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My Business Playbook
Laura Higgins
251 episodes
1 week ago

Looking for business inspo, game-changing strategies, and REAL insights to build your dream business? Welcome to My Business Playbook, the podcast where we take you behind the scenes so you can scale your business without losing your freedom or fun.


Join your host, Laura Higgins, every week to unlock actionable advice, inspiring stories, and expert tips that will help you scale and succeed—on your terms.



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Entrepreneurship
Business
RSS
All content for My Business Playbook is the property of Laura Higgins and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Looking for business inspo, game-changing strategies, and REAL insights to build your dream business? Welcome to My Business Playbook, the podcast where we take you behind the scenes so you can scale your business without losing your freedom or fun.


Join your host, Laura Higgins, every week to unlock actionable advice, inspiring stories, and expert tips that will help you scale and succeed—on your terms.



Show more...
Entrepreneurship
Business
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527: The 6-Email Welcome Sequence That Converts Cold Leads Into Clients
My Business Playbook
30 minutes 6 seconds
4 months ago
527: The 6-Email Welcome Sequence That Converts Cold Leads Into Clients

Most creators are ghosting their email list without even realizing it. You do all this work to get someone to opt in and then? Crickets.


In this episode, I walk you through the exact 6-email welcome sequence I teach my clients to turn new subscribers into paying clients (without sounding like a robot or a salesy creep).


Plus, I’ll even give you my swipe file so you can steal the emails!

 

 What You'll Learn:

  • The #1 mistake creatives make after someone opts in
  • Why your freebie isn’t enough (and what to do right after)
  • The 6-email sequence that builds connection and converts
  • How to avoid the dreaded spam folder (hint: it’s not about design)
  • Exactly what to send once the welcome sequence ends
  • The simple rhythm to follow so you never ghost your list again


Ready to scale your creative business? Book a FREE Scale Session with my team: ⁠https://tools.laurahiggins.com/scale⁠ 


IG: ⁠https://instagram.com/laurahiggins⁠ 


Youtube: ⁠https://youtube.com/@laurahigginsofficial


Steal this swipe file!

My Business Playbook

Looking for business inspo, game-changing strategies, and REAL insights to build your dream business? Welcome to My Business Playbook, the podcast where we take you behind the scenes so you can scale your business without losing your freedom or fun.


Join your host, Laura Higgins, every week to unlock actionable advice, inspiring stories, and expert tips that will help you scale and succeed—on your terms.