Are you a marketing executive who enjoys your 9-to-5 but feels a pull for more creative freedom and flexibility? Maybe you’re a graphic designer, ready to stop building someone else’s brand and start your own. Or perhaps you’re a PR professional who loves the industry but is tired of the agency hustle, knowing deep down there’s something more waiting for you.
How do you start your own marketing business? Can you really turn your creative expertise into a successful agency? Where do you begin when it comes to pricing your services, finding clients, or taking that leap from corporate to entrepreneur?
Welcome to Marketing Your Way Podcast with Anastasiia Mann, where we tackle not just the logistics of starting and scaling a marketing business, but also the mindset shifts that make it possible. This journey begins in your mind, and I’m here to help you build the confidence, clarity, and courage to take that next step.
Hosted by yours truly Anastasiia Mann, a marketing strategist and an agency owner who’s living her version of the American Dream, this show answers the questions you’ve been Googling, with actionable advice and real stories from those who have successfully made the transition — and as a bonus, all of this is delivered with a Ukrainian accent.
If you’re ready to challenge your limits, unlock more freedom, and build the business of your dreams, you’re in the right place.
Hit subscribe so you never miss an episode, and visit www.MarketingYourWayPodcast.com for show notes, resources, and a community that’s here to support you.
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Are you a marketing executive who enjoys your 9-to-5 but feels a pull for more creative freedom and flexibility? Maybe you’re a graphic designer, ready to stop building someone else’s brand and start your own. Or perhaps you’re a PR professional who loves the industry but is tired of the agency hustle, knowing deep down there’s something more waiting for you.
How do you start your own marketing business? Can you really turn your creative expertise into a successful agency? Where do you begin when it comes to pricing your services, finding clients, or taking that leap from corporate to entrepreneur?
Welcome to Marketing Your Way Podcast with Anastasiia Mann, where we tackle not just the logistics of starting and scaling a marketing business, but also the mindset shifts that make it possible. This journey begins in your mind, and I’m here to help you build the confidence, clarity, and courage to take that next step.
Hosted by yours truly Anastasiia Mann, a marketing strategist and an agency owner who’s living her version of the American Dream, this show answers the questions you’ve been Googling, with actionable advice and real stories from those who have successfully made the transition — and as a bonus, all of this is delivered with a Ukrainian accent.
If you’re ready to challenge your limits, unlock more freedom, and build the business of your dreams, you’re in the right place.
Hit subscribe so you never miss an episode, and visit www.MarketingYourWayPodcast.com for show notes, resources, and a community that’s here to support you.
From Side Hustle to Scaled Strategy: Vanessa Suarez on Building a Marketing Agency That Grows With You
Marketing Your Way Podcast
1 hour 6 minutes
1 week ago
From Side Hustle to Scaled Strategy: Vanessa Suarez on Building a Marketing Agency That Grows With You
What happens when your side hustle starts as a class project… and slowly grows into a full-fledged marketing agency?
In this episode, I’m joined by Vanessa Suarez, the founder and Chief Marketing Officer of VCD Marketing — a boutique agency that gives service-based businesses the strategy, structure, and support of an in-house marketing team (without the overhead).
Vanessa didn’t plan on becoming a business owner. She spent years in fundraising, studied graphic design, and was building her career in higher education when a professor saw her potential and encouraged her to form an LLC. From there, one small project led to another — until the “side hustle” became a calling.
In our conversation, we talk about:
✔️The emotional moment she decided to leave her full-time job
✔️Why strategy should always come before execution
✔️Signs a business is ready to invest in marketing
✔️The biggest mistake early-stage entrepreneurs make
✔️Building a lean freelance team that supports real growth
✔️Why your personal brand still matters — even in a referral-based business
Vanessa’s perspective is grounded, thoughtful, and full of permission to build your business in a way that works for you. Whether you’re starting your journey or scaling your services, this episode is your reminder: you don’t have to have it all figured out to begin.
Connect with Vanessa
• Linkedin
• Instagram
• Website
Connect with Anastasiia:
• Weekly newsletter for women in marketing: Subscribe here
• Instagram @anastasiia_mann & LinkedIn
• Website: www.marketingyourwaypodcast.com
Join the Marketing Your Way Community
AI and automation are changing marketing faster than ever — but you don’t have to figure it out alone. That’s why I created the Marketing Your Way Community on Slack: a free space where women in marketing can share AI tools, swap automation workflows, and run ideas past each other.
Whether you’re leading a corporate team, running an agency, or freelancing on your own, you’ll find support, inspiration, and real-world examples you can put into action right away.
It’s free, it’s collaborative, and it’s built to help you work smarter, not harder. Join us here: www.marketingyourwaypodcast.com/community
Thank you to our affiliate partners:
This episode is brought to you in partnership with two of my favorite tools for building and managing a marketing business:
✔️ AI Playbook - my favorite community for learning how to actually use AI to simplify your business and gain back 5 to 10 hours a week by automating your workflows. It’s hands-down the best resource I’ve found for marketers and entrepreneurs who want to leverage tools like ChatGPT, Claude, Relay, and more — without needing a tech degree.
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Episode Website
Marketing Your Way Podcast
Are you a marketing executive who enjoys your 9-to-5 but feels a pull for more creative freedom and flexibility? Maybe you’re a graphic designer, ready to stop building someone else’s brand and start your own. Or perhaps you’re a PR professional who loves the industry but is tired of the agency hustle, knowing deep down there’s something more waiting for you.
How do you start your own marketing business? Can you really turn your creative expertise into a successful agency? Where do you begin when it comes to pricing your services, finding clients, or taking that leap from corporate to entrepreneur?
Welcome to Marketing Your Way Podcast with Anastasiia Mann, where we tackle not just the logistics of starting and scaling a marketing business, but also the mindset shifts that make it possible. This journey begins in your mind, and I’m here to help you build the confidence, clarity, and courage to take that next step.
Hosted by yours truly Anastasiia Mann, a marketing strategist and an agency owner who’s living her version of the American Dream, this show answers the questions you’ve been Googling, with actionable advice and real stories from those who have successfully made the transition — and as a bonus, all of this is delivered with a Ukrainian accent.
If you’re ready to challenge your limits, unlock more freedom, and build the business of your dreams, you’re in the right place.
Hit subscribe so you never miss an episode, and visit www.MarketingYourWayPodcast.com for show notes, resources, and a community that’s here to support you.
