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Make Good Fashion: A Fashion Business Podcast
Jasmine Rennie
42 episodes
2 weeks ago

Welcome to "Make Good Fashion," the podcast that takes you behind the scenes of the fashion industry's most inspiring stories and provides invaluable insights and tips for aspiring fashion entrepreneurs. Hosted by Jasmine Rennie, a fashion industry CEO, and Forbes lister, this podcast is your go-to resource for everything you need to know about starting, launching, and growing a fashion business with purpose.


www.makegoodfashion.com/podcast



Hosted on Acast. See acast.com/privacy for more information.

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Arts,
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All content for Make Good Fashion: A Fashion Business Podcast is the property of Jasmine Rennie and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Welcome to "Make Good Fashion," the podcast that takes you behind the scenes of the fashion industry's most inspiring stories and provides invaluable insights and tips for aspiring fashion entrepreneurs. Hosted by Jasmine Rennie, a fashion industry CEO, and Forbes lister, this podcast is your go-to resource for everything you need to know about starting, launching, and growing a fashion business with purpose.


www.makegoodfashion.com/podcast



Hosted on Acast. See acast.com/privacy for more information.

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Fashion & Beauty
Arts,
Business,
Entrepreneurship
Episodes (20/42)
Make Good Fashion: A Fashion Business Podcast
My Latest Adventure and The Future of the Podcast

Find the free resources mentioned on this episode here----> https://www.makegoodfashion.com/free-fashion-resources


In this episode, I’m catching you up on what’s been happening behind the scenes, personally and professionally. I’ve stepped into a new chapter that feels both exciting and deeply aligned. I’m sharing what this new adventure looks like, how it’s shaping my work, and what you can expect from the podcast moving forward.


Hosted on Acast. See acast.com/privacy for more information.

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1 week ago
13 minutes 8 seconds

Make Good Fashion: A Fashion Business Podcast
How to Position Your Brand to Attract Your Dream Retailers

🔗 Enroll in the Fashion Wholesale Masterclass: https://www.makegoodfashion.com/wholesalesuccess


In this episode of Make Good Fashion, we explore the science of positioning your fashion brand to attract your dream retailers. You'll learn how to identify your brand niche, develop a strong brand identity, and build social proof that resonates with buyers. We also share practical tips on leveraging media mentions and understanding your competitors to craft a compelling brand pitch. This step-by-step guide will help you stand out and connect with retail buyers, setting you up for success in the fashion industry.




Hosted on Acast. See acast.com/privacy for more information.

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3 months ago
11 minutes 52 seconds

Make Good Fashion: A Fashion Business Podcast
Top 5 Reasons Retail Buyers Pass on Your Product (And How to Fix It)

✨➡️Save Your FREE Spot to my workshop - How to Get Your Fashion Brand on Retail Shelves (Even if You're Just Starting Out!): https://www.makegoodfashion.com/wholesale


Struggling to get retail buyers to notice your brand? Learn the top 5 reasons why retailers may pass on your product—and how to fix them! Discover tips on aligning with the right stores, perfecting your pitch, improving your product presentation, and more.



Hosted on Acast. See acast.com/privacy for more information.

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3 months ago
11 minutes 39 seconds

Make Good Fashion: A Fashion Business Podcast
Wholesale Challenges No One Tells You About (And How to Overcome Them)

✨➡️Save Your FREE Spot to my workshop - How to Get Your Fashion Brand on Retail Shelves (Even if You're Just Starting Out!): https://www.makegoodfashion.com/wholesale

🔗Beginner's Guide to Get Your Fashion Brand Into Retail Stores: https://makegoodfashion.com/retailguide


Are you a fashion brand navigating the world of wholesale partnerships? In this episode, we dive into the hidden challenges of wholesale that most brands aren’t prepared for—and share actionable tips to protect your brand and set yourself up for success.

Learn how to:

  • Avoid common mistakes when working with retailers
  • Negotiate wholesale agreements like a pro
  • Build sustainable wholesale partnerships

Whether you’re just starting to approach wholesale buyers or you’re already in stores and facing roadblocks, this episode will give you the insights you need to make smarter decisions and grow your business with confidence.

