A weekly new home marketing podcast for home builders and developers. Each week Kevin Oakley from Do You Convert will break down the headlines, share best-practices and stories from the front line, and perform a deep dive on a relevant marketing topic. We're here to help you - not sell you! No fluff - just honest perspectives on where to invest your time, money, and energy to get the highest volume of quality new home leads to your sales teams. Take action on these ideas, and you can market proof your marketing efforts for your home building company.
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A weekly new home marketing podcast for home builders and developers. Each week Kevin Oakley from Do You Convert will break down the headlines, share best-practices and stories from the front line, and perform a deep dive on a relevant marketing topic. We're here to help you - not sell you! No fluff - just honest perspectives on where to invest your time, money, and energy to get the highest volume of quality new home leads to your sales teams. Take action on these ideas, and you can market proof your marketing efforts for your home building company.
Ep 406: Margins, Myths, and Market Moves - Kevin’s Panel Takeaways
Market Proof Marketing
15 minutes 11 seconds
1 month ago
Ep 406: Margins, Myths, and Market Moves - Kevin’s Panel Takeaways
In this solo episode, Kevin Oakley takes you inside the room at a recent ULI panel. Builders, sales leaders, and consultants gathered to debate the toughest questions facing the industry, and Kevin is pulling back the curtain to share exactly what he was asked and how he answered.Here are the five big questions he tackled:* Beyond discounts: what really drives buyer traffic?* Online sales: speed or personalization?* Resale vs. new: who wins when rates drop?* The holy grail: is it possible to achieve volume and margin?* 2026: what’s ahead for builders?Listen in for unfiltered answers that challenge assumptions, spotlight bold strategies, and point to the realities shaping the immediate future of homebuilding.
Market Proof Marketing
A weekly new home marketing podcast for home builders and developers. Each week Kevin Oakley from Do You Convert will break down the headlines, share best-practices and stories from the front line, and perform a deep dive on a relevant marketing topic. We're here to help you - not sell you! No fluff - just honest perspectives on where to invest your time, money, and energy to get the highest volume of quality new home leads to your sales teams. Take action on these ideas, and you can market proof your marketing efforts for your home building company.
