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Marketing in the Metaverse
Mark Robinson
33 episodes
5 days ago
Explore the future of marketing as we discuss the impact of Social Media, Community Building, NFT's, Crypto, AR, VR, and more as they collide in the metaverse. What is the metaverse? What is the best method to launch and market your NFT collection? How are blockchain, crypto, NFT's, and social media all connected? How will digital marketing change as the metaverse evolves? Discover the answers to these questions and more as we dive deep into these topics. Let's connect! Instagram: https://www.instagram.com/marketinginthemetaverse/ Twitter: https://twitter.com/markarobinson_
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Marketing
Business
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All content for Marketing in the Metaverse is the property of Mark Robinson and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Explore the future of marketing as we discuss the impact of Social Media, Community Building, NFT's, Crypto, AR, VR, and more as they collide in the metaverse. What is the metaverse? What is the best method to launch and market your NFT collection? How are blockchain, crypto, NFT's, and social media all connected? How will digital marketing change as the metaverse evolves? Discover the answers to these questions and more as we dive deep into these topics. Let's connect! Instagram: https://www.instagram.com/marketinginthemetaverse/ Twitter: https://twitter.com/markarobinson_
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Marketing
Business
Episodes (20/33)
Marketing in the Metaverse
32. Building Useful Metaverse Experiences with Daniel Liebeskind

In this episode, Daniel Liebeskind brilliantly shares his vision for the future of the internet, explaining how his passion for building innovative and useful things that matter brought him to building Topia, which replaces webinars and corporate meeting tools with a more interactive and useful experience, and also successfully hosted Burning Man digitally for 2 years. Daniel has vast experience from building games, building companies, investing in companies as a VC, and is now actively building the future of Web3.

Connect with Daniel:

  • Twitter: https://twitter.com/dliebeskind
  • Instagram: https://www.instagram.com/exploremagic/
  • Topia: https://topia.io/

Join me at NFT Seattle:

  • Discount Link: www.eventbrite.com/e/331197299037/?discount=MITMSeattle
  • Website: https://www.nftseattle.io/

*Disclaimer* This content is for educational and entertainment purposes only. We are not giving financial or investment advice.

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3 years ago
37 minutes 58 seconds

Marketing in the Metaverse
31. A Repeatable System For Successfully Building & Marketing Web3 Products with Michael Gasiorek

In this episode, Michael Gasiorekl shares how to create effective content, develop a strong community, and build a Web3 product. Whether you’re working on a protocol, NFT project, or anything else in the Web3 space, Michael’s perspective will help you along the way.

Connect with Michael!

  • Twitter: https://twitter.com/gasiorekm

Get tickets to NFT Seattle!

  • Link to Eventbrite: www.eventbrite.com/e/331197299037/?discount=MITMSeattle
  • 15% Off Discount Code: MITMSeattle
  • NFT Seattle Website: https://www.nftseattle.io/

*Disclaimer* This content is for educational and entertainment purposes only. We are not giving financial or investment advice.

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3 years ago
35 minutes 22 seconds

Marketing in the Metaverse
30. Building Brand Loyalty Through NFT's and Protecting Your Digital Assets with Joe Chui

In this episode, Joe Chui talks all things NFT’s - he shares a lot of valuable best practices when it comes to security and lots of ideas on how brands should be thinking about launching an NFT to engage their communities on a deeper level.

Connect with Joe!

  • Twitter :: https://twitter.com/RealTalkFIRE
  • Instagram :: https://www.instagram.com/realtalkfire/
  • YouTube :: https://www.youtube.com/c/RealTalkFIRE/

*Disclaimer* This content is for educational and entertainment purposes only. We are not giving financial or investment advice.

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3 years ago
35 minutes 26 seconds

Marketing in the Metaverse
29. Comic-Con Founder on Building a Loyal Community & Storytelling with Gareb Shamus

In this episode, Gareb shares about the power of storytelling and his approach to building a loyal community, with Comic-Con and with his new NFT project, Kumite.

