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MedShark Insider

Bill Fukui

31 episodes

2 weeks ago

In this episode of The MedShark Insider, your host Bill Fukui sits down with Dr. Melissa Fickey, a distinguished child and adult psychiatrist based in Tampa, Florida. Dr. Fickey shares her journey, from her educational background to establishing Embracing Life Wellness Center, a private practice known for its unique, inviting, and patient-centered environment. They delve into the art of psychiatric care, emphasizing the importance of individualized treatment and empathetic listening. Dr. Fick...

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In this episode of The MedShark Insider, your host Bill Fukui sits down with Dr. Melissa Fickey, a distinguished child and adult psychiatrist based in Tampa, Florida. Dr. Fickey shares her journey, from her educational background to establishing Embracing Life Wellness Center, a private practice known for its unique, inviting, and patient-centered environment. They delve into the art of psychiatric care, emphasizing the importance of individualized treatment and empathetic listening. Dr. Fick...

Show more...

Episodes (20/31)

MedShark Insider

Episode 33: Dr. Melissa Fickey on Innovative Psychiatric Care

In this episode of The MedShark Insider, your host Bill Fukui sits down with Dr. Melissa Fickey, a distinguished child and adult psychiatrist based in Tampa, Florida. Dr. Fickey shares her journey, from her educational background to establishing Embracing Life Wellness Center, a private practice known for its unique, inviting, and patient-centered environment. They delve into the art of psychiatric care, emphasizing the importance of individualized treatment and empathetic listening. Dr. Fick...

12 months ago

28 minutes

MedShark Insider

Episode 32: Mastering Aesthetic Practice Management with Kara McClanahan

Welcome to another episode of MedShark Insider with your host, Bill Fukui! In this episode, Bill sits down with Kara McClanahan, CEO of Aesthetic Practice Partners (APP). With 28 years of experience in the aesthetic industry, Kara shares her journey from being an esthetician to managing large aesthetic organizations and consulting on the corporate side. Discover the unique and cutting-edge strategies APP offers to help practices optimize their performance and navigate the ever-evolving landsc...

1 year ago

27 minutes

MedShark Insider

Episode 31: Secrets for Success in Plastic Surgery with Dr. DeLuca-Pytell

In this episode of The MedShark Insider, Bill is joined by board certified Plastic Surgeon Dr. Danielle DeLuca-Pytell. With a detailed explanation of the rigorous certification process, she highlights the distinction between board-certified plastic surgeons and those certified by other entities, underscoring the significance of proper training and accreditation. The duo emphasize how the consumer experience is what matters, and they dive into the challenges patients face in navigating the pla...

1 year ago

38 minutes

MedShark Insider

Episode 30: Tax Write-Offs and Managing Your Practice's Financials with Sean Scope

On this episode of the MedShark Insider, Bill Fukui interviews Sean Scope, the Director of Sales and Operations at the TSP Family Office. On the podcast, the duo discuss Sean’s background in doing turnarounds for private equity firms, and his transition to helping practices by offering them ways to increase value in the business, create more profit, and put incentives in place for people to drive those numbers. Sean tells listeners that his concentration primarily is on paying less tax, keepi...

1 year ago

28 minutes

MedShark Insider

Episode 29: Lisa McNevin, Unlock Your Med Spa Success

On this episode of the MedShark Insider, Bill Fukui interviews Lisa McNevin of Accelerate Aesthetic Consulting. Tune in as the pair discuss the latest tips and tricks for Med Spas looking to up their marketing game. Bill and Lisa discuss all aspects of growing a medical spa business, from lead generation to lead management to securing recurring patients. The two also discuss the importance of building personal relationships with patients. Lisa leaves listeners with some key advice at the end ...

1 year ago

42 minutes

MedShark Insider

Episode 28: Med Spa Mastery with Alex Thiersch of AmSpa!

On this episode of the MedShark Insider, Bill Fukui interviews Alex Thiersch, Founder and CEO of The American Med Spa Association (AmSpa). Bill and Alex discuss the beginnings of Alex’s now 10-year tenure at AmSpa. They talk about his background as a lawyer, and outline why owners of Medical Spas should treat their practices like businesses due to the complex nature of the space. Alex predicts the future of the Medical Spa industry, and discusses the current high demand for services but lack ...

1 year ago

41 minutes

MedShark Insider

Episode 27: Dr. MaDan, Securing Your Own Practice

On this episode of the MedShark Insider, Bill Fukui interviews Dr. Olivia MaDan of Plastic Surgery Affiliates on her transition from an associate to buying and owning her own practice. Bill investigates what the process looked like of her taking over a practice after buying it from a fellow surgeon. Dr. MaDan describes how it all went on from 2020-2022 during COVID-19, which presented a new slew of challenges to overcome. Dr. MaDan stresses the importance of believing in oneself and saying “I...

1 year ago

24 minutes

MedShark Insider

Episode 26: Jed Wunderli, Acquire Tax Credits

On this episode of the MedShark Insider, Bill Fukui interviews Jed Wunderli from Acquire Tax Credits regarding research and development tax credits that many surgeons are simply not aware of. If your practice has been consistently growing and improving its practices in an effort to innovate for the well being of your patients… then this tax credit could be perfect for you! Jed discusses how Acquire goes about helping practices receive such tax credits as well as qualifications necessary to be...

1 year ago

34 minutes

MedShark Insider

Episode 25: Madi Alger, Director of Community Development at BluShark Digital

On this episode of the MedShark Insider, Bill Fukui interviews our very own Madi Alger, Director of Community Development at BluShark Digital. Madi and Bill take a deep dive into the world of Google Business Profiles (GBPs) and best practices when it comes to management of such a powerful resource. Madi explains how Google has evolved over time in terms of local search and how the Vicinity update drastically shifted the landscape of how firms rank in the three pack. She also covers the import...

