In this episode Natalia talks with Jennifer Jans who is an Arts Manager, Promoter and Musician.  We discuss the difference between programming and booking, how to develop the skill of programming bands/artists and learning from failure.  We also get into the perspective of artists by talking about how and when to contact bookers. About Jennifer Jans Jennifer Jans is firmly rooted in the national and international music scene through her many years of experience and her professional activities. As a qualified cultural manager and committed musician, she has a large network throughout Switzerland. At audiopool gmbh she was able to gain years of experience in the field of event technology, and as an assistant in the PR & Booking department of Kuppel Basel in the event and live department. Since 2012 she has been in charge of the event series "Mitten In Der Woche", a meeting place for the music scene in Basel, which takes place every two months. She was responsible for programming at the BScene Clubfestival from 2012- 2016 and the president of the association from 2013-2017. From 2015 to 2019 Jennifer was director of the Lucerne music festival B-Sides and since 2015 she has been the project manager of their networking and exchange platform SAY HI! In 2021, she also took over the co-programming of the festival. Since 2019, she has been responsible for the Demotape Clinic at the Swiss network festival m4music. Since 2022 she has been co-responsible for the programming of the Label Suisse Festival in Lausanne. In addition to her work as a musician with her band BLEU ROI, her other activities include projects, such as the mediation programme Soundkomplizen, which she launched in 2015 together with the Kaserne Basel or working as a coach for Helvetiarockt Music Lab. Audience Questions If you have a question for the musicians in conversation, simply send a DM to Helvetiarockt on insta!