Connect with Gareb!

  • Twitter: https://twitter.com/gareb
  • Instagram: https://www.instagram.com/garebshamus
  • Kumite NFT on Twitter: https://twitter.com/kumitenft
  • HeroMaker Studios: https://www.heromakerstudios.com/

Get tickets to NFT Seattle!

  • Link to Eventbrite: www.eventbrite.com/e/331197299037/?discount=MITMSeattle
  • 15% Off Discount Code: MITMSeattle
  • NFT Seattle Website: https://www.nftseattle.io/

*Disclaimer* This content is for educational and entertainment purposes only. We are not giving financial or investment advice.

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3 years ago
32 minutes 53 seconds

Marketing in the Metaverse
28. Build Your Brand & Enter the Metaverse with Maha Abouelenein

In this episode, Maha Abouelenein shares how business should be approaching their NFT & metaverse strategies, insight she has gained working alongside Gary Vee, and how people can build powerhouse personal brands in a way that is consistent with who they are. Maha is a communications expert advising global corporate giants, high growth tech startups, top governments and high profile & high net worth individuals.

Connect with Maha!

  • Twitter: https://twitter.com/mahagaber
  • Instagram: https://www.instagram.com/mahagaber/
  • LinkedIn: https://www.linkedin.com/in/maha-abouelenein-60722463/

*Disclaimer* This content is for educational and entertainment purposes only. We are not giving financial or investment advice.

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3 years ago
26 minutes 16 seconds

Marketing in the Metaverse
27. Building An Inclusive Token-Gated Community with Allyson Downey

In this episode, Allyson Downey shares how she brought over a decade of experience successfully building businesses & communities into the world of Web3 by creating an accessible token-gated community in Meta Angels, which acts as a system of support & generosity. Beyond the role of Co-Founder & Head of Marketing & Community for Meta Angels NFT, Allyson is also a Techstars Entrepreneur, CEO & Founder of weeSpring, CEO & Founder of Stellar Reviews, and now also running Angel Labs.

Connect with Allyson!

  • Twitter: https://twitter.com/AllysonDowney
  • Meta Angels Twitter: https://twitter.com/meta_angels
  • Meta Angels Website: https://www.metaangelsnft.com/
  • Angel Labs: https://www.angel-labs.io/

*Disclaimer* This content is for educational and entertainment purposes only. We are not giving financial or investment advice.

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3 years ago
28 minutes 5 seconds

Marketing in the Metaverse
26. Blockchain Technology Impacting Healthcare & Marketing with Colin Jeffries

In this episode, Colin Jeffries shares how blockchain technology & Web3 have the potential to revolutionize elements of healthcare and how it is impacting the way we all need to think about marketing. Colin is a VP of Marketing in the healthcare industry and the Co-Host of the Rethink Marketing Podcast, where he has interviewed a lot of marketing thought leaders and was recently recognized for 40 Under 40 by Podcast Magazine.

Connect with Colin:

LinkedIn: https://www.linkedin.com/in/colinjeffries/

Rethink Marketing Podcast: https://rethinkmarketingpodcast.com/episodes

*Disclaimer* This content is for educational and entertainment purposes only. We are not giving financial or investment advice.

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3 years ago
25 minutes 59 seconds

Marketing in the Metaverse
25. NFT Marketing & Web3 Marketing Opportunities with Elif Hiz

In this conversation, Elif shares the opportunities that exist for marketers looking to enter the Web3 space, how she's built a successful brand on YouTube that drives a ton of inbound leads (and how you can too!), and the differences between traditional marketing & what's working in Web3. Elif is a marketer & educator who spent years in B2B tech and is now investing her energy into Web3 & NFT marketing as the Head of marketing & communications at Ninja Squad NFT. 

Connect with Elif!

  • YouTube ::  https://www.youtube.com/c/ElifH%C4%B1z
  • Twitter :: https://twitter.com/elifozgecanhiz
  • Instagram :: https://www.instagram.com/elifozgecanhiz/
  • LinkedIn :: https://www.linkedin.com/in/elifozgecanhiz/


*Disclaimer* This content is for educational and entertainment purposes only. We are not giving financial or investment advice.


