In the time it will take you to listen to this podcast episode, parts of it might already be out of date. AI is evolving at a breathtaking pace, yet most companies still struggle with adding it to their workflows in ways which will add business value. And this is the uncomfortable truth that few have addressed head-on: if AI can improve your employees’ efficiency and productivity, but you apply it to the wrong tasks, it could be doing more harm than good. In our new podcast episode, Mammoth G...
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In the time it will take you to listen to this podcast episode, parts of it might already be out of date. AI is evolving at a breathtaking pace, yet most companies still struggle with adding it to their workflows in ways which will add business value. And this is the uncomfortable truth that few have addressed head-on: if AI can improve your employees’ efficiency and productivity, but you apply it to the wrong tasks, it could be doing more harm than good. In our new podcast episode, Mammoth G...
From the Data Warehouse to GA4, AI, and Beyond: Mixpanel Paves the Way with Event-Based Analytics
Mammoth Growth: Insights From The Trenches
23 minutes
2 years ago
From the Data Warehouse to GA4, AI, and Beyond: Mixpanel Paves the Way with Event-Based Analytics
Welcome to the latest episode of our podcast! In this new interview led by Mammoth Growth CEO Ryan Koonce, Mixpanel SVP Product Neil Rahilly establishes Mixpanel’s value for event-based analytics. Neil makes the important point that Google Analytics (GA) is more focused on website performance and traffic analysis, while Mixpanel allows for more in-depth analysis of user behavior and complex questions. Ryan offers more context to this, sharing that while GA can tell you what happened in differ...
Mammoth Growth: Insights From The Trenches
In the time it will take you to listen to this podcast episode, parts of it might already be out of date. AI is evolving at a breathtaking pace, yet most companies still struggle with adding it to their workflows in ways which will add business value. And this is the uncomfortable truth that few have addressed head-on: if AI can improve your employees’ efficiency and productivity, but you apply it to the wrong tasks, it could be doing more harm than good. In our new podcast episode, Mammoth G...