In this episode, Sarah Barton is joined by Kel Haney, founder and CEO of Kel Haney Consulting. They dive into the power of curiosity in fundraising, the importance of personal connections with donors, and how to build relationships that go beyond transactions. Kel shares her methodology for mid-level donor engagement and explains why phone calls, though intimidating for some, can build stronger, more meaningful relationships. Key Takeaways: The importance of curiosity in donor relationships: Fundraising isn't about selling but building genuine connections with community members. Phone calls as an effective tool for engaging mid-level donors: Personal connections and voicemails can foster trust and increase donor retention. Systems and strategies that work: How having the right tools in place can make a huge difference in donor engagement and nonprofit growth. Show Links: Kel Haney Website: https://www.kelhaney.com/ Kel Haney on LInkedIn: https://www.linkedin.com/in/kel-haney/ Nonprofit411: www.nonprofit411.org GiveSuite Affiliate Link: https://sales.givesuite.com/get-a-demo?am_id=sarah7593

In this episode of the Nonprofit411 Podcast, Sarah Barton is joined by Kelly McLaughlin, founder and CEO of From Scratch Fundraising. They discuss building individual giving programs from scratch, the importance of community-driven fundraising, and the unique approaches Kelly uses to help small organizations create sustainable funding strategies. Kelly also shares insights on engaging donors and making marketing an integral part of nonprofit success. Kelly McLaughlin is the founder and CEO of From Scratch Fundraising, specializing in helping nonprofits build individual giving programs from the ground up. She brings years of experience in nonprofit fundraising and focuses on creating systems that enable smaller organizations to scale their donor engagement and fundraising efforts efficiently. Key Takeaways: Building sustainable individual giving programs from scratch is essential for nonprofits, and starting with simple systems can set the foundation for long-term success. A focus on donor relationships and understanding how to make fundraising personal and mission-driven leads to higher donor retention and engagement. Nonprofits need to show their donors who they are and build community with them, rather than just focusing on asking for donations.Show LInks From Scratch Fundraising (https://www.fromscratchfundraising.com) Nonprofit411 Website (www.nonprofit411.org) Find Kelly on LinkedIn: (https://www.linkedin.com/in/kelly-mclaughlin-funds/) Visit Our Sponsor GiveSuite: (https://sales.givesuite.com/get-a-demo?am_id=sarah7593h7593)

In this episode, Sean Littman, founder and CEO of Give Suite, shares his insights on how nonprofits can streamline their fundraising and marketing efforts. Sean discusses the importance of integrating donor management with marketing systems and how nonprofits can leverage technology to simplify processes and improve outreach. He also emphasizes the need for nonprofits to run like businesses and the importance of a strong marketing strategy in achieving success. Marketing and fundraising should work together as a unified strategy, where consistent outreach and genuine donor engagement are key to building sustainable growth for nonprofits. Nonprofits should view marketing as an essential part of their operations, not just an afterthought. Effective marketing helps raise awareness, build relationships, and attract more support. Technology and automation can significantly ease the workload for nonprofits by streamlining donor management, marketing, and communication efforts, allowing them to focus on their mission. Show Links GiveSuite Affliate Link - https://sales.givesuite.com/get-a-demo?am_id=sarah7593 Sean Littman - https://www.linkedin.com/in/sean-littman-catch22nonprofit/ Nonprofit411 - www.nonprofit411.org Nonprofit411 LinkedIn - https://www.linkedin.com/in/nonprofit411/  

In this episode of the Nonprofit411 Podcast, Sarah Barton sits down with Rachel Platt, CEO of Platinum Consulting. Rachel shares her insights into the world of human resources for nonprofits, focusing on creating strategies that allow organizations to build strong, thriving teams. From improving the employee experience to developing better people strategies, Rachel emphasizes the importance of balancing mission and the well-being of staff. She also introduces the simple yet powerful "Stop, Start, Continue" exercise that can improve communication and reduce misunderstandings in the workplace. Rachel discusses the challenges that small and mid-sized nonprofits face in managing their human resources and explains how strategic HR planning can be the key to avoiding burnout and ensuring long-term success. This episode is a must-listen for nonprofit leaders looking to strengthen their team dynamics and create a more sustainable organizational culture. Platinum Consulting Website: https://www.plattinumconsulting.com Rachel Platt on LinkedIn:  linkedin.com/in/rachelplatt  Nonprofit411 Website: https://www.nonprofit411.org

