He’s back where it all began! Pecos-Barstow-Toyah ISD Athletics Pecos Eagle Athletic Booster Club Pecos-Barstow-Toyah ISDPecos legend and Athletic Director Coach Mike Peters joins Permian Basin Playbook this week for a powerful sit-down with KBALL, The Dawg, Busta, and Audi From 25+ years in Texas athletics to building winning programs across the Permian Basin — Coach Peters shares what it means to come home to Pecos and lead the next generation of Eagles PLUS: Pop-in guest Jace Martinez — former Midland Legacy Rebel & current Hardin-Simmons baseball standout — talks about his comeback journey after Tommy John surgery And you know it — Weekly Pick’ems are back! Who ya got? Tune in now to Episode 28 of the Permian Basin Playbook —Where West Texas sports, stories, and Friday Night Lights shine brightest Special thanks to our sponsors Double T Services, Kodiak Gas, HZ SERVICES, TEXAS FARM BUREAU #PermianBasinPlaybook #WestTexasSports #FridayNightLights #PecosEagles #HardinSimmons #MidlandLegacy #PodcastDrop #WestTexasStrong
EP. 27 Crane Football We’re joined by Coach David Birdwell — Head Golf Coach, Secondary Coach, and JH Hoops — plus a special pop-in guest, former OHS Lady Broncho and current Sul Ross Volleyball standout Clarissa Deleon! “SPREAD FAR THE FAME OF THE GOLDEN CRANES!” We’re talking Friday Night Lights, West Texas football culture, life as a multi-sport coach, and what it takes to keep that Crane pride shining bright. Then we roll right into News & Notes and our Weekly Pick’ems — including this week’s Game of the Week between Wink and Iraan! Stream now on Spotify | Apple Podcasts | iHeart | Amazon Music | Facebook Watch Drop your score predictions #PermianBasinPlaybook #GoldenCranes #CraneTX #SulRoss Clarissa Deleon
EPISODE 26! This week, we shine the spotlight on Monahans Lady Lobo Volleyballl with our special guest Gina Williams — The Voice of the Lady Loboes!We’re talking passion, pride, and play-by-play — plus how local media helps elevate small-town sports across West Texas.Joining the roundtable: KBALL | Busta | Ryan Layman Tune in for:• The story behind Gina’s journey as the voice of the Lady Loboes• A surprise appearance from senior libero Anays Gonzalez• All-new Friday Night Pick’ems with our crew calling their shots for the week! Catch Episode 26 now on Spotify, Facebook, and TikTok @PBPlaybookPodcast_33LeadPlay Hard. Lead Strong. That’s the 33 Lead Way
Former NFL Kicker Phil Dawson joins us to talk about his transition to the sidelines as Head Coach of the Midland Christian Mustangs. Surprise guest: Freshman QB Jaxon Franco drops in to talk about Friday night magic! Permian Basin Playbook — Season 2, Episode 25 Pick’ems are BACK — who you got this week? Drop your picks in the comments! Matchups: Andrews (2-3) vs Estacada (3-2) Crane (2-3) vs Alpine (1-4) Monahans (0-5) vs Pecos (2-3) Fort Stockton (3-2) vs Big Spring (3-2) Grandfalls (4-1) vs Marfa (3-2) Seminole (3-2) vs Hereford (1-3) Snyder (0-5) vs Levelland (0-5) Game of the Week: Liberty (5-0) vs Greenwood (5–0) LISTEN NOW on Spotify, TikTok, and everywhere you stream podcasts @PBPlaybookPodcast_33Lead Shoutout to our sponsors:Double T Services | Kodiak Gas Services | Texas Farm Bureau | HZ Services Question for YOU:Which matchup is YOUR Game of the Week? And who’s got the edge in Liberty vs Greenwood? Let us know #PermianBasinPlaybook #TexasFootball #HighSchoolFootball #PBPlaybookPodcast #MidlandChristianMustangs
Episode 24- Ryan Newbrough from the Andrews Lady Mustangs Volleyball Booster Media Team to talk all things Lady Mustangs volleyball . We even had a special pop-in guest, Lady Mustang player Rylan Newbrough, join us for some fun!
Permian Basin Playbook Podcast – Season 2
(Comment/Share - Chance to win a free hat!)
Joining KBALL on the mic: Big Joe | Busta | Guest Co-Host Bailey Haney.
Episode Highlights:
Sponsors:
A big thank you to our podcast partners who keep us rolling and supporting local sports .
Where to Listen:
Catch the full episode now on Spotify, iTunes, Amazon Music, and iHeartRadio.