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3 years ago
31 minutes 21 seconds

Marketing in the Metaverse
24. Twitter Marketing for NFT's with Erika Lee

In this episode, Erika shares her story as a journalist & reporter who entered the Web3 space and is helping NFT projects win on social media. She shares the value of the broader NFT community, how to run effective Twitter Spaces, as well as what has & has not worked on social media to drive attention to NFT projects. 

Connect with Erika Lee!

  • Twitter :: https://twitter.com/erikaleetv
  • Instagram :: https://www.instagram.com/eri.ky/
  • LinkedIn :: https://www.linkedin.com/in/erikavichilee/
  • Little Lemon Friends: https://www.littlelemonfriendsnft.com/

*Disclaimer* This content is for educational and entertainment purposes only. We are not giving financial or investment advice.

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3 years ago
28 minutes 47 seconds

Marketing in the Metaverse
23. Hip Hop Culture Meets Web3 with Dre Mill

In this conversation, Dre Mill shares the way Web3 is creating new opportunities for music artists, how he profited $30,000 last week from NFT's, and his perspective on the wealth transformation happening due to these emerging technologies. Dre Mill is a serial entrepreneur, NFT collector / investor, Web3 advisor, and a Partner at Collected, a tech company that helps companies and creators connect with their audience by creating conversations & relationships that build community. Collected is currently partnered with financial literacy leaders like Earn Your Lesiure (the #1 financial literacy podcast in America). Tune in to hear what he's up to and his thoughts on how we can all contribute to this emerging space. 


Connect with Dre!

  • Instagram: https://www.instagram.com/dremill/
  • Twitter: https://twitter.com/Dremill
  • Earn Your Leisure: https://www.instagram.com/earnyourleisure/


*Disclaimer* This content is for educational and entertainment purposes only. We are not giving financial or investment advice.

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3 years ago
31 minutes 8 seconds

Marketing in the Metaverse
22. Creating Web3 Marketing Opportunities with Philip Ruffini

In this episode, Philip Ruffini shares the marketing opportunities he sees after investing in & consulting with dozens of Web3 companies, how he made $18k/month at age 25 working part time as a Web3 Growth Marketing consultant, an entertaining story about how he was able to get on the radar of his dream client, and much more.


Connect with Phillip!

  • TikTok: https://www.tiktok.com/@philipruffini
  • https://www.adventuretime.io/
  • text “NFT” to +1 (215) 593-2699 (US Only)

Resources Philip mentioned:

  • https://blog.panteracapital.com/
  • https://a16z.com/articles/
  • https://medium.com/dragonfly-research
  • https://medium.com/dragonfly-research/blockchains-are-cities-564327013f86


*Disclaimer* This content is for educational and entertainment purposes only. We are not giving financial or investment advice.

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3 years ago
32 minutes 20 seconds

Marketing in the Metaverse
21. What Will & Won't Change About Marketing with Michael Norris

Michael Norris manages seven-digit marketing budgets, acts as a fractional CMO for hundreds of companies, co-authored an award-winning book for charity, and leads the marketing team at Youtech. In this episode we talk about what marketing practices will change as the Metaverse evolves, how businesses can position themselves to be ready for change, and what things will remain timeless. Enjoy!

Connect with Michael:

  • LinkedIn: https://www.linkedin.com/in/michaelnorris4/
  • Youtech: https://www.youtechagency.com/


*Disclaimer* This content is for educational and entertainment purposes only. We are not giving financial or investment advice.

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3 years ago
30 minutes 41 seconds

Marketing in the Metaverse
20. The Future of NFT's & Blockchain Technology with Lennox Takura (Part 2)

In this episode, Lennox Takura shares his vision for the future of NFT's and blockchain technology. With a background in software engineering and financial trading, Lennox has founded investment companies as well as an NFT project, Satoshi's Index, so he provides a unique perspective on the future of Web3. This is part 2 of a 2 part episode.