In this episode of the Nonprofit411 Podcast, Sarah Barton is joined by DeaRonda Harrison, founder and president of June 1st Firm. DeaRonda shares her journey from working in higher education fundraising to launching her own consultancy focused on providing grant writing services for nonprofits. She explains how her expertise in federal grants, including HRSA, DOJ, and DOE, helps nonprofits secure funding to maximize their impact.   DeaRonda also shares her insights on the challenges nonprofits face when it comes to grants, from building partnerships to navigating the complexities of federal applications. She emphasizes the importance of having a sustainable revenue strategy, with grants being just one piece of the puzzle. In this episode, DeaRonda highlights how nonprofits can leverage grants while ensuring they have a robust and diversified funding strategy in place.   Episode Links: June 1st Firm Website: https://www.junefirstfirm.com DeaRonda Harrison on LinkedIn: https://www.linkedin.com/in/dearondaharrison/ Nonprofit411 Website: https://www.nonprofit411.org  

In this episode of the Nonprofit411 Podcast, Sarah Barton is joined by Anne Murphy, founder of She Leads AI and CEO of Empowered Fundraiser. Anne shares her journey into fundraising and how she transitioned from higher education fundraising to launching a consultancy that helps nonprofits leverage AI to streamline operations and enhance impact. Anne discusses the challenges nonprofits face, particularly with limited resources, and explains how AI can help nonprofits optimize their staff energy, enhance their operations, and improve donor engagement. Through AI, Anne has been able to help nonprofits increase efficiency without losing the human touch that is central to their mission. From AI training and governance to implementation, Anne offers insights into how nonprofits can stay relevant in a rapidly changing landscape. This episode is filled with practical advice for nonprofit leaders looking to embrace new technologies and enhance their organization's capacity for success.   Episode LInks: Empowered Fundraiser - https://empoweredfundraiser.com/ She Leads AI Website: https://www.sheleadsai.ai Anne Murphy on LinkedIn: https://www.linkedin.com/in/anne-murphy-philanthropy/ Nonprofit411 Website: https://www.nonprofit411.org

On this special episode of Nonprofit411, host Sarah is joined by Shannon Tschopp, Program Director of Nonprofits LEAD, to talk about why this conference is such a valuable opportunity for nonprofit professionals across West Virginia and southeast Ohio. Designed to strengthen organizations through practical, accessible training, the conference offers a full day of workshops, networking, and a brand-new vendor fair. The conference features: A dynamic keynote from Elise Woodworth, focused on turning supporters into long-term advocates Three rounds of breakout sessions with six tracks each, covering everything from finance and HR to marketing and leadership A highly collaborative atmosphere with local speakers and attendees, making follow-up support and connections easy and real Shannon also shares how the event is structured around the unique needs of nonprofits in the region, offering real tools, peer support, and access to local experts. For those who may face financial barriers, limited registration assistance is available—making it even more accessible. 🗓️ Don’t wait—registration closes May 2nd!🌐 Learn more: https://www.marietta.edu/nonprofits-lead 🖱️ Register: https://tinyurl.com/3suh4a86 📧 Questions? Contact: nonprofitslead@marietta.edu Whether you're a grassroots group or a seasoned organization, this is an event that can transform your capacity, your connections, and your community impact.