Don’t forget to follow us on TikTok (@pbplaybookpodcast_33Lead) and across all socials for more behind-the-scenes and weekly highlights!
Play hard. Lead strong. That’s the 33 Lead way.
Permian Basin Playbook – Ep-23 Special guest — Jakob Brandenburg
Award-winning news anchor
Baylor alum
Star of First Alert 7
Leader in the 33 Athletic Club
Here’s what’s inside
Jakob’s journey, community impact & Friday Night Lights memories
News & Notes: Jakob provides area Volleyball Update!
Cardi B headlines, Texas Tech’s Big 12 chase, MLB talk
Weekly Pick ’Ems – Predictions on all the big matchups across West Texas
Big thanks to Jakob + shoutout to our sponsors: Double T Services, Kodiak Gas Services, HZ Services, Texas Farm Bureau.
Follow us everywhere:
TikTok @pbplaybookpodcast_33Lead
FB Joby Flores 33 Lead Foundation Permian Basin Playbook Podcast
Spotify The Permian Basin Playbook Podcast
…and catch Jakob on CBS7 First Alert 7 (5–7am)
Play hard. Lead strong. That’s the 33 Lead way.
NEW EPISODE IS LIVE! This week we welcome a West Texas staple: Todd Jones – Voice of the Greenwood Rangers & host of the Ranger Rundown.
Permian Basin Playbook – Season 2, Episode 22
From calling some of Greenwood’s biggest moments to building a platform that keeps fans plugged in — Todd brings energy, passion, and stories you don’t want to miss.
Inside the Episode
• Conversation with Todd on his journey behind the mic
• News & Notes across the Basin
• Pick ’Ems Rundown – West Texas matchups broken down by the crew
Sponsors Who Power the Show Shoutout to Double T Services, Kodiak Gas Services, HZ Services, and Texas Farm Bureau for keeping us rolling strong.
Your Move Follow us on TikTok: @pbplaybookpodcast_33Lead
Hit Follow on Spotify so you never miss a play
Drop a comment & tell us who’s winning this week!
Like & Share this post for your chance to win a FREE 33 Lead Hat
Play hard. Lead strong. That’s the 33 Lead way.
#PermianBasinPlaybook #WestTexasFootball #GreenwoodRangers #TexasHighSchoolFootball #PBPodcast #PodcastInterview
Permian Basin Playbook – Season 2, Episode 21. Bradley Marquez – Odessa High legend, Texas Tech star, NFL pro (Rams & Lions), two-sport athlete, and now a businessman giving back to his hometown.
Drop a comment (shoutout Kendall Garduno & Michael Rivera)
Like & Share for a chance to win a FREE 33 Lead Hat
Your Hosts:
KBALL | BIG JOE | BUSTA | CHAVO
Conversation Round
From Friday night lights to the NFL grind, Bradley talks about his journey and why giving back matters more than ever.
News & Notes
• KBALL announces the BBQ BASH – Oct 18
• UTPB stuns UCO – shoutout Cheno & Kannon Gibson
• Lee Corso… still alive, but that career is DONE.
Pick ’Ems Segment – Matchups
• Pecos vs. Levelland
• Compass Academy vs. Iraan
• Kermit vs. Crane
• Canyon vs. Andrews
• Alpine vs. Fort Stockton
• Pebble Hills vs. Midland High
• Midland Legacy vs. Euless Trinity
• Monahans vs. Amarillo Randall
• Wink vs. Stanton
• Greenwood vs. Sweetwater
• El Paso Eastlake vs. Permian
️ Game of the Week: Bell vs. Odessa High
Shoutouts & Sponsors
Big thanks to Double T Services, Kodiak Gas Services, HZ Services, and Texas Farm Bureau for keeping this show rolling strong.
Thanks to Bradley Marquez for joining the pod.
Grab some good eats at Patrick Clay’s Odessa.
Level up your backyard with West Texas Outdoor Living.
Call to Action
Follow us on TikTok @pbpodcast_33Lead
Hit that follow button on Spotify & never miss a West Texas story.
Produced by LKMEDIAPARTNERS
“Play hard. Lead strong. That’s the 33 Lead way.”
NEW EPISODE ALERT
Permian Basin Playbook — Season 2, Episode 20
We’re back on the court with Coach Gillian Herrera, entering her 13th year as Head Volleyball Coach of the Permian Lady Panthers. Under her leadership, Permian has made the state playoffs 5 of the last 7 years—and she’s not slowing down.