Connect with Lennox!

  • Instagram: https://www.instagram.com/lennoxtakura/
  • Twitter: https://twitter.com/lennoxtakura
  • Satoshi's Index NFT: https://satoshisindex.com/
  • Inyasha Capital: https://inyashacapital.com/

*Disclaimer* This content is for educational and entertainment purposes only. We are not giving financial or investment advice.

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3 years ago
33 minutes 51 seconds

Marketing in the Metaverse
19. The Future of NFT's & Blockchain Technology with Lennox Takura (Part 1)

In this episode, Lennox Takura shares his vision for the future of NFT's and blockchain technology. With a background in software engineering and financial trading, Lennox has founded investment companies as well as an NFT project, Satoshi's Index, so he provides a unique perspective on the future of Web3. This is part 1 of a 2 part episode.

Connect with Lennox!

  • Instagram: https://www.instagram.com/lennoxtakura/
  • Twitter: https://twitter.com/lennoxtakura
  • Satoshi's Index NFT: https://satoshisindex.com/
  • Inyasha Capital: https://inyashacapital.com/


*Disclaimer* This content is for educational and entertainment purposes only. We are not giving financial or investment advice.

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3 years ago
28 minutes 12 seconds

Marketing in the Metaverse
18. What I'm Learning About Web3 & NFT Marketing

In this episode I share what I've learned from diving into the Web3, NFT, Metaverse world for the past 9 months. Some of the things I share about are being selective and setting boundaries, picking a niche and being targeted in your approach, the importance of both marketing & community building, and the value of investing in building your brand. Enjoy!

Let's connect!

  • Twitter: https://twitter.com/markarobinson_
  • Instagram: https://www.instagram.com/markrob.eth/
  • YouTube: https://www.youtube.com/channel/UCz1rZ0AsatMLD2DH_tNkh2A
  • LinkedIn: https://www.linkedin.com/in/markrobinsonllc/

NFT projects I referenced:

  • Satoshi's Index NFT on Twitter: https://twitter.com/SatoshisIndex
  • Satoshi's Index NFT on Instagram: https://www.instagram.com/satoshisindex/
  • Leveling Up NFT on Twitter: https://twitter.com/LevelingUpNFT

*Disclaimer* This content is for educational and entertainment purposes only. I am not giving financial or investment advice.

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3 years ago
22 minutes 5 seconds

Marketing in the Metaverse
17. Growing & Caring For An NFT Community With Ty Greenfield

Based Fish Mafia's social media & community manager, Ty Greenfield, joins us in this episode to share his experience on how to build an NFT Community. The Based Fish Mafia has almost 20K Discord members and has traded over 900 ETH, largely because of their strong community. Enjoy this episode with Ty & feel free to connect with him on social.

Connect with Ty Greenfield:

  • Twitter: https://twitter.com/MaverickMedia15
  • Instagram: https://www.instagram.com/maverick.media15/
  • NFT & Chill Podcast: https://podcasts.apple.com/us/podcast/nft-chill-podcast/id1600083613

Based Fish Mafia:

  • Twitter: https://twitter.com/BasedFishMafia
  • Website: https://www.basedfishmafia.com/
  • OpenSea: https://opensea.io/collection/based-fish-mafia
  • Discord: https://discord.com/invite/basedfishmafia


*Disclaimer* This content is for educational and entertainment purposes only. We are not giving financial or investment advice.

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3 years ago
19 minutes 57 seconds

Marketing in the Metaverse
16. The evolution of XR, VR, Social Media & the Metaverse with Eugene Capon (Part 2)

Eugene Capon, social media futurist & CEO of Studio Capon, shares his vision for the metaverse and what he sees moving forward after 8 years of working in the XR / VR / Social Media space. He ran 3 seasons of the first ever virtual reality talk show back in 2017 and has generated millions of views on his XR & 360 Videos. This is part two of a two part conversation with Eugene.

