You’re tuned into a snippet from our Digital Marketing Asia 2025 conference in Malaysia. DMA is one of Marketing-Interactive’s core conferences and returns this year as the region’s premier gathering of industry disruptors, where tech, creativity, data and performance converge. This episode features Santharuban Thurai Sundaram, Etika Group of Companies' CEO overseeing Malaysia, Singapore, Brunei and exports. Besides sharing his journey from CMO to CEO, Santharuban discusses his take on leadin...
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You’re tuned into a snippet from our Digital Marketing Asia 2025 conference in Malaysia. DMA is one of Marketing-Interactive’s core conferences and returns this year as the region’s premier gathering of industry disruptors, where tech, creativity, data and performance converge. This episode features Santharuban Thurai Sundaram, Etika Group of Companies' CEO overseeing Malaysia, Singapore, Brunei and exports. Besides sharing his journey from CMO to CEO, Santharuban discusses his take on leadin...
DMA 2025: Ayudante APAC on simplifying data for smarter decisions
Marketing Connected
22 minutes
1 month ago
DMA 2025: Ayudante APAC on simplifying data for smarter decisions
In this special Digital Marketing Asia 2025 episode, we’ll be diving into the world of data, AI, and marketing measurement with Ayudante APAC, a digital marketing consulting firm. On 24.5.2025, Naohiro Yamaura, the chairman and CEO of Ayudante APAC is set to take the stage for a case study titled: “The future of AI-powered marketing measurement: Building a resilient data foundation for growth”, at Marketing-Interactive's DMA conference in Singapore. As a prelude to Yamaura's session, we sit d...
Marketing Connected
You’re tuned into a snippet from our Digital Marketing Asia 2025 conference in Malaysia. DMA is one of Marketing-Interactive’s core conferences and returns this year as the region’s premier gathering of industry disruptors, where tech, creativity, data and performance converge. This episode features Santharuban Thurai Sundaram, Etika Group of Companies' CEO overseeing Malaysia, Singapore, Brunei and exports. Besides sharing his journey from CMO to CEO, Santharuban discusses his take on leadin...
