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Monetized Attention
Jepkoech Kendagor
26 episodes
3 days ago
Monetized Attention focuses on discovering brands, their marketing strategies and the attention economy Hello, I'm Jep. I'm a Marketing Strategist with a deep passion for emotional branding, business and communication. I have a Masters Degree in Digital Marketing and Communication from Rennes School of Business (France). I like exploring how we use our attention and how that translates to business especially in today's interconnected world. 💌To contact me: jepkendagor@gmail.com
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Marketing
Business
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All content for Monetized Attention is the property of Jepkoech Kendagor and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Monetized Attention focuses on discovering brands, their marketing strategies and the attention economy Hello, I'm Jep. I'm a Marketing Strategist with a deep passion for emotional branding, business and communication. I have a Masters Degree in Digital Marketing and Communication from Rennes School of Business (France). I like exploring how we use our attention and how that translates to business especially in today's interconnected world. 💌To contact me: jepkendagor@gmail.com
Show more...
Marketing
Business
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Marketing lessons from Meghan Markle
Monetized Attention
11 minutes 37 seconds
8 months ago
Marketing lessons from Meghan Markle

The brand of Meghan Markle, the Duchess of Sussex, is a great source of lessons on business and marketing.


The importance of attention in business, bad publicity in public relations, choosing a business, why you shouldn’t be original, branding and differentiation are some of the key lessons that I explore in this episode of learning from Meghan Markle.


Watch on YouTube: https://youtube.com/@monetizedattention?si=XaeqT3ztpahDw59D


Contact: jepkendagor@gmail.com


00:00 newsworthy

00:35 attention is currency

02:33 no bad press

05:24 branding

07:11 choosing a business

07:49 intellectual property

08:47 elevated basics

11:17 summary

Monetized Attention
Monetized Attention focuses on discovering brands, their marketing strategies and the attention economy Hello, I'm Jep. I'm a Marketing Strategist with a deep passion for emotional branding, business and communication. I have a Masters Degree in Digital Marketing and Communication from Rennes School of Business (France). I like exploring how we use our attention and how that translates to business especially in today's interconnected world. 💌To contact me: jepkendagor@gmail.com