Episode 62 - MI Podcast Nikhil Kumar (https://linktr.ee/nikhilkumar.official)

Timestamps:

0:00 - Introduction

01:26 - Khanak’s background and journey

06:32 - Pro tips to crack marketing interviews

21:21 - Evolution of influencer marketing in the beauty industry

34:06 - Picking the right influencer for your brand

46:23 - Power of UGC in marketing strategies

52:43 - Acing short-form video content creation

58:34 - Working with experts as influencers

01:00:29 - Role of storytelling in creating memorable content

01:04:41 - Creating campaigns that stand out

01:08:59 - Optimising content for e-commerce platforms

01:14:00 - What’s coming up next in the beauty industry

01:20:50 - Tips for people wanting to enter the beauty industry

01:27:00 - Conclusion Khanak Mehta's Socials: LinkedIn - https://www.linkedin.com/in/khanakmehta/ Instagram - https://www.instagram.com/khanakxx/

#marketing #media #contentmarketing #beautyindustrymarketing #nikhilkumarmarketing #mipodcast