Welcome to On The Rox, a podcast from Roxhill Media, that asks some of the best journalists in the UK their solutions to the kinds of dilemmas that PRs confront daily. We know that there’s not a one-size-fits-all way of communicating with journalists. So we’re going direct to the writers in the newsroom to hear how they like to work with PRs and find out how you can stand out in their inboxes. www.roxhillmedia.com