Join host Rick Currier as he embarks on a journey into the heart of B2B marketing through candid conversations with industry leaders, CEOs, agency heads, and tech marketers from a diverse array of backgrounds. "On the Road" is more than just a marketing podcast; it's a deep dive into the stories that shape the strategies and lives of those at the forefront of driving commercial growth through partnerships.
In each episode, Rick uncovers not only the professional achievements but also the personal journeys and challenges faced by his guests. From career milestones to life's unpredictable moments, this show reveals the authentic human experiences behind professional success. You'll gain insights into how partnerships can fuel business growth, learn about cutting-edge marketing tools and strategies, and hear expert takes on market trends and audience dynamics.
With nearly two decades of experience in tech marketing and a knack for engaging storytelling, Rick brings to light the tales and tactics that will help you enhance your career and propel your organization forward. Whether you're tuning in with a morning coffee or winding down with an evening cocktail, each episode promises to inform, inspire, and entertain.
Join us on the road to discover how professional and personal insights can lead to extraordinary outcomes in the world of B2B marketin
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Join host Rick Currier as he embarks on a journey into the heart of B2B marketing through candid conversations with industry leaders, CEOs, agency heads, and tech marketers from a diverse array of backgrounds. "On the Road" is more than just a marketing podcast; it's a deep dive into the stories that shape the strategies and lives of those at the forefront of driving commercial growth through partnerships.
In each episode, Rick uncovers not only the professional achievements but also the personal journeys and challenges faced by his guests. From career milestones to life's unpredictable moments, this show reveals the authentic human experiences behind professional success. You'll gain insights into how partnerships can fuel business growth, learn about cutting-edge marketing tools and strategies, and hear expert takes on market trends and audience dynamics.
With nearly two decades of experience in tech marketing and a knack for engaging storytelling, Rick brings to light the tales and tactics that will help you enhance your career and propel your organization forward. Whether you're tuning in with a morning coffee or winding down with an evening cocktail, each episode promises to inform, inspire, and entertain.
Join us on the road to discover how professional and personal insights can lead to extraordinary outcomes in the world of B2B marketin
Unlocking Success with Creativity and Data: Vinita Srivalsan’s Strategy at Couchbase - OTR #030
On the Road with Rick Currier
37 minutes
1 year ago
Unlocking Success with Creativity and Data: Vinita Srivalsan’s Strategy at Couchbase - OTR #030
This week, Rick is joined by Vinita Srivalsan, who shares her journey in partner marketing and her role as the VP of Partner and Alliance Marketing at Couchbase. She highlights the excitement of working with partners like AWS and Infosys, and how these collaborations create value. Vinita also discusses her son’s tech journey, building a successful party app out of high school, and the balance between entrepreneurship and education. She shares insights on cultural influences in global marketing and the importance of creativity in driving success.
On the Road with Rick Currier
Join host Rick Currier as he embarks on a journey into the heart of B2B marketing through candid conversations with industry leaders, CEOs, agency heads, and tech marketers from a diverse array of backgrounds. "On the Road" is more than just a marketing podcast; it's a deep dive into the stories that shape the strategies and lives of those at the forefront of driving commercial growth through partnerships.
In each episode, Rick uncovers not only the professional achievements but also the personal journeys and challenges faced by his guests. From career milestones to life's unpredictable moments, this show reveals the authentic human experiences behind professional success. You'll gain insights into how partnerships can fuel business growth, learn about cutting-edge marketing tools and strategies, and hear expert takes on market trends and audience dynamics.
With nearly two decades of experience in tech marketing and a knack for engaging storytelling, Rick brings to light the tales and tactics that will help you enhance your career and propel your organization forward. Whether you're tuning in with a morning coffee or winding down with an evening cocktail, each episode promises to inform, inspire, and entertain.
Join us on the road to discover how professional and personal insights can lead to extraordinary outcomes in the world of B2B marketin