Connect with Eugene:

  • Website: http://hightechinfluencer.com/
  • Twitter: https://twitter.com/CaponDesign
  • YouTube: https://www.youtube.com/studiocapon
  • Instagram: https://www.instagram.com/capondesign/

Euguene's Kids Book, 'All The Things You Can Do In The Metaverse':

https://www.amazon.com/All-Things-You-Can-Metaverse/dp/B09NGNWLNJ/ref=sr_1_2?crid=14X78B8VL4XBZ&keywords=metaverse+eugene+capon+kid%27s+book&qid=1645075400&sprefix=metaverse+eugene+capon+kid%27s+boo%2Caps%2C136&sr=8-2

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3 years ago
19 minutes 36 seconds

Marketing in the Metaverse
15. The evolution of XR, VR, Social Media & the Metaverse with Eugene Capon (Part 1)

Eugene Capon, social media futurist & CEO of Studio Capon, shares his vision for the metaverse and what he sees moving forward after 8 years of working in the XR / VR / Social Media space. He ran 3 seasons of the first ever virtual reality talk show back in 2017 and has generated millions of views on his XR & 360 Videos. This is part one of a two part conversation with Eugene.

Connect with Eugene:

  • Website: http://hightechinfluencer.com/
  • Twitter: https://twitter.com/CaponDesign
  • YouTube: https://www.youtube.com/studiocapon
  • Instagram: https://www.instagram.com/capondesign/

Euguene's Kids Book, 'All The Things You Can Do In The Metaverse':

https://www.amazon.com/All-Things-You-Can-Metaverse/dp/B09NGNWLNJ/ref=sr_1_2?crid=14X78B8VL4XBZ&keywords=metaverse+eugene+capon+kid%27s+book&qid=1645075400&sprefix=metaverse+eugene+capon+kid%27s+boo%2Caps%2C136&sr=8-2

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3 years ago
16 minutes 47 seconds

Marketing in the Metaverse
14. Community Building with Tom Ross

Tom Ross, "the community building guy" & the CEO at DesignCuts, talks in this episode about all things community building. Tom has built a number of thriving communities and his podcasts have attracted millions of downloads. Enjoy this episode as he shares several tips, including his single best strategy to increase community engagement.

Download the ultimate community building guide here: http://communitymanual.com/

Connect with Tom:

  • Website: https://tomross.co/
  • Instagram: https://www.instagram.com/tomrossmedia/
  • Twitter: https://twitter.com/tomrossmedia
  • LinkedIn: https://www.linkedin.com/in/tomrossmedia/


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3 years ago
16 minutes 7 seconds

Marketing in the Metaverse
13. Creativity & Marketing in the Metaverse with Nathan Phillips (Part 2)

In these 2 episodes, Nathan shares why he believes the metaverse is all about marketing. Aside from winning an emmy & being a best-selling author, he has worked on Super Bowl commercials, the Van Gogh Immersive Experience, and other projects throughout the metaverse infused with creativity. This is part 2 of a 2 part conversation.

Connect with Nathan:

  • Twitter: https://twitter.com/nathanphillips
  • Instagram: https://www.instagram.com/nathanphillips/
  • LinkedIn: https://www.linkedin.com/in/nalphillips/
  • Medium: https://nathanphillips.medium.com/
  • THAT: https://that.site/

*Disclaimer* This content is for educational and entertainment purposes only. We are not giving financial or investment advice.

Show more...
3 years ago
14 minutes 49 seconds

Marketing in the Metaverse
Explore the future of marketing as we discuss the impact of Social Media, Community Building, NFT's, Crypto, AR, VR, and more as they collide in the metaverse. What is the metaverse? What is the best method to launch and market your NFT collection? How are blockchain, crypto, NFT's, and social media all connected? How will digital marketing change as the metaverse evolves? Discover the answers to these questions and more as we dive deep into these topics. Let's connect! Instagram: https://www.instagram.com/marketinginthemetaverse/ Twitter: https://twitter.com/markarobinson_