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Meme Team: Marketing, Culture, Narrative
Sonia Baschez and Amanda Natividad
35 episodes
3 days ago
Meme Team is a marketing podcast about business, culture, and brand strategy. Marketing isn’t just logic — it’s culture. And this show decodes both. Hosts Sonia Baschez and Amanda Natividad break down real campaigns, cultural moments, and marketing trends with sharp takes and zero fluff. If you care about positioning, storytelling, or why the algorithm is acting weird again, this one’s for you. New episodes every week.
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Marketing
Business
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All content for Meme Team: Marketing, Culture, Narrative is the property of Sonia Baschez and Amanda Natividad and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Meme Team is a marketing podcast about business, culture, and brand strategy. Marketing isn’t just logic — it’s culture. And this show decodes both. Hosts Sonia Baschez and Amanda Natividad break down real campaigns, cultural moments, and marketing trends with sharp takes and zero fluff. If you care about positioning, storytelling, or why the algorithm is acting weird again, this one’s for you. New episodes every week.
Show more...
Marketing
Business
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Trendjacking Taylor, Tariffs & Coach Bags, and Creating Timeless Brands
Meme Team: Marketing, Culture, Narrative
55 minutes 2 seconds
2 months ago
Trendjacking Taylor, Tariffs & Coach Bags, and Creating Timeless Brands

In this episode of the Meme Team Podcast, hosts Amanda and Sonia explore the intersection of marketing, culture, and branding. They discuss the recent rebranding of MSNBC, the legacy of Duolingo's social media strategy, and the backlash against AI personalities. The conversation also touches on creative marketing campaigns, the cultural impact of Taylor Swift, and the importance of authenticity in brand engagement. Additionally, they delve into the evolution of Coach, the impact of tariffs on fashion brands, and the role of CEOs as storytellers. The episode concludes with key takeaways that highlight the significance of understanding consumer insights and the balance between data and creativity in marketing.Chapters00:00 Updates: MSNBC and Duolingo05:40 The Backlash Against GPT-5 and AI Personalities11:12 Taylor Swift's Cultural Impact and Monoculture Marketing16:38 The Role of Brands in Participating in Pop Culture22:08 Tariffs and Their Impact on Coach Handbags29:10 The Timeless Appeal of Coach Handbags36:49 Sustainability and the Launch of CoachTopia47:12 The CEO as Chief Storyteller56:15 Key Takeaways and Insights🎧 Subscribe for more takes at the intersection of marketing, culture, and the internet.Follow Us:Sonia: @SoniaBaschez | bendgrowth.co/yaasAmanda: @AmandaNat | amandanat.comPodcast Socials:YouTube: @MemeTeamPodSpotify: @MemeTeamPodcastDon't forget to leave a review and subscribe for more insights into the world of marketing and virality!

Meme Team: Marketing, Culture, Narrative
Meme Team is a marketing podcast about business, culture, and brand strategy. Marketing isn’t just logic — it’s culture. And this show decodes both. Hosts Sonia Baschez and Amanda Natividad break down real campaigns, cultural moments, and marketing trends with sharp takes and zero fluff. If you care about positioning, storytelling, or why the algorithm is acting weird again, this one’s for you. New episodes every week.