1 year ago

41 minutes

MedShark Insider

Episode 24: Seth Price, Founder of BluShark Digital

On this episode of the MedShark Insider, Bill Fukui interviews our very own Seth Price, founder of Price Benowitz, BluShark, and MedShark Digital. Seth and Bill leverage their extensive experience in marketing to discuss Google Local and specifically, the tactics firms can optimize to improve their rankings in Google’s local three pack. The duo delve into key SEO mechanisms, such as the importance of reviews, satellite offices, and backlinks when trying to get your site to rank. Bill po...

2 years ago

27 minutes

MedShark Insider

Episode 23: Dr. Shitel Patel, Co-Founder of Ad Vital

On this episode of the MedShark Insider, Bill Fukui interviews Dr. Shitel Patel, Co-Founder of Ad Vital, a lead management company that has been built for surgeons, by a surgeon. Bill and Dr. Patel discuss managing leads across different mediums, including social media, television, print, and more. The duo emphasize how many practices make the mistake of not following up with leads; rather than continue with incoming leads all the way to the day of their procedure or purchase, many doctors wi...

2 years ago

40 minutes

MedShark Insider

Episode 22: Charlie Winn, CRO and Co-Founder of Liine

Why don’t patients book after they call? In this episode of the MSD Insider, Bill Fukui is joined by Charlie Winn, Chief Revenue Officer of Liine, an AI-powered software that simplifies and improves how practices acquire new patients by capturing all inbound leads. Join us for a discussion on how to leverage AI and other best practices to bridge the gap between leads and follow up. Tune in today! For more helpful tips about digital marketing: https://medsharkdigital.com/

2 years ago

45 minutes

MedShark Insider

Episode 20: Sandy Roos, Vice President of Business Development at North Texas Plastic Surgery

On today’s episode, MedShark Insider, Bill Fukui is joined by Sandy Roos, Vice President of Business Development at North Texas Plastic Surgery, to discuss pitfalls that practices should avoid and how to build medical practices from the ground up. Bill and Sandy talk about how hiring and goal setting plays a role in medical practice growth and practice success. Bill asks Sandy about her experience as a medical consultant and how medical practices handle compensation, including incentive plans...

4 years ago

53 minutes

MedShark Insider

Episode 19: Tammy Kehe, President of Network Affiliates Inc

Bill Fukui is joined by the President of Network Affiliates Inc, Tammy Kehe as they discuss the history and growth of SEO and digital marketing for medical practices and professional services. Bill and Tammy talk about how valuable building a brand and generating leads are for digital marketing and Google search rankings. They highlight the benefits of combining traditional marketing with digital marketing to elevate and increase the value of digital marketing. To view more episodes, visit ht...

4 years ago

51 minutes

MedShark Insider

Episode 18: Lisa Corbett, the owner of Lisa Corbett Consulting

Lisa Corbett, the owner of Lisa Corbett Consulting, sits down with Bill to discuss one of the biggest missed opportunities in business growth: networking. Lisa, with over 20 years of experience in medical and dental practice management, focuses on the patient experience, from the initial phone call to future patient referrals. Lisa and Bill discuss the importance of building and selling relationships, and how asking for help is one of the best things to do when growing a practice. Lisa touche...

4 years ago

32 minutes

MedShark Insider

Episode 17:Dave Scheppler & Kenneth Lee

On today’s episode, Bill speaks with Dave Scheppler, Manager of Strategic Partnership, and Kenneth Lee, Director of Sales and Marketing from Apex Chat. With a combined 15 years of work experience at Apex Chat, the two discuss with Bill how live chat messaging can generate lead conversion and lead generation for a medical practice and the importance of immediate service for potential patients in the new digital age. The group talks about the shift in peak user hours as a result of the new work...

4 years ago

50 minutes

MedShark Insider

Episode 16: Quintin Gunn, Sr., Chief Strategic Officer for Social Media Solutions for Doctors

On this episode of MedShark Insider, Bill Fukui is joined by Quintin Gunn Sr., Chief Strategic Officer for Social Media Solutions for Doctors, to discuss social media strategies for medical practices and how to generate leads through social media. Quintin shares the services of his business and explains the three main things they focus on in building social media strategies: “like'', ''no” and ''trust”. Bill asks Quintin about how to generate and close leads using social media platforms, such...

4 years ago

47 minutes

MedShark Insider

Episode 15: Matthew Norton, Human Behavior Expert

On today’s episode, Bill is joined by Matthew Norton a human behavior expert. Matthew has created a variety of assessments to help people better understand their behavior, strengths, and weaknesses. Bill asks how Matthew helps practitioners and doctors build a better team. Matthew describes the importance of people building and how a winning team can bring more customers in. Matthew outlines what emotional agility is and some techniques he uses to help doctors build this skill. Bill and Matth...

4 years ago

38 minutes

MedShark Insider

Episode 14: Dana Fox, Physician Marketing Guru

Physician marketing guru Dana Fox joins Bill to speak about her extensive experience working with plastic surgeons. The two discuss the importance of branding and how it has evolved into the digital medium. They describe the past importance of Yellowpages and agree that the message delivery systems have vastly changed in recent years. In the digital sphere, these changes can help physicians reach interested audiences rather than large groups of uninterested consumers. Bill and Dana also cov...

4 years ago

41 minutes

MedShark Insider

Episode 12: Brent Cavender, Co-Founder and Chief Educator at MetaMed Marketing

Bill Fukui discusses digital marketing insights with Brent Cavender, Co-Founder and Chief Educator at MetaMed Marketing. The two speak on their vast experience in the medical marketing field and how other firms should approach large capital investments.

4 years ago

42 minutes