Marketing Breakthrough

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Marketing Breakthrough

Jay Oakes & Indya Oakes

101 episodes

9 months ago

Ride Co. Thread Goods founders and branding masters, Noël and Nic Weigel, talk with Jay and Indya about how their "2020 creative outlet" became a known brand in the BMX and alternative sports industry. Not only did they create a successful retail business, they built a brand that encouraged community during a divisive time.Fast forward to 2024, Noël and Nic have launched re.THINK Creative Consulting, helping businesses create their own lasting brands. Check out the Ride Co. Thread Goods websi...

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Entrepreneurship

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Ride Co. Thread Goods founders and branding masters, Noël and Nic Weigel, talk with Jay and Indya about how their "2020 creative outlet" became a known brand in the BMX and alternative sports industry. Not only did they create a successful retail business, they built a brand that encouraged community during a divisive time.Fast forward to 2024, Noël and Nic have launched re.THINK Creative Consulting, helping businesses create their own lasting brands. Check out the Ride Co. Thread Goods websi...

Show more...

Entrepreneurship

Episodes (20/101)

Marketing Breakthrough

EP. 101 | NIC & NOËL WEIGEL / RIDE CO. THREAD GOODS / RE.THINK CREATIVE CONSULTING

Ride Co. Thread Goods founders and branding masters, Noël and Nic Weigel, talk with Jay and Indya about how their "2020 creative outlet" became a known brand in the BMX and alternative sports industry. Not only did they create a successful retail business, they built a brand that encouraged community during a divisive time.Fast forward to 2024, Noël and Nic have launched re.THINK Creative Consulting, helping businesses create their own lasting brands. Check out the Ride Co. Thread Goods websi...

1 year ago

1 hour 1 minute

Marketing Breakthrough

EP. 100 | THINGS ARE CHANGING

In this special 100th episode, Jay and Indya discuss struggling businesses, the financial struggle of Q1 in 2024, and where (or when) your marketing can make its best impact. ___________________BOOK A CALL WITH JAY to find out how we serve entrepreneurs JUST LIKE YOU and learn more about how we can help your business reach the next level! Or, SEND JAY AN EMAIL if that's more your speed!Questions and/or "AH-HA" moments? Send us an email at aha@marketingbreakthrough.coFollow the Marketing ...

1 year ago

33 minutes

Marketing Breakthrough

EP. 99 | BIGGEST MISTAKES

What are the biggest mistakes when it comes to running your business? Saying yes when you should've said no. Based on the conversations we've had with entrepreneurs and some of the experiences we've had ourselves, the biggest mistakes and things that will set you back the most are the people you shouldn't be working with in the first place. It's so easy to get into a position where you want to say yes every time want to be everything to everyone, but that can get you into a really tight ...

1 year ago

30 minutes

Marketing Breakthrough

EP. 98 | IT'S THE RESULTS

In this episode, Jay and Indya tell the story of the Breakthrough Blueprint, how it became a roadmap, and its transformative results.___________________BOOK A CALL WITH JAY to find out how we serve entrepreneurs JUST LIKE YOU and learn more about how we can help your business reach the next level! Or, SEND JAY AN EMAIL if that's more your speed!Questions and/or "AH-HA" moments? Send us an email at aha@marketingbreakthrough.coFollow the Marketing Breakthrough Podcast for future episodes design...

2 years ago

44 minutes

Marketing Breakthrough

EP. 97 | WE JUST STOPPED.

Weeks and weeks since the last episode? What happened? Listen in as Jay and Indya dive into their summer and share why they paused the podcast. ___________________BOOK A CALL WITH JAY to find out how we serve entrepreneurs JUST LIKE YOU and learn more about how we can help your business reach the next level! Or, SEND JAY AN EMAIL if that's more your speed!Questions and/or "AH-HA" moments? Send us an email at aha@marketingbreakthrough.coFollow the Marketing Breakthrough Podcast for future...

2 years ago

32 minutes

Marketing Breakthrough

EP. 96 | STOP GROWING YOUR BUSINESS

If you're moving in a direction that is misaligned with where you want to go, you have to stop what you're doing and realign!It's important to create goals and vision in order to align your growth to where you want to end up, both in your personal life and in business. If you're outside of that alignment, it's important to reassess so you don't end up too far outside of where you truly intend to go.Once you have your focus and clarity around your direction, then you can dive back into the pur...