In this episode of the Nonprofit411 Podcast, Sarah Barton is joined by Cindy Wagman, founder of the Fractional Fundraising Movement. Cindy discusses how fractional fundraising offers small and mid-sized nonprofits the opportunity to access C-suite level fundraising expertise without the cost of a full-time hire. Cindy shares her journey from working with small nonprofits to launching her consulting business and how fractional fundraising grew from helping organizations do the work, to teaching fundraisers how to build their own fractional fundraising businesses. She emphasizes how this model is a game-changer for organizations with limited budgets, enabling them to get the high-level expertise they need without overextending their resources. Throughout the episode, Cindy also talks about the challenges many nonprofits face with staffing, particularly in today’s economy, and how fractional fundraising helps address those challenges. She highlights the benefits of having both strategic oversight and day-to-day implementation, removing the emotional labor from executive directors, and enabling them to focus on other areas of their work. Cindy also touches on common misconceptions about donor fatigue and the reluctance to fundraise, reminding nonprofits that they must continue asking for donations, even during uncertain times. Cindy’s insights offer practical advice for nonprofit leaders and fundraisers looking for effective, sustainable solutions to grow and improve their fundraising efforts.Episode Links Fractional Fundraising Website: https://www.fractionalfundraising.co Cindy Wagman on LinkedIn: https://www.linkedin.com/in/cindywagman Nonprofit411 Website: https://www.nonprofit411.org

In this episode of the Nonprofit411 podcast, Sarah Barton sits down with Beth Saunders, founder and chief strategist of Beth Saunders Associates. With over 20 years of experience in the nonprofit sector, Beth shares her unique perspective on building authentic relationships between nonprofit organizations and their supporters. She discusses how nonprofits can better invest in their people and technology, the importance of understanding capacity to avoid burnout, and the value of strategic decision-making. Beth also emphasizes the importance of pausing to remember your “why” as a way to stay motivated and focused. This episode is packed with practical advice for nonprofit leaders looking to strengthen their organizations and prevent burnout.   Show Links: Beth Saunders Associates Website: https://www.bethsaundersassociates.com Beth Saunders on LinkedIn: https://www.linkedin.com/in/bethsaunders Nonprofit411 Website: https://www.nonprofit411.org

In this episode of the Nonprofit411 podcast, Sarah Barton chats with Casey Bryan, founder of Summit Grant Consulting, about her journey in the nonprofit world and the art of grant writing. With over a decade of experience, Casey shares her passion for storytelling through grants and her unique approach to helping nonprofits access the funding they need. From building strong relationships with funders to creating robust systems for grant management, Casey offers practical insights for nonprofits looking to grow and sustain their funding streams. Plus, she discusses the importance of celebrating small victories and seeking feedback, even when things don’t go as planned. Show Links: Summit Grant Consulting Website (Under Construction): https://www.summitgrant.org Casey Bryan on LinkedIn: @casey-n-bryan Nonprofit411 Website: www.nonprofit411.org

In this episode of the Nonprofit411 podcast, Sarah Barton is joined by David Rhode, author of Passion Isn’t Enough, to discuss his new book and share his insights on nonprofit leadership. David brings over 20 years of experience in the nonprofit sector, having founded organizations, consulted, and taught at the University of Pennsylvania. He discusses key elements of nonprofit success, including capacity building boards, strategic partnerships, and how nonprofits can adapt to turbulent times. David’s passion for empowering nonprofit leaders shines through as he offers actionable advice for strengthening organizational impact, improving donor engagement, and refining leadership strategies.   Show Links: David Rhode on LinkedIn: David Rhode LinkedIn David's Consultancy: Dot Dot Org Passion Isn’t Enough on Amazon: Get the Book Nonprofit411 website: www.nonprofit411.org

In this special PODCASTATHON edition of the Nonprofit411 podcast, Sarah Barton is joined by Cat Bigley, Executive Director of The Amputee Center in Parkersburg, West Virginia. Cat discusses the unique work The Amputee Center does to support individuals facing limb loss and limb difference, offering a combination of mental, emotional, and physical support. From pre-amputation consultations to peer support networks, Cat shares how the center is transforming lives by creating community and connection. Cat also talks about how their approach fosters empowerment, especially through adaptive fitness and community involvement. This episode highlights the importance of community for individuals facing challenges and encourages nonprofits to break free from limiting beliefs.   Show Links: The Amputee Center Website: www.theamputeecenter.com The Amputee Center Instagram: @theamputeecenter The Amputee Center Email: AmputeeCenter@gmail.com Nonprofit411 - www.nonprofit411.org

