Welcome to the FINAL EPISODE OF THIS SEASON!
Get set for an exciting conversation with Brett McGrath, VP of Marketing at The Juice, on this week's episode of Operation: Automation.
Brett delves into the heart of content marketing, sharing his unique perspective on how pre-product involvement shapes marketing roles. Hear how he champions customer feedback for successful product development and the significance of strategic content distribution for competitive differentiation. We discuss the delicate dance between content creators and demand-gen professionals and explore the future of AI in content creation.
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Make sure to check out Brett’s podcast, The Modern Day Marketer, and if you are a content marketer or you are looking for one, visit Superpath, a community of 15,000+ experienced content marketers.
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Reach out to us at podcast@getresponse.com and let us know how you feel about the future of AI and its effects on your career in marketing!
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Send in a voice message: https://podcasters.spotify.com/pod/show/getresponse/message
Cracking the code of lead generation can be a daunting task. This week we're joined by Valentina Turchetti from YourDigitalWeb, who makes the complex seem simple. We'll cover creating content that resonates, leveraging social media effectively, and measuring your hard-won success. So, if you're looking for tangible advice to turn leads into loyal customers, this episode is for you!
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If you are looking for a Google Analytics alternative, check out HotJar, and if your game is email marketing, read our 2023 Email Marketing Benchmarks report.
Learn more about how you can use landing pages for lead generation in this episode!
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Don't forget about our special promocode: GR-Podcast and save up to a whooping 40% on any GetResponse plan!
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Blog: https://www.getresponse.com/blogFacebook: https://www.facebook.com/GetResponseLinkedIn: https://www.linkedin.com/company/getresponseInstagram: https://www.instagram.com/getresponse%E2%81%A0YouTube: https://www.youtube.com/c/getresponse/videos%E2%81%A0
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Reach out to us at podcast@getresponse.com and let us know how you feel about the future of AI and its effects on your career in marketing!
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Send in a voice message: https://podcasters.spotify.com/pod/show/getresponse/message
Today we're joined by George Cassiotis of Minuttia – a marketing agency that helps B2B SaaS brands accelerate their presence through SEO and proven growth strategies. We're talking about what challenges agencies face today, why some brands opt in for an agency while others prefer to do their marketing in-house, and what's the role of SEO in getting your B2B brand online these days. Tune in!
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Use promo code GR-Podcast and save up to 40% on any plan! Check the pricing here.
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Blog: https://www.getresponse.com/blog
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Reach out to us at podcast@getresponse.com and let us know what you struggle with the most when it comes to marketing automation and we'll try to make an episode on that topic just for you!
This week we're looking into a topic most of us can relate to sometimes - how to navigate marketing events, conferences, and face-to-face communication when every little cell inside you is screaming to get out. If you're introverted like us, you're gonna love the tips Matthew gives you. And if you want to learn to thrive in the industry built for extroverts and not feel like you're betraying yourself - make sure to check out The Introvert's Edge to Networking by Matthew Pollard!
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Remember, that you can save up to 40% on any GetResponse pricing plan with our special promo code: GR-Podcast or try GetResponse for free!
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Blog: https://www.getresponse.com/blog
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Reach out to us at podcast@getresponse.com and let us know how you feel about the future of AI and its effects on your career in marketing!
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Send in a voice message: https://podcasters.spotify.com/pod/show/getresponse/message
Today we dive deep into the topic every email marketer worries about the most - ensuring your emails land where you want them to, missing the spam folder for good. Anna and Michal are joined by Brian of ZeroBounce – a company responsible for effortless and secure email validation. Some of the topics covered in the episode include:
Check it out and never miss an inbox again!
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If you want to learn more about email deliverability and list hygiene, we have a couple of resources you can't miss!
Email Deliverability: What is it and How to Measure it
How to Improve Email Deliverability and Reach the Email Inbox
The Only Cheat Sheet on Email Deliverability Youʼll Ever Need
Email Deliverability Checklist
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Remember, that you can save up to 40% on any GetResponse pricing plan with our special promo code: GR-Podcast or try GetResponse for free!
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Blog: https://www.getresponse.com/blog
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Reach out to us at podcast@getresponse.com and let us know how you feel about the future of AI and its effects on your career in marketing!
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Send in a voice message: https://podcasters.spotify.com/pod/show/getresponse/message
Join us as we dive headfirst into the future of recruitment with Mick Griffin! As Chief Growth Officer of TRAFFIT, a comprehensive recruitment software that streamlines and optimizes the hiring process, Mick has a wealth of information to share.