Episode Theme: “Set for a Comeback” | “Go Mojo!”
Coach Herrera knows what it takes to build a culture of resilience and grit. We dive into her coaching journey, empowering athletes, and keeping the Permian spirit alive.
Starting Lineup:
KBALL (Host) | Busta | Chavo | Bailey (OHS grad, former college volleyball player, ECISD teacher)
Shoutouts: Permian Basin Elite Volleyball, Jade Workman #LubbockChristianVolleyball, and all the coaches who’ve shaped the game—Patty Jones, Mike Moffit, Coach Purser, Coach McMillan, Connie Bozarth, Coach Elliot, Al Bennet.
Sponsor Love: Double T Services • Kodiak Gas Services • HZ Services • Texas Farm Bureau
Favorite takeaways:
• “Never say die.”
• “Nobody cares—work harder.”
Listen now on Spotify: Just search Permian Basin Playbook and join the 33 Lead sports family.
“Play hard. Lead strong. That’s the 33 Lead way.”
Fresh off a state-final run and being named Region 4-2A Coach of the Year, Coach Archibald joins KBALL, Busta, Chavo, and Big Joe for a full-court convo on:
Balancing teaching, family & coaching
Lessons from the 2024 title game
The Wildcats being honored as Team of the Year
Hot Seat + Rapid Fire questions you don’t want to miss
Her surprising favorite snack (yes, we Googled it )
Plus: shoutouts, TikTok updates, scholarship news, and a little behind-the-scenes family fun — including a Happy Belated Birthday to Blake Archibald!
Watch now & rep West Texas sports
Big thanks to our sponsors:
Joby Flores 33 Lead Foundation | Double T Services | Kodiak Gas | HZ Services | Texas Farm Bureau
Follow us on TikTok @pbpodcast_33Lead
Follow & rate us on Spotify to help more West Texans find the show!
Produced by LK MEDIA PARTNERS
NEW EPISODE! OHS HC ERIK HARTMAN “Oh Nelly, he’s wearing his WHITE SHOES”
Season 2 – Episode 18 of The Permian Basin Playbook is here, and we’ve got a full-circle Broncho story you won’t want to miss… Guest: Erik Hartman – Head Football Coach, Odessa High School Bronchos From slingin’ passes as OHS QB in the ‘90s… to leading the Bronchos as head coach in 2025 — Coach Hartman shares his journey, his vision, and a few legendary quotes you’ll be repeating all season. Topics we tackle: QB at OHS Head Coach at OHS – What it means to him Building a winning culture & community connection Lessons from his first season back on the sideline Future goals — including an indoor facility & more weight rooms Why “It’s not just a four-year process, but a forty-year process” Hot Seat Questions with BIG JOE, CHAVO, BUSTA, and KBALL — plus our Two-Minute Drill to wrap it up! Big thanks to our sponsors for keeping West Texas football stories alive:Double T Services | Kodiak Gas Services | HZ Services | Texas Farm Bureau LISTEN NOW — And hey, help us grow! If you’re on Spotify, hit Follow so you never miss an episode. Search Permian Basin Playbook and join our West Texas football family. Play Hard. Lead Strong. That’s the 33 Lead Way. #ohsbronchos #Spotify #permianbasin #odessahigh @followers
Season 2 of The Permian Basin Playbook keeps rolling, and Episode 17 is HERE!
This week, KBALL, Big Joe Flores, The Dawg, and Busta sat down with Coach Tony Pallanez, Head Football Coach of the Pecos Eagles!
We discuss :
His coaching journey & vision for the Eagles
The culture he’s building (“Lunchpail mentality”)
Growing up in the Cowboy world
His all-time favorite snack and best places to eat in Pecos
Fall camp updates, local sports news & shoutouts to players Omar Salgado Jr, Bubba Martinez, Kai Salgado, Julian Mendoza, Matt Chavarria, and Josh Carbajal!
Plus, Coach drops some quotes you’ll want to hang in the locker room:
“If you’re juiceless, you’re useless.”
“Water doesn’t boil at 211… that ONE extra degree can move a train.”
Huge thanks to our sponsors: Double T Services, Kodiak Gas Services, HZ Services, and Texas Farm Bureau — your support keeps West Texas sports stories alive!
CALL TO ACTION:
If you’re enjoying the show, help us grow! Follow Permian Basin Playbook on Spotify — just search our name, click Follow, and never miss an episode. The more followers we have, the more West Texas sports stories we can tell.
Listen now on Spotify, YouTube, Apple Podcasts, Amazon Music, & iHeartRadio.