In this episode of the Nonprofit 411 podcast, Sarah Barton welcomes Spring Richardson-Perry, founder of Time to Spring Forward, for an insightful conversation on the rapidly changing landscape of fundraising. They discuss the latest trends in grant writing, donor relations, and how nonprofits can adapt to shifting priorities. Spring shares her experiences and expertise in nonprofit operations, board governance, and strategic planning. They dive into practical advice on engaging with donors, utilizing donor-advised funds, and ensuring nonprofits maintain compliance. This episode is a must-listen for nonprofit leaders seeking to navigate the evolving fundraising environment in 2025. Show Links: Nonprofit411 website: www.nonprofit411.org Spring Richardson-Perry on LinkedIn: LinkedIn Profile Spring Forward Podcast: Listen on YouTube

In this episode of Nonprofit411, Sarah Barton welcomes Matt Bregman, founder of The Fundraising System, to explore the essential elements of building a sustainable and effective fundraising strategy. Matt shares his journey as an "accidental fundraiser" and how his experiences shaped his approach to helping nonprofits establish clear systems for donor cultivation and engagement. Key highlights include practical tips for small to mid-sized nonprofits, how to align fundraising efforts with organizational goals, and why generosity and relationship-building are at the heart of successful development work. Matt also introduces The Fundraising System, a resource to guide organizations in creating structured, measurable, and impactful fundraising processes. Resources: The Fundraising System: www.thefundraisingsystem.com Connect with Matt Bregman: Email: matt@thefundraisingsystem.com LinkedIn: Matthew Bregman on LinkedIn Grant Writing Proposal Guide: Nonprofit411 Grant Guide

In this episode of Nonprofit411, Sarah Barton sits down with Steve Eckman, Chancellor of York University and Interim President of Bethany College, to discuss his decades-long career in nonprofit leadership and the evolution of fundraising strategies. Drawing from his experiences in higher education and foundation work, Steve shares invaluable insights into building sustainable nonprofits, navigating donor relationships, and adapting to changing donor expectations in a technology-driven world. Key topics include the importance of aligning missions with donor priorities, leveraging technology for accountability, and fostering meaningful relationships with donors. Steve also reflects on the challenges and opportunities for new fundraisers, emphasizing the importance of people-centric approaches in a sector increasingly shaped by digital interactions. Resources: York University: www.york.edu Bethany College: www.bethanylb.edu Grant Writing Proposal Guide: Nonprofit411 Grant Guide

In this episode of Nonprofit411, Sarah Barton is joined by Ricky Chilcott, co-founder of Mission Met, to discuss how nonprofits can transform their approach to strategic planning. Ricky shares insights into building effective strategies, setting measurable goals, and using innovative tools like Kazi to track progress and improve organizational impact. Drawing from his experience in software development and nonprofit consulting, Ricky highlights the importance of aligning plans with mission and vision while leveraging data to inform decisions. Whether it’s creating process-driven goals or adapting to capacity challenges, this episode equips nonprofits with the tools and mindset to succeed.   Resources: Mission Met: www.missionmet.com Causey Software: www.causey.app Grant Writing Proposal Guide: Nonprofit411 Grant Guide