In this episode, we will talk about our worst job-hunting experiences, why everyone - including recruiters - seems to dislike recruitment, and how to play the long game if you want to attract top talent.
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Don't forget about our special promocode: GR-Podcast and save up to a whooping 40% on any GetResponse plan!
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Blog: https://www.getresponse.com/blog
Facebook: https://www.facebook.com/GetResponse
LinkedIn: https://www.linkedin.com/company/getresponse
Instagram: https://www.instagram.com/getresponse
YouTube: https://www.youtube.com/c/getresponse/videos
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Reach out to us at podcast@getresponse.com and let us know how you feel about the future of AI and its effects on your career in marketing!
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Send in a voice message: https://podcasters.spotify.com/pod/show/getresponse/message
Welcome to the first episode of the fresh O:A sprint! Today, we are joined by Emilia Korczynska - Head of Marketing at Userpilot, a platform that helps businesses grow engagement and gather important data at every stage of the customer journey. Together, we discuss why it's important for marketers not to focus on a single stage of their customers' experience, why user onboarding is crucial for the product's success, and what data you should be on the lookout for when it comes to user journeys.
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You can learn more about the different ways to automate customer journeys in one of our earlier episodes:
3.4. - Customer Journey Done Better with Eric Melchor
2.3. - Loyalty Programs Done Better with Fiona Stevens
1.2. - Customer Onboarding Done Better with Przemek Debka Prondzinski
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Don't forget about our special promocode: GR-Podcast and save up to a whooping 40% on any GetResponse plan!
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Blog: https://www.getresponse.com/blog
Facebook: https://www.facebook.com/GetResponse
LinkedIn: https://www.linkedin.com/company/getresponse
Instagram: https://www.instagram.com/getresponse
YouTube: https://www.youtube.com/c/getresponse/videos
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Reach out to us at podcast@getresponse.com and let us know how you feel about the future of AI and its effects on your career in marketing!
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Send in a voice message: https://podcasters.spotify.com/pod/show/getresponse/message
A lot has happened this spring, and the marketing scene has changed forever. Join us for the new, longer sprint of Operation: Automation to discuss the topic that matters most - how to connect with customers, how to build effective marketing teams, and how to make sure that you stay human-oriented in all your endeavors.
We'll be looking in all the different ways automation can help you achieve better results and build more meaningful connections in your professional lives. We'll be joined by 8 amazing experts coming from various niches, backgrounds, and industries, so it is worth sticking around for this one!
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Check out episode 1.4 - Content Marketing Done Better and you'll see why we are so-so lucky to be joined by Michal as the new co-host and don't forget to check out GetResponse ;)
Marcos Bravo is a branding expert and a fractional marketer for The Waterlemon, Vestigit, MONIPOL, and more. More importantly, he's a passionate individual who knows how to share brands' personal stories in a way that would speak to those who matter most - their target audience.
In this episode we talk about:
And much more.
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Don't forget to use the promo code GR-Podcast for a 15% discount on any GetResponse plan! Check the pricing here.
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Blog: https://www.getresponse.com/blog
Facebook: https://www.facebook.com/GetResponse
LinkedIn: https://www.linkedin.com/company/getresponse
Instagram: https://www.instagram.com/getresponse
YouTube: https://www.youtube.com/c/getresponse/videos
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Reach out to us at podcast@getresponse.com and let us know how you feel about the future of AI and its effects on your career in marketing!
Everyone seems to talk about AI these days, but what does it really mean for marketers? Today, we are joined by the expert in navigating businesses through uncertainty - Vaughn Tan, to discuss if AI will replace us or support us, and how to keep going at a time when it seems like most of our efforts may be automated.
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Vaughn is the author of the must-read book, Uncertainty Mindset, an associate professor and the University College London, and Ph.D. graduate from Harvard University.
In the episode, Vaughn talks a lot about the hiring process of the future and how organizations need to be ready to change their recruitment style soon. It turns out, we'll have just the episode on that ready for you soon, so stay tuned!
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Learn also about the practical ways you could be using AI in email marketing
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Don't forget to use the promo code GR-Podcast for a 15% discount on any GetResponse plan! Check the pricing here.
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Blog: https://www.getresponse.com/blog
Facebook: https://www.facebook.com/GetResponse
LinkedIn: https://www.linkedin.com/company/getresponse
Instagram: https://www.instagram.com/getresponse
YouTube: https://www.youtube.com/c/getresponse/videos
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Reach out to us at podcast@getresponse.com and let us know how you feel about the future of AI and its effects on your career in marketing!
