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Open Brief
Open Brief
3 episodes
3 months ago
The chatter around AI is everywhere these days and there are endless questions - and let’s be real, also some anxiety - about the impact and implications it will have on our world. In this episode from W+K Shanghai, Sr. Planner Hubert Renucci, and creatives Ruby and Yu-ti, dig deeper into what AI means for creativity. They draw on their personal experience with platforms like Dall-E, Midjourney, and ChatGPT to form opinions on how AI might change our approach to creative work within the industry.
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Education
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The chatter around AI is everywhere these days and there are endless questions - and let’s be real, also some anxiety - about the impact and implications it will have on our world. In this episode from W+K Shanghai, Sr. Planner Hubert Renucci, and creatives Ruby and Yu-ti, dig deeper into what AI means for creativity. They draw on their personal experience with platforms like Dall-E, Midjourney, and ChatGPT to form opinions on how AI might change our approach to creative work within the industry.
Show more...
Education
Episodes (3/3)
Open Brief
Does AI art signify the end of human creativity?
The chatter around AI is everywhere these days and there are endless questions - and let’s be real, also some anxiety - about the impact and implications it will have on our world. In this episode from W+K Shanghai, Sr. Planner Hubert Renucci, and creatives Ruby and Yu-ti, dig deeper into what AI means for creativity. They draw on their personal experience with platforms like Dall-E, Midjourney, and ChatGPT to form opinions on how AI might change our approach to creative work within the industry.
Show more...
2 years ago
1 hour 6 minutes 26 seconds

Open Brief
Dinner Party
Dinner parties - some people love them - some people hate them, and some people would argue it depends entirely on the guest list. Today’s episode explores just that - W+K London strategist Calvin Lyon asked his friends Flo Gab, and Debs - - - if you could invite anyone to your own personal dinner party … who would you pick? They discuss their choices over, you guessed it, a dinner party - hosted by Elena Silcock, Managing Editor of food media platform, Mob.
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2 years ago
46 minutes 29 seconds

Open Brief
Advertising Baddies
This Gen Z interpretation of Drunk History focuses on advertising baddies - and themes - throughout history that have gone woefully overlooked. Join hosts Mikayla Dumas (WKNY copywriter), Stella Kalomiris (WKNY strategist) and Neyred Chavez (special guest) as they clink bottles and dig into some of advertising’s most infamous baddies that you’ve maybe never heard of before.
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2 years ago
52 minutes 18 seconds

Open Brief
The chatter around AI is everywhere these days and there are endless questions - and let’s be real, also some anxiety - about the impact and implications it will have on our world. In this episode from W+K Shanghai, Sr. Planner Hubert Renucci, and creatives Ruby and Yu-ti, dig deeper into what AI means for creativity. They draw on their personal experience with platforms like Dall-E, Midjourney, and ChatGPT to form opinions on how AI might change our approach to creative work within the industry.