Episode 53 - MI Podcast

Nikhil Kumar (https://linktr.ee/nikhilkumar.official)

Time Stamps

00:00 - Introduction

04:55 - How did you get into LinkedIn content marketing (Kanishka)?

08:10 - How would you describe the unique advantages of using LinkedIn for content marketing compared to other social media platforms?

15:28 - What trends have you noticed in the way professionals engage with content on LinkedIn?

22:20 - What elements make for a successful LinkedIn content marketing strategy?

19:30 - How can event organizers encourage attendees to refer others to the event?

27:38 - How do you design content funnels on LinkedIn?30:54 - Are there specific techniques on LinkedIn that you find particularly effective for audience targeting?

34:10 - How do you determine which LinkedIn format is most suitable for a particular message or goal?

38:28 - What key metrics do you prioritize when measuring the success of a LinkedIn content marketing campaign?

40:32 - How do you adjust your strategy based on the data and analytics you gather?

45:35 - How do you stay updated on changes to the LinkedIn algorithm, and how have these changes influenced your approach to content marketing?

51:48 - Tips for individuals looking to enhance their personal brand through LinkedIn content?

57:48 - Misconceptions about LinkedIn content marketing

01:03:58 - Where do you see the future of LinkedIn content marketing heading? What emerging trends or strategies should marketers should be prepared for?

01:09:24 - Conclusion

Kanishka's Socials -

LinkedIn - https://www.linkedin.com/in/kanishka-gopal/

Instagram - https://www.instagram.com/brandingwithkani/

#marketing #media #linkedinmarketing #contentmarketing #nikhilkumarmarketing #modernintelligencechannel