
Two clients came to me this week with the exact same question but completely different problems: one raised her rates and is wondering if they're too high, while the other is comparing herself to competitors and wondering if her rates are too low.
If you have any doubts about your pricing (or your ability to charge what you’re worth), this episode is for you.
I'm breaking down the two questions you need to ask yourself to know when it's time to raise your rates. The first one will challenge everything you think you know about pricing - it's not really about the rates at all, it's about your entire financial picture and the version of yourself that can command higher fees.
The second question is simpler but might surprise you: we tend to think we're doing something wrong with our pricing when people keep asking for more of our time. But this is usually a sign that you’re on the right path.
This is about more than pricing - you're learning the skills to sell yourself in any market, walk into any room, and land sales no matter what's happening in the economy.
_____
Royalty Free Music from Tunetank.com Track: Urban Legend by Musical Bakery https://tunetank.com/track/3362-urban-legend/