“Play hard. Lead strong. That’s the 33 Lead way.”
#33Lead #PermianBasinPlaybook #PecosEagles #WestTexasFootball #PlayHardLeadStrong #Spotify #AmazonMusic #AppleMusic #YouTube #iHeartRadio #Scholarships #PermianBasin
SEASON 2 KICKS OFF NOW!
We’re back with Episode 16 of The Permian Basin Playbook, and we’re starting strong with none other than Coach Mickey Owens — the winningest head coach in Monahans Loboes history!
Coach Owens shares stories and lessons from his incredible 34-year journey
Listen now on:
Spotify | Apple Podcasts | Amazon Music | iHeartRadio | YouTube | Facebook
Presented by www.33lead.com
Thank you to our incredible sponsors:
Double T Services • Kodiak Gas Services • HZ Services • Texas Farm Bureau
Play hard. Lead strong. That’s the 33 Lead way.
Coaches mentioned in episode:
Gary Gaines, Randy Quisenberry, Bren Holland, Arcadio Rivera, Larry Hanna, Max Johnson, and Mickey Mitchell
#33Lead #Season2 #PermianBasinPlaybook #CoachMickeyOwens #TexasHighSchoolFootball #WestTexasLegends #Scholarships #PlayHardLeadStrong #WTXFootball
Episode 15 of The Permian Basin Playbook is live! Huge thanks to Roy Porras & Sammy Briones for sharing stories as we honor Joby Flores’ legacy. We’re excited for the July 19 Golf Tournament!
Listen on Spotify, Apple Music, Amazon Music, iHeartRadio, YouTube & Facebook.
#33Lead #PermianBasin #Scholarships #JobyFlores #GolfForGood #AppleMusic #SpotifyPodcast #AmazonMusic #iHeartRadio #YouTubePodcast #PermianBasinPlaybook
Permian Basin Playbook Podcast — Episode 14
Guest Spotlight:
We’re thrilled to welcome Monahans Track and Field star Valerie Hunt — a multi-time qualifier in shot put and discus, state champion, Jr. Olympic national champion, and proud Texas Tech signee! Valerie’s story is inspiring, and we had an incredible time chatting with her. Wishing her the best of luck at state and in all her future endeavors. Valerie is a tremendous leader and person — an absolute joy to have on the show!
Episode Highlights:
Career Questions & Discussion (Starts at 12:01)
We dive into Valerie’s journey, her training routines, motivation, and what it takes to succeed at such a high level.
Rapid Fire Question Segment (Starts at 25:00)
Get to know Valerie’s fun side with quick, spirited questions!
Additional Topics Covered:
A brief discussion on the pro baseball season & college baseball/softball as conference tournaments approach.
High school baseball and softball updates, along with area playoff previews.
Exciting news about the upcoming 33 Lead Golf Tournament on July 19th (starts at 39:24) — make sure to sign up for a chance to win a trip to Pebble Beach!
The Permian Basin Scholarship Awards Tour has kicked off — stay tuned for details and how you can get involved!
Thank You to Our Sponsors:
Double T Oilfield Services
Kodiak Gas Services
Stay Connected:
Follow us on Facebook and YouTube listen on Apple Music, Spotify, iHeartRadio, and iTunes.
#texasrelays #texastech #shotput #discus #nikenational #pasta #statechamp #golf #scholarships #applemusic #spotifypodcast #itunes #facebook #iheartradio #onepercentmentality
Tune in now to hear Valerie’s inspiring story and stay tuned for more exciting updates from the Permian Basin!
Episode 13 Release! - Derrick RichardsonHead Basketball Plano East Lady PanthersJoin us as we catch up with Coach Richardson about his state championship experience, insights into the Lady Panthers' current season, upcoming scholarship opportunities, our weekly poll question and our new rapid fire segment!
NEWS AND NOTES (27:00)Stay updated on spring scholarships!Message us on Facebook or visit our website at [33lead.com](http://33lead.com).