Today we chat with Jakub Rudnik about the full potential of using content automation for optimizing your onboarding process, creating more efficient step-by-step guides, and building efficient content teams with Scribe.
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If you want to learn even more about content marketing automation, make sure to check out the episode 1.4 with Michal Leszczynski – the Head of Content & Partnerships at GetResponse
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Don't forget to use the promo code GR-Podcast for a 15% discount on any GetResponse plan! Check the pricing here.
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Blog: https://www.getresponse.com/blog
Facebook: https://www.facebook.com/GetResponse
LinkedIn: https://www.linkedin.com/company/getresponse
Instagram: https://www.instagram.com/getresponse
YouTube: https://www.youtube.com/c/getresponse/videos
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Reach out to us at podcast@getresponse.com and let us know what you struggle with the most when it comes to marketing automation and we'll try to make an episode on that topic just for you!
In this episode of Operation: Automation, we're joined by Eric Melchor - the Partnerships & Personalization Ambassador from OptiMonk to talk about all the ins and outs of building a successful customer journey. From personalization to retention, we cover everything you need to know to be able to connect with your users on a brand new level.
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Learn more about Ecommerce Revolution
Or read about the best practices for building a solid email list to optimize your customer journey
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Don't forget to use the promo code GR-Podcast for a 15% discount on any GetResponse plan! Check the pricing here.
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Blog: https://www.getresponse.com/blog
Facebook: https://www.facebook.com/GetResponse
LinkedIn: https://www.linkedin.com/company/getresponse
Instagram: https://www.instagram.com/getresponse
YouTube: https://www.youtube.com/c/getresponse/videos
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Reach out to us at podcast@getresponse.com and let us know what you struggle with the most when it comes to marketing automation and we'll try to make an episode on that topic just for you!
Today, direct mail meets marketing automation, helping you improve your marketing efforts even further! We're joined by Dennis Kelly - the CEO of Postalytics, the marketing automation software that takes email communications to your post box.
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Use promo code GR-Podcast for a 15% discount on any plan! Check the pricing here.
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Blog: https://www.getresponse.com/blog
Facebook: https://www.facebook.com/GetResponse
LinkedIn: https://www.linkedin.com/company/getresponse
Instagram: https://www.instagram.com/getresponse
YouTube: https://www.youtube.com/c/getresponse/videos
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Reach out to us at podcast@getresponse.com and let us know what you struggle with the most when it comes to marketing automation and we'll try to make an episode on that topic just for you!
In today's episode, we learn how to make long-form content exciting again by converting it from a boring old PDF into a sleek flip book. We're joined by Lada - Head of Content at FlippingBook – the company whose engine Apple used to create iBooks to discover what the future of lead-generating content looks like.
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Experience the power of flipbooks firsthand with a free Global Marketer's Edition available for you right away! Just click on the link below:
Or learn more about the calendar here
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Don't forget about our promo code GR-Podcast for a 15% discount on any plan! Check the pricing here.
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Blog: https://www.getresponse.com/blog
Facebook: https://www.facebook.com/GetResponse
LinkedIn: https://www.linkedin.com/company/getresponse
Instagram: https://www.instagram.com/getresponse
YouTube: https://www.youtube.com/c/getresponse/videos
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Reach out to us at podcast@getresponse.com and let us know what you struggle with the most when it comes to marketing automation and we'll try to make an episode on that topic just for you!
Have you ever wondered why people bother with posting on LinkedIn? Are you tired of the majority of your feed being reduced to empowering entrepreneurship? We've teamed up with Darryl Praill - one of the Top 3 marketers on LinkedIn and the CMO of AgoraPulse to uncover the true meaning behind business social media accounts, the role personal branding plays in your company's success, and how many LinkedIn posts are too many in this episode of your favorite marketing podcast.
Got a funny LinkedIn story of your own? Don't hesitate and send it our way at podcast@getresponse.com!
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Use promo code GR-Podcast for a 15% discount on any plan! Check the pricing here.
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Blog: https://www.getresponse.com/blog
Facebook: https://www.facebook.com/GetResponse
LinkedIn: https://www.linkedin.com/company/getresponse
Instagram: https://www.instagram.com/getresponse
Happy 2023 everyone aaaand your favorite marketing podcast is back! Over the next few episodes, we'll be looking into the most promising, proven, and effective tools to enhance your marketing strategies with the latest automated solutions. It's going to be exciting!
