
When you start your consulting or coaching business, you're not sure what to charge. You think in terms of hours, say yes to work out of fear, and then spend way too much time trying to prove your worth with over-engineered value propositions.
But here's what I've learned: people don't actually want to hear your value proposition. They just want to know if you can help them. And the way to show them that is through questioning and demonstrating confidence that you can.
The problem is, you need confidence to do this effectively. In this episode, I'm breaking down the 3 types of confidence you can develop - from the hardest to get (but most obvious) to the deepest kind that changes everything about how you show up in your business.
I'll also share what happens when you start practicing confidence: more action, more results, more confidence. But also more failure - so be prepared for seasons of tremendous self-doubt.
If you're ready to stop undercharging and start getting paid what you're worth, join me for my live pricing workshop on September 17, 2025. You can register at: https://coachdonohoe.com/live-pricing-workshop-registration-page
Royalty Free Music from Tunetank.com Track: Urban Legend by Musical Bakery https://tunetank.com/track/3362-urban-legend/