Poll Question of the Week (38:05):In your opinion, how can high school and college athletes balance the benefits and risks of social media? #pollquestion
A big thank you to some of our viewers for sharing their thoughts:- Hanna Bean- Mandie Trader- Lucas Ramos- Jessica Montiel- Sean Merrick- Armando Flores- Justin Hardy- Nolan Pritchard
RAPID FIRE QUESTIONS (55:19)
Thank you to our Sponsors:- All-Tex Roofing- Double T Oilfield Services LLC
Tune in for an engaging episode!#gospursgo #grandfalls #monahans #angelostate #sulross #planowest #planoeast #ftstockton #ftdavis #mccamey #fabens #sunray #mccallentx #33Lead #LKMEDIAPARTNERSNOW AVAILABLE ON : Spotify,Apple Podcasts, Amazon Music
Episode 12 Alert!Permian Basin Playbook Podcast with your hosts Busta, KBALL, Chavo, and The Dawg! This week, we're thrilled to welcome special guest Rob Franklin, Sports Director of Seminole Athletics, known as “SOUND OF THE TRIBE.” Tune in on KIKZ 1250 AM or KSEM 106.3 FM and catch Rob online at [www.kikzksem.com](http://www.kikzksem.com) and on social media @seminoletxradio. Topics to Explore:- Rob's journey from teaching and coaching to the media world- (18:00) Poll Question for the week: How do you believe allowing athletes to transfer for athletic reasons will impact high school sports competitiveness? We want to hear your thoughts! In Memoriam:- RIP Wink High's Jake Shuler- RIP Coach Patty Browning- RIP Coach Ben White Highlights:- Recap of the 33 Lead Banquet- Baseball and softball season is upon us! Coaches and experts, let us know if you'd like to be on the podcast! Sponsored by Tactical Wealth Management | Featuring the Area Hoops Report Shoutout: Congratulations to Coach Lawrence Johnson, the new Assistant AD and Head Football Coach at Brownfield! To schedule an episode, reach out on Facebook or visit us at [www.33lead.com](http://www.33lead.com). Shoutout to Perika's Terrace in Seminole Shoutout Monahans Chamber of CommerceDon't miss it! #PermianBasinPlaybook #Podcast #SportsTalk #SeminoleAthleticsSpotify
EP 11:”Be Yourself"-Steven Flores #PermianIn this exciting installment, hosts Keith, Busta, The Dawg, and Joe welcome a special guest, Permian Hoops Head Coach Steven Flores, to discuss his Mojo Panthers, the current season, and his unique coaching philosophy.We'll dive into a recent ruling that allows student-athletes to play two years of junior college (JUCO) while still maintaining four years of NCAA eligibility. This change promises to reshape the landscape for aspiring athletes!We'll also cover:- Upcoming area tournaments with insights from Mando and Joe- A reminder from Brenda about important scholarship applications from our foundation- A heartfelt tribute to Ricky HendersonDon't forget about the upcoming Banquet held at the Bush Convention Center event on January 12. For more information, contact us on Facebook at Joby Flores 33 Lead Foundation or visit our website at 33lead.comWe're excited to introduce a new segment sponsored by Tactical Wealth Management: West Texas High School Hoops Power Rankings!A huge thank you to our sponsors, Tactical Wealth Management, All-Tex Roofing and Sewell Family of Companies.Wishing all our friends and followers a Merry Christmas! Tune in for an enlightening and festive episode you won't want to miss!#OdessaPermian #WestTexas #Basketball #Rankings #33LeadFoundation
Welcome to Episode 10 of the Permian Basin Playbook! Featuring #Midland High Basketball Head Coach Brad Reese! In this exciting episode, we’ll delve into the highlights of the season so far with Coach Reese, reflecting on the team's progress and achievements. (Player mentions - MJ Washington, cooper Johnston, Mark Gomez) News and Notes Segment:Join us as we discuss the upcoming award winners at the January 12 banquet held at the Bush Convention Center in downtown Midland. We’re thrilled to announce that our keynote speaker for the evening will be the inspiring Tiki Davis! Learn more about Tiki at [tikidavis.com](https://tikidavis.com/). Coach Reese’s Playing Career:We’ll explore Brad's journey from JUCO basketball to Texas Tech and discuss his transition to playing overseas, shedding light on the experiences that shaped his career. Coaching Journey:Get an overview of Coach Reese’s coaching stints and the valuable lessons he’s learned along the way. Culture in Basketball:Coach Reese will share insights on the importance of team culture in high school basketball and how it impacts player performance and development. Player Development:Finally, we’ll dive into Brad’s approach to player development, discussing the techniques and strategies he employs to help his athletes succeed.A special thank you to our sponsors, All Tex Roofing and Sewell Family Companies. Listen to us on Spotify, YouTube, and Facebook!For more information, visit us at [www.33lead.com](http://www.33lead.com).Don’t miss this episode packed with insights and inspiration!Brad Reese Bren Busta Joe Flores Christian Chavez Keith F. BalderazMidland High School MHS Boys basketball booster club