Also, a friendly reminder that from now on, Operation: Automation will be released every 2 weeks on Tuesdays. Make sure to subscribe not to miss the juicy marketing bites!
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And remember: you can still use promo code GR-Podcast for a 15% discount on any plan! Check the pricing here.
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Blog: https://www.getresponse.com/blog
Facebook: https://www.facebook.com/GetResponse
LinkedIn: https://www.linkedin.com/company/getresponse
Instagram: https://www.instagram.com/getresponse
YouTube: https://www.youtube.com/c/getresponse/videos
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Reach out to us at podcast@getresponse.com and let us know what you struggle with the most when it comes to marketing automation and we'll try to make an episode on that topic just for you!
Is your email marketing strategy for 2023 ready? In this episode, we are joined by Dmitry Kudrenko to talk about the future of email marketing automation.
Spoiler alert: the two major things happening are module-driven design templates and gamification.
It's going to be the final episode in 2022, but we've got big plans for 2023! Wanna reach out and share your questions/ideas? You'll find us at podcast@getresponse.com
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Check out this Email Marketing 101
Get your free copy of the Ultimate Guide to Email Gamification
And enjoy the listen!
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Use a promo code GR-Podcast for a 15% discount on any plan! Check the pricing here.
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Blog: https://www.getresponse.com/blog
Facebook: https://www.facebook.com/GetResponse
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We talked to 8 marketing experts from different fields to answer the most pressing issue of the season: are you ready for Black Friday? Buckle up for a fresh new compilation of proven tips of advice on what to do, what to avoid, and what's the role of marketing automation in it all!
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The absolute pros featured in the episode are:
Make sure to let us know whom you agree or disagree with the most and why! And don't forget to share your best Black Friday / Cyber Monday marketing tips by reaching out to podcast@getresponse.com
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Use a promo code GR-Podcast for a 15% discount on any plan! Check the pricing here.
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Blog: https://www.getresponse.com/blog
Facebook: https://www.facebook.com/GetResponse
LinkedIn: https://www.linkedin.com/company/getresponse
Instagram: https://www.instagram.com/getresponse
YouTube: https://www.youtube.com/c/getresponse/videos
How far can word of mouth take your business? As far as you let it, if you use the power of referral programs wisely! For the last episode of our ecommerce marketing sprint, we’re joined by Raul Galera from ReferralCandy - an automated platform for building scalable referral programs.
We discuss referral marketing and how automation can help you do it better to help you decide if it’s something you may have been sleeping on all along. Tune in!
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If you wanna learn how to use referral programs in your marketing strategies, check out these resources:
Referral program benchmarks: What’s a good referral rate?
How to build a referral program that works in 2022?
What other strategies go hand-in-hand with referral marketing for ecommerce
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Use promo code GR-Podcast for a 15% discount on any plan! Check the pricing here.
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Blog: https://www.getresponse.com/blog
Facebook: https://www.facebook.com/GetResponse
LinkedIn: https://www.linkedin.com/company/getresponse
Instagram: https://www.instagram.com/getresponse
YouTube: https://www.youtube.com/c/getresponse/videos
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Reach out to us at podcast@getresponse.com and share your favorite referral program with us - let’s learn and get better at marketing automation together!
Buying into your brand. That’s the ultimate aim, the action you want your customers to take. Sure, they can look through your website, your social media, but if they’re not buying, both what you’re selling and representing, you’re not staying in business.
Founded on a the-future-is-now ecommerce approach, Matteo Grassi and his company Popup took things not just to a new level — they’re aiming to ace another journey entirely. Building an approach centered on the ever-important customer journey means giving people what they need, not just what they think they want. And guiding them to level up through the process.
Grassi took a production team to Kyiv recently after the recovering city was liberated to learn how Ukrainian ecommerce business owners were adapting to a new reality and to support them in rebuilding, and to provide resources around a customer-centered approach.
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Use promo code GR-Podcast for a 15% discount on any plan! Check the pricing here.
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Blog: https://www.getresponse.com/blog
Facebook: https://www.facebook.com/GetResponse
LinkedIn: https://www.linkedin.com/company/getresponse
Instagram: https://www.instagram.com/getresponse
YouTube: https://www.youtube.com/c/getresponse/videos
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Reach out to us at podcast@getresponse.com and let us know what you struggle with the most when it comes to marketing automation, and we'll try to make an episode on that topic just for you!