In this episode of Nonprofit411, Sarah Barton sits down with Joseph Scarano, CEO of Araize, to discuss the often-overlooked but essential topic of fiscal management for nonprofits. With over 40 years of experience in nonprofit financial software and consulting, Joseph shares actionable insights on how nonprofits can achieve financial sustainability through sound fiscal practices. Key topics include the importance of diversified funding streams, the need for proper tools and systems to ensure accurate financial reporting, and how to navigate nonprofit-specific accounting requirements. Joseph also explains how integrating accounting, payroll, and fundraising systems can save nonprofits time and resources while ensuring compliance with reporting standards. This episode is packed with valuable advice for nonprofit leaders looking to strengthen their financial foundation. Resources: Araize Software Solutions: www.araize.com Explore nonprofit accounting, fundraising, and payroll solutions. Nonprofit Financial Management YouTube Channel: Araize YouTube Learn key concepts in nonprofit accounting and fiscal management. Grant Writing Proposal Guide: Nonprofit411 Grant Guide

In this episode of Nonprofit411, host Sarah Barton speaks with Marian Clowes, Associate Director of the Sisters Health Foundation, to uncover the funder’s perspective on nonprofit grant-seeking and capacity building. With over two decades of experience in nonprofit and foundation work, Marian offers invaluable advice on how nonprofits can strengthen relationships with funders, avoid mission drift, and create impactful projects. Key insights include the importance of trust-based philanthropy, how to plan projects that align with funders’ priorities, and why nonprofits should focus on capacity building to ensure long-term sustainability. Marian emphasizes the power of collaboration, communication, and intentionality to maximize nonprofit impact while staying true to their mission. Resources: Sisters Health Foundation: www.sistershealthfdn.org Explore grant opportunities and research data on health and community needs in West Virginia and Ohio. Candid’s Free Grant-Seeking Resources: www.candid.org Access modules and materials for improving grant-seeking strategies. Grant Writing Proposal Guide: Nonprofit411 Grant Guide

In this episode of Nonprofit411, Sarah Barton welcomes back Candace Cody, Director of Events at Community Boost, to discuss the upcoming Nonprofit Marketing Summit, themed "Evolve." This marks the 10th summit in the series and promises to be one of the most impactful yet. Candace and Sarah explore how the summit provides nonprofit professionals with tools and strategies to adapt and thrive in the ever-changing landscape of 2025, emphasizing technology's role while respecting timeless nonprofit principles. The summit will feature diverse sessions, world-class speakers like Deepak Chopra and Neil Patel, and fun, themed stages inspired by decades like the 70s, 80s, and 2000s. We discuss: Evolving Nonprofits: Adapting to the digital-first world post-COVID while balancing foundational nonprofit principles. The Summit's Impact: Offering free and accessible resources to nonprofit professionals and creating spaces for learning, connection, and growth. Ripple Mapping: A unique session Sarah is hosting that captures and visualizes the ripple effects of nonprofits’ work. Ready to join this transformative event? Grab your free registration here to attend the live sessions Upgrade to Experience Plus with $300 Discount for exclusive content, 80+ session recordings, and some fun swag! Don’t miss your chance to take your nonprofit to the next level. The Nonprofit Marketing Summit is happening March 4-6, and you’ll want to be there! Visit the links to secure your spot today.  

In this engaging episode of Nonprofit411, host Sarah Barton sits down with Lynne Wester, founder of the Donor Relations Group and co-host of the podcast Fundraising is Funny. Lynne shares her unique approach to creating donor-focused fundraising strategies, inspired by her experience at Disney, to ensure donors feel valued and appreciated. Together, they discuss the importance of gratitude, intentionality, and finding joy in nonprofit work to build lasting donor relationships and sustainable fundraising practices. Lynne highlights practical strategies, including being intentional about donor engagement, prioritizing gratitude to drive retention, and celebrating donors’ behavior beyond just the amount they give. Whether you’re a seasoned fundraiser or new to the field, this episode is packed with valuable takeaways to transform your approach to donor relations.   Resources: Donor Relations Guru Group: www.donorrelations.com Fundraising is Funny Podcast: www.fundraisingisfunny.com Book Recommendation – Give and Take by Adam Grant: Insights into the power of generosity and its impact on relationships. Grant Writing Proposal Guide: Nonprofit411 Grant Guide