Join host Rick Currier as he embarks on a journey into the heart of B2B marketing through candid conversations with industry leaders, CEOs, agency heads, and tech marketers from a diverse array of backgrounds. "On the Road" is more than just a marketing podcast; it's a deep dive into the stories that shape the strategies and lives of those at the forefront of driving commercial growth through partnerships.
In each episode, Rick uncovers not only the professional achievements but also the personal journeys and challenges faced by his guests. From career milestones to life's unpredictable moments, this show reveals the authentic human experiences behind professional success. You'll gain insights into how partnerships can fuel business growth, learn about cutting-edge marketing tools and strategies, and hear expert takes on market trends and audience dynamics.
With nearly two decades of experience in tech marketing and a knack for engaging storytelling, Rick brings to light the tales and tactics that will help you enhance your career and propel your organization forward. Whether you're tuning in with a morning coffee or winding down with an evening cocktail, each episode promises to inform, inspire, and entertain.
Join us on the road to discover how professional and personal insights can lead to extraordinary outcomes in the world of B2B marketin
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Join host Rick Currier as he embarks on a journey into the heart of B2B marketing through candid conversations with industry leaders, CEOs, agency heads, and tech marketers from a diverse array of backgrounds. "On the Road" is more than just a marketing podcast; it's a deep dive into the stories that shape the strategies and lives of those at the forefront of driving commercial growth through partnerships.
In each episode, Rick uncovers not only the professional achievements but also the personal journeys and challenges faced by his guests. From career milestones to life's unpredictable moments, this show reveals the authentic human experiences behind professional success. You'll gain insights into how partnerships can fuel business growth, learn about cutting-edge marketing tools and strategies, and hear expert takes on market trends and audience dynamics.
With nearly two decades of experience in tech marketing and a knack for engaging storytelling, Rick brings to light the tales and tactics that will help you enhance your career and propel your organization forward. Whether you're tuning in with a morning coffee or winding down with an evening cocktail, each episode promises to inform, inspire, and entertain.
Join us on the road to discover how professional and personal insights can lead to extraordinary outcomes in the world of B2B marketin
Global Insights: Kristin Gower on B2B Marketing and Leadership - OTR #026
On the Road with Rick Currier
24 minutes
1 year ago
Global Insights: Kristin Gower on B2B Marketing and Leadership - OTR #026
In this episode Rick Currier sits down with Kristin Gower, Global President of B2B at Essence Mediacom, to discuss her remarkable career journey and insights into the world of B2B marketing. Kristin shares her experiences living and working around the globe, the influence of her background in organizational psychology on her current role, and the growing need for partnerships due to trends like video content, E commerce, and AI. They also delve into the latest Essence Mediacom state of B2B media report, and Kristin's advice for personal and professional growth. Plus, hear about Kristin’s experience at Cannes Lions and her thoughts on the future of marketing.
Tune in for a conversation filled with valuable takeaways for anyone in the tech marketing space!
On the Road with Rick Currier
Join host Rick Currier as he embarks on a journey into the heart of B2B marketing through candid conversations with industry leaders, CEOs, agency heads, and tech marketers from a diverse array of backgrounds. "On the Road" is more than just a marketing podcast; it's a deep dive into the stories that shape the strategies and lives of those at the forefront of driving commercial growth through partnerships.
In each episode, Rick uncovers not only the professional achievements but also the personal journeys and challenges faced by his guests. From career milestones to life's unpredictable moments, this show reveals the authentic human experiences behind professional success. You'll gain insights into how partnerships can fuel business growth, learn about cutting-edge marketing tools and strategies, and hear expert takes on market trends and audience dynamics.
With nearly two decades of experience in tech marketing and a knack for engaging storytelling, Rick brings to light the tales and tactics that will help you enhance your career and propel your organization forward. Whether you're tuning in with a morning coffee or winding down with an evening cocktail, each episode promises to inform, inspire, and entertain.
Join us on the road to discover how professional and personal insights can lead to extraordinary outcomes in the world of B2B marketin