Don’t forget to like, comment, and subscribe for more tips on succeeding in the fashion business!

#WholesaleTips #FashionBusinessPodcast #RetailPartnerships #BrandProtection #WholesaleStrategies




Hosted on Acast. See acast.com/privacy for more information.

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3 months ago
16 minutes 59 seconds

Make Good Fashion: A Fashion Business Podcast
Vendor Direct is the Future of Fashion Wholesale - What You Need to Know

✨➡️Save Your FREE Spot to my workshop - How to Get Your Fashion Brand on Retail Shelves (Even if You're Just Starting Out!): https://www.makegoodfashion.com/wholesale

🔗FREE Beginner's Guide to Getting Your Fashion Brand Into Retail Stores: https://www.makegoodfashion.com/retailguide


In this episode, we dive into Vendor Direct, aka drop shipping, in the fashion wholesale industry. Learn about the differences between traditional wholesale and Vendor Direct, how it benefits both retailers and designers, and practical tips on how brands can get started with Vendor Direct partnerships. Discover why this model is becoming increasingly popular among major retailers like Macy's, Nordstrom, and Madewell. Tune in for valuable insights and strategies to help your brand succeed in today's market.



Hosted on Acast. See acast.com/privacy for more information.

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3 months ago
10 minutes 58 seconds

Make Good Fashion: A Fashion Business Podcast
Why Getting Into Retail Stores Isn’t as Hard as You Think — And Why Your Brand Needs It

✨➡️Save Your FREE Spot to my workshop - How to Get Your Fashion Brand on Retail Shelves (Even if You're Just Starting Out!): https://www.makegoodfashion.com/wholesale

🔗Beginner's Guide to Get Your Fashion Brand Into Retail Stores: https://makegoodfashion.com/retailguide

🔗Faire Wholesale Marketplace: https://www.faire.com/apply/r/h9uqupvraq

🔗Line Sheet Template: https://www.makegoodfashion.com/shop

🔗Free Pitch Template: https://www.makegoodfashion.com/pitch


In this episode of the Make Good Fashion Podcast, I’m diving into why getting your fashion brand into retail stores is more achievable than you might think—and why it’s crucial for your brand’s growth. I’ll share my personal journey of transitioning from direct-to-consumer to wholesale, highlighting how diversifying sales channels can make a big difference.


I’ll walk you through practical steps to get started with retail placements, like creating a polished line sheet, researching the right stores for your brand, and using online wholesale marketplaces. I’ll also explain why starting small with local boutiques can pave the way for breaking into larger retailers and why keeping a strong digital presence is just as important.



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3 months ago
14 minutes 20 seconds

Make Good Fashion: A Fashion Business Podcast
How This Mother-Daughter Duo Built a 7-Figure Sustainable Fashion Business – With Gina and Margot of Luxeire

✨➡️Save Your FREE Spot to my workshop - How to Get Your Fashion Brand on Retail Shelves (Even if You're Just Starting Out!): https://www.makegoodfashion.com/wholesale

➡️Explore free resources to level up your fashion business at https://www.makegoodfashion.com/free-fashion-resources


Join us in this inspiring episode featuring Gina and Margot, the dynamic mother-daughter duo behind Luxeire, a sustainable women's apparel brand. Discover how they transitioned from separate professional backgrounds to creating chic, comfortable, and eco-friendly garments. Learn about their challenges, breakthroughs in local manufacturing, and the evolution of their business model with a focus on direct-to-consumer strategy to hit 7-figures in sales. Gain insights into their advertising approaches, customer relationship strategies, and plans for future growth. Perfect for aspiring entrepreneurs and fashion enthusiasts looking to make a positive impact.



Hosted on Acast. See acast.com/privacy for more information.