2 years ago

11 minutes

Marketing Breakthrough

EP. 95 | TRUST THE PROCESS

When in doubt, trust the process. Jay and Indya use this short episode to discuss the value of giving time for the hard work you’re putting into your marketing. With a solid strategy, there is no reason to doubt the direction you’re heading, no reason to get distracted by the “next best thing.”___________________BOOK A CALL WITH JAY to find out how we serve entrepreneurs JUST LIKE YOU and learn more about how we can help your business reach the next level! Or, SEND JAY AN EMAIL if that's more...

2 years ago

14 minutes

Marketing Breakthrough

EP. 94 | STOP PLAYING THE ALGORITHM AND SERVE YOUR PEOPLE

In this mini-episode, Jay takes a few minutes out of his busy travel schedule to dive into the dangers of trying to “play the algorithm” to gain exposure on social media. ___________________BOOK A CALL WITH JAY to find out how we serve entrepreneurs JUST LIKE YOU and learn more about how we can help your business reach the next level! Or, SEND JAY AN EMAIL if that's more your speed!Questions and/or "AH-HA" moments? Send us an email at aha@marketingbreakthrough.coFollow the Marketing Brea...

2 years ago

9 minutes

Marketing Breakthrough

EP. 93 | BMX & THE ENTREPRENEURIAL JOURNEY WITH TOBY HENDERSON

Founder of THE (aka, Toby Henderson Enterprises), Intense, Sinz, Box Components, and Owner of Race Inc., Jay talks with Toby Henderson about his entrepreneurial journey from the past to current.Because of Toby’s deep roots in the sport of BMX, the conversation unfolds about how he got into BMX racing, and mountain biking as well as the history between him, Jeff Bottema and Bob “Oz” Osborn.If you’ve ever wondered about how the renowned Box number plate came to be, the history of the T.H.E. mou...

2 years ago

56 minutes

Marketing Breakthrough

EP. 92 | DO MORE OF WHAT YOU DON'T WANT TO DO

Typically, the thing that you least want to do, is the thing that will most grow your business!As you’re seeking the next level in your entrepreneurial journey, doing more of what most needs to be done is crucial.If you’re ready for that next level, and ready to create a roadmap and strategy to get you where you want to go, follow the link below 👇 and let’s set up a Discovery Call!___________________BOOK A CALL WITH JAY to find out how we serve entrepreneurs JUST LIKE YOU and learn more...

2 years ago

16 minutes

Marketing Breakthrough

EP. 91 | OWN YOUR AUDIENCE

One of the single most advantageous things you can do, as an entrepreneur, is to create an audience that you own! By owning your audience, it doesn't matter if platforms go down or if algorithms change... you just have to know how to communicate and connect with your customer. ___________________BOOK A CALL WITH JAY to find out how we serve entrepreneurs JUST LIKE YOU and learn more about how we can help your business reach the next level! Or, SEND JAY AN EMAIL if that's more your speed!...

2 years ago

14 minutes

Marketing Breakthrough

EP. 90 | ACCIDENTAL VS. INTENTIONAL

Your business, your customers, and your marketing can all be created by accident. But to build a business that aligns with your goals, intentionality is required. Join Jay and Indya as they share their own experience and the value of finding the sweet spot between intentionality and happenstance. ___________________BOOK A CALL WITH JAY to find out how we serve entrepreneurs JUST LIKE YOU and learn more about how we can help your business reach the next level! Or, SEND JAY AN EMAIL i...

2 years ago

21 minutes

Marketing Breakthrough

EP. 89 | NO MOVEMENT > WRONG MOVEMENT

When the pressure is on, do you tend to rush to get things done or pause to make a plan first? In this episode, Jay and Indya discuss how no movement in your marketing can be greater than the wrong movement. ___________________BOOK A CALL WITH JAY to find out how we serve entrepreneurs JUST LIKE YOU and learn more about how we can help your business reach the next level! Or, SEND JAY AN EMAIL if that's more your speed!Questions and/or "AH-HA" moments? Send us an email at aha@marketi...

