
This episode is also available as a blog post: https://nativeofdenver.com/2021/05/26/reviews-versus-referrals/
I was recently in a meeting, and the sales manager asked the group how valuable referrals are to the sales team. They collectively agreed that they would all rather have a referral over a review. I thought about how many referrals and reviews I have received and the relative value they have generated for my business in the past.