Conference Follow-up and Relationship Building with Brooke Greening

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Master Conference Networking

Catherine Brown

6 episodes

1 month ago

Are you a B2B business owner or leader who attends conferences and networking events, but struggles to translate those opportunities into meaningful connections and qualified referrals? Do you wish you could genuinely expand your professional network without feeling transactional or overwhelmed? Welcome to Mastering Conference Networking, hosted by Catherine Brown, founder of the Good Humans Growth Network. Catherine, an accomplished entrepreneur, community facilitator, and author of How Good Humans Sell™, is here to transform the way you approach in-person events. Move beyond collecting business cards and discover how to truly engage, create reciprocal value, and make your time at any business event incredibly productive. If you're ready to master the art of strategic networking and elevate your business development through genuine human connection, this podcast is for you.

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Entrepreneurship

Business,

Marketing

Conference Follow-up and Relationship Building with Brooke Greening

Master Conference Networking

46 minutes

2 months ago

Conference Follow-up and Relationship Building with Brooke Greening

What happens after you leave your conference or networking event? Do you ensure those connections you made can grow and stay strong? Join us as Catherine and Brooke Greening dive into proven strategies to maximize your networking at conferences, trade associations, and chamber events. Discover the secrets behind setting beneficial appointments on the spot, maintaining post-event momentum, and effectively following up to build lasting business relationships. Learn how to prepare, interact with intent, and use tools such as LinkedIn and CRM systems to ensure your connections turn into valuable opportunities. Brooke also shares tips on leveraging resources, the importance of clarity in communication, and the power of genuine follow-up. Get ready to elevate your conference game!

00:00 Introduction to Brooke Greening

01:35 Maximizing Conference Experiences

02:49 Effective Networking Strategies

03:08 Capturing and Organizing Notes

04:23 Intentional Follow-Up Techniques

06:21 Building Relationships Post-Event

07:36 Utilizing CRM and Tools

10:08 Setting Up Future Meetings

13:34 Handling Objections and Assumptions

24:58 Creating a Follow-Up Sequence

25:24 Post-Conference Follow-Up Strategies

26:36 Daily Sales Habits

27:48 Blocking Time for Networking

30:00 Building Trust in Business Relationships

31:29 Best Practices for Maximizing Conferences

31:50 Preparing Your Online Presence

32:32 Crafting Your Business Pitch

34:27 Researching and Engaging with Key Contacts

41:28 Leveraging Conference Resources

43:42 Long-Term Networking and Sales Strategies

Resources:

Connect with Brooke on LinkedIn!

Learn more about Building Momentum

Connect with the Good Humans Growth Network and learn more about our next event!