2 years ago

28 minutes

Marketing Breakthrough

EP. 88 | STOP TRYING HARDER

If you want better results you have to push harder, right? But, what if youre using the wrong method? Jay and Indya discuss the challenges of giving your all and pushing your limits when what you’re doing, in the first place, is wrong. ___________________BOOK A CALL WITH JAY to find out how we serve entrepreneurs JUST LIKE YOU and learn more about how we can help your business reach the next level! Or, SEND JAY AN EMAIL if that's more your speed!Questions and/or "AH-HA" moments? Sen...

2 years ago

27 minutes

Marketing Breakthrough

EP. 87 | PANICKED SALES

Q1 is coming to a close. With one week remaining, do you feel the pressure to push for the sales you need in order to make your Q1 goals? In this episode, Indya asks Jay to share his experience in knowing when it’s a good idea to push for a sale and when it’s time to wait and let the process do it’s work. ___________________BOOK A CALL WITH JAY to find out how we serve entrepreneurs JUST LIKE YOU and learn more about how we can help your business reach the next level! Or, SEND JAY A...

2 years ago

26 minutes

Marketing Breakthrough

EP. 86 | CONSTRUCTIVELY DISCONTENT with ANDREW MILLER

After a few years of being away from the valley and pursuing corporate life, Andrew Miller returns to the Skagit Valley in the PNW to pursue his entrepreneurial endeavors! After a few years of running tulip farms, he decided to bring to life a new farm, called Tulip Valley, and add a few twists and unique opportunities that the Skagit Valley Tulip Festival has not yet seen including Tea Time, U-Pick, Night Bloom, and more! After all, he did describe himself as "CONSTRUCTIVELY DISCONTENT..."Jo...

2 years ago

46 minutes

Marketing Breakthrough

EP. 85 | LAST MINUTE CREATIVE

Remember when inspiration struck AND you had the margin to bring that idea to life?Jay and Indya take last week’s episode, Last Minute Marketing, deeper in this unofficial part 2 focusing on creativity. ROADMAP FOR YOU - CLICK HERE to join us on March 8, 2023 at 10a PST! ___________________BOOK A CALL WITH JAY to find out how we serve entrepreneurs JUST LIKE YOU and learn more about how we can help your business reach the next level! Or, SEND JAY AN EMAIL if that's more your speed!Questi...

2 years ago

19 minutes

Marketing Breakthrough

EP. 84 | LAST MINUTE MARKETING

Oh shoot! It’s 9pm and you forgot to design a post for a special event tomorrow! If you hurry, you can throw something together that’ll work, right?Jay and Indya explore the pros and cons of last minute marketing and the effect it has on your brand. ___________________BOOK A CALL WITH JAY to find out how we serve entrepreneurs JUST LIKE YOU and learn more about how we can help your business reach the next level! Or, SEND JAY AN EMAIL if that's more your speed!Questions and/or "AH-HA" mom...

2 years ago

25 minutes

Marketing Breakthrough

EP. 83 | ABANDONED CART 🛒 - 6 WEEKS LEFT!!!

64% of people abandon their New Year’s resolutions in the first month. With 6 weeks remaining of Q1, where are you at in achieving your quarterly goals? Listen in as Jay and Indya talk about procrastination, goal desertion, and how to “show up.”___________________BOOK A CALL WITH JAY to find out how we serve entrepreneurs JUST LIKE YOU and learn more about how we can help your business reach the next level! Or, SEND JAY AN EMAIL if that's more your speed!Questions and/or "AH-HA" moments?...

2 years ago

32 minutes

Marketing Breakthrough

EP. 82 | GET EXCITED

That moment you see the vision for your business, your passion and excitement overflow. Jay and Indya discuss how the quality of your work changes and tips to rediscover your excitement when it seems to disappear. ___________________BOOK A CALL WITH JAY to find out how we serve entrepreneurs JUST LIKE YOU and learn more about how we can help your business reach the next level! Or, SEND JAY AN EMAIL if that's more your speed!Questions and/or "AH-HA" moments? Send us an email at aha@...

2 years ago

16 minutes