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Using PR for Customer Acquisition and The Value of Focusing on Customer Retention | Diane Myer, Head of Marketing at TrackStar
Market Like a Fintech
47 minutes
3 years ago
Using PR for Customer Acquisition and The Value of Focusing on Customer Retention | Diane Myer, Head of Marketing at TrackStar
In this episode we chat about TrackStar’s acquisition strategy with LinkedIn and PR, how they’re branding a product that constantly changes and Diane’s experience on what to look out for when hiring someone in marketing.