Marketing Panes is the go-to podcast for window treatment and awning business owners who want to level up their marketing game. Hosted by industry expert Will Hanke, owner of Window Treatment Marketing Pros, this podcast dives into actionable marketing tips, industry trends, and proven strategies to help businesses attract more leads and grow. Each episode features insightful interviews with successful business owners and top marketing professionals, offering a range of perspectives on what’s working in the world of digital marketing, SEO, local advertising, and more. Tune in for valuable advice and fresh ideas tailored specifically to the window treatment and awning industry!
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Marketing Panes is the go-to podcast for window treatment and awning business owners who want to level up their marketing game. Hosted by industry expert Will Hanke, owner of Window Treatment Marketing Pros, this podcast dives into actionable marketing tips, industry trends, and proven strategies to help businesses attract more leads and grow. Each episode features insightful interviews with successful business owners and top marketing professionals, offering a range of perspectives on what’s working in the world of digital marketing, SEO, local advertising, and more. Tune in for valuable advice and fresh ideas tailored specifically to the window treatment and awning industry!
Quarterly Podcast: The Future of Window Treatments: Trends, Tech & Marketing Secrets!
Marketing Panes
38 minutes 58 seconds
7 months ago
Quarterly Podcast: The Future of Window Treatments: Trends, Tech & Marketing Secrets!
Guests Profile:
Joe Kendall
President - Made in the Shade Eastern Shore
Owns Kendall furniture , Made in the shade dealer went from 58th place, to 5th place, to second place and in 2024 #1 Volume dealer in North America
Ryan Gilberts
Owner of Shaded Window Coverings
With over a decade in the window covering industry, Ryan launched Shaded Window Coverings in 2022 to bring his vision to life. Starting as an installer and moving into sales, he quickly mastered the business and took the leap to entrepreneurship. Now, nearly three years later, his company is thriving, recently securing a six-figure project for 1,900 shades in a new apartment complex.
Other Notes/Links:
To learn more about
Joe Kendall visit:
MITS Eastern Shore
Ryan Gilberts visit:
Shaded Window Coverings
pssst.... want to be a guest on the show?
Listen to other episodes
Video
https://www.youtube.com/watch?v=NhI2cJpxIu8&ab_channel=WindowTreatmentMarketingPros
Click here to display Transcript
Transcript
Will Hanke (00:00)
All right, everyone. Welcome to another episode of marketing panes, the podcast where we talk with real window treatment and awning service providers or business owners about their strengths, about their successes and struggles related to marketing their business. Today is our Q2 preview. We’re going to talk about what happened in Q1. We’re going to talk about what we think is coming up in Q2. I’ve got two guests with some great insights that I’m excited to interview.
First of all, we got Joe Kendall, president
of Made in the Shades Eastern Shore. Joe owns Kendall Furniture, a Made in the Shade dealership. He went from 58th place to fifth place in the Made in the Shade franchise, then second place, and in 2002, 2024 became the number one volume dealer in North America. Joe, thanks for being on the show today.
Ryan Gilberts (00:31)
Okay.
Joe Kendall (00:40)
you
You’re very welcome. We’re happy to be here.
Will Hanke (00:57)
Thank you.
We’ve also got Ryan Gilbert’s Ryan owns Shaded Window Coverings in Montana. Shaded Shaded Window Covering started in May 2022 after Ryan was working for some other businesses in the window covering industry over the last 10 years. He wanted to. He first started in the industry as a part time installer, then moved to lead installer position and eventually a hybrid role of installer and salesperson.
Ryan Gilberts (00:58)
you
Will Hanke (01:27)
Now almost
three years later, there’s really no turning back. He’s just started his largest sixth figure project, 1900 shades for an apartment building under construction. Ryan, thank you for joining as well.
Ryan Gilberts (01:39)
Thanks, Will.
Will Hanke (01:40)
1900 so you’re going be a little bit busy I guess for at least the next couple days right?
Ryan Gilberts (01:44)
Fortunately, it’s being built out in stages.
Will Hanke (01:46)
Awesome. Yeah, that’s great. Congrats on that. So I want to start by talking about some different industry trends. What emerging trends are you guys seeing in the industry right now? And how can other window treatment dealers kind of align with these trends to stay competitive?
Joe Kendall (02:02)
Ryan, think what you’re doing is, Ryan and I spoke a little bit beforehand, Will, and we really love that the exterior market is exploding. you need to make sure you’re talking to your clients because they don’t know all the cool things you know as far as that goes. I was talking to Ryan and we were discussing how you might go into a customer wants to get so...
Marketing Panes
Marketing Panes is the go-to podcast for window treatment and awning business owners who want to level up their marketing game. Hosted by industry expert Will Hanke, owner of Window Treatment Marketing Pros, this podcast dives into actionable marketing tips, industry trends, and proven strategies to help businesses attract more leads and grow. Each episode features insightful interviews with successful business owners and top marketing professionals, offering a range of perspectives on what’s working in the world of digital marketing, SEO, local advertising, and more. Tune in for valuable advice and fresh ideas tailored specifically to the window treatment and awning industry!
