Behavioral Economics and Advertising

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On the Mic

Ad Results Media

59 episodes

9 months ago

We explore the business of creator-based media across podcasts, video, and emerging audio. We aim to educate, enlighten and push the industry forward.

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All content for On the Mic is the property of Ad Results Media and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

We explore the business of creator-based media across podcasts, video, and emerging audio. We aim to educate, enlighten and push the industry forward.

Hosted on Acast. See acast.com/privacy for more information.

Marketing

Business

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Behavioral Economics and Advertising

On the Mic

39 minutes 46 seconds

3 years ago

Behavioral Economics and Advertising

We all have systems and research data that we can safely rely on to craft compelling advertising campaigns, but have you ever seen an approach and wondered “how did that idea work?!”

In this episode of On the Mic with Ad Results Media, Lindsay and Nate are joined by Senior Copywriter, Ari Diozon, to break down human behavior and the subtle ways that advertisers can tap into human psychology to build more creative and impactful ads.

For more information on Ad Results Media, please visit us at adresultsmedia.com and for a transcription of this episode, check out our blog! You can also follow us on LinkedIn, Twitter, and Instagram.

Hosted on Acast. See acast.com/privacy for more information.