Femicide is not just a crisis in Kenya but a global one and yet no one is doing anything about it. This is because many women who have taken the frontline in speaking up about this issue are using passive strategies that seek to touch people’s hearts in the hope that they will care about women’s lives but this is not working.
In this podcast episode, I am putting my marketing expertise to work by crafting strategies that will see the end of femicide. These are strategies that speak the language of patriarchal systems that don’t value women’s lives. In order for the patriarchy to listen to women, direct strategic action that is visible needs to be implemented.
To create sustained cultural change that respects women’s lives, women have to step up from being damsels in distress to strong human beings capable of dishing what they have been served. Women have to wake up and speak the language of the patriarch, show that the world is at the mercy of women because if they choose to, they could decide to no longer continue the legacy of men who do nothing but commit atrocities against women.
The good men need to show their goodness by ensuring that bad men do not continue to commit their crimes without accountability.
This crisis will come to an end when the patriarchy understands that women are just as capable of doing what the patriarchy does.
Contact me: jepkendagor@gmail.com
Watch on YouTube: https://youtube.com/@monetizedattention?si=XaeqT3ztpahDw59D
Listen on Apple Podcasts: https://podcasts.apple.com/us/podcast/monetized-attention/id1808192204
00:00 problem statement
02:40 divide and conquer
07:22 punishment
09:37 blackout strike
11:46 end of male species
13:18 self defense
14:59 to remember