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4 months ago
1 hour 8 minutes 14 seconds

Make Good Fashion: A Fashion Business Podcast
Reflect, Celebrate, and Recharge: Wrapping Up 2024 with Purpose

➡️Explore free resources to level up your fashion business at https://www.makegoodfashion.com/free-fashion-resources


As 2024 wraps up, join Jasmine for a reflective episode of Make Good Fashion. Celebrate your wins, embrace lessons learned, and recharge for a successful 2025. From overcoming challenges to prioritizing self-care, this episode inspires fashion entrepreneurs to pause, reflect, and realign for the year ahead.


Have feedback or ideas for 2025 episodes? Email us at yourfriends@makegoodfashion.com or submit via the contact form here: https://www.makegoodfashion.com/contact. Don’t forget to leave a review to help others discover the podcast!



Hosted on Acast. See acast.com/privacy for more information.

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4 months ago
10 minutes 26 seconds

Make Good Fashion: A Fashion Business Podcast
How to Produce Your Clothing Line Step-by-Step | From Design to Finished Product!

✨➡️Save Your FREE Spot to my workshop - How to Get Your Fashion Brand on Retail Shelves (Even if You're Just Starting Out!): https://www.makegoodfashion.com/wholesale

Watch on YouTube: https://m.youtube.com/watch?v=DkrbGQ71FuM


In today's episode, I'll guide you through the step-by-step process of transforming your fashion design into a finished product. From sketching your garment and selecting the right fabric, to creating tech packs, patterns, and samples, and finally getting your design ready for production. I'll also discuss the importance of fit sessions and different types of factories you can work with.


Links Mentioned in Video:

➡️ Start Your Fashion Brand with the Make Good Fashion Academy

https://www.makegoodfashion.com/academy


➡️ Flat Sketching Books on Amazon:

https://amzn.to/48r2pLY

https://amzn.to/3YroSUz

https://amzn.to/3Yuog0o


➡️ Find Freelance Designers on Fiverr: https://go.fiverr.com/visit/?bta=7130...


➡️ Fit Guide: https://www.makegoodfashion.com/fitcheck

➡️ Production Checklist: https://www.makegoodfashion.com/produ...



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5 months ago
15 minutes 24 seconds

Make Good Fashion: A Fashion Business Podcast
Building a Sustainable Brand Through Media Success with Desiree Gaitan-Buchanan of Poplinen

✨➡️Save Your FREE Spot to my workshop - How to Get Your Fashion Brand on Retail Shelves (Even if You're Just Starting Out!): https://www.makegoodfashion.com/wholesale

Find the free resources mentioned on this episode here----> https://www.makegoodfashion.com/free-fashion-resources


Today, I’m excited to sit down with Desiree Gaitan-Buchanan, the founder of Poplinen, a sustainable fashion brand that has been featured on media outlets like Good Morning America, Harper’s Bazaar, and Marie Claire. Desiree joins us to talk about how she built Poplinen with a focus on sustainability, ethical sourcing, and and empowering women of all shapes and sizes.

In this episode, Des shares how she landed incredible media features. She also gives us an inside look into her journey of growing Poplinen from the ground up, including sustainable sourcing, the importance of community-building, and balancing her roles as an entrepreneur and a mom.


🔗 Key Topics Covered:

  • Tips for securing media features
  • Building a sustainable fashion brand
  • U.S.-based vs. overseas manufacturing
  • The importance of transparency and community-building


Hosted on Acast. See acast.com/privacy for more information.

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5 months ago
53 minutes 13 seconds

Make Good Fashion: A Fashion Business Podcast
The BEST Marketing Strategies for Emerging Fashion Brands with Samantha Mellone of Coco Marketing

✨➡️Save Your FREE Spot to my workshop - How to Get Your Fashion Brand on Retail Shelves (Even if You're Just Starting Out!): https://www.makegoodfashion.com/wholesale

Find the free resources mentioned on this episode here----> https://www.makegoodfashion.com/free-fashion-resources


In today’s episode, I’m joined by Samantha Mellone, the founder of Coco Marketing, to delve into the best marketing strategies for fashion brands. Samantha shares her journey from working in marketing for companies like Macy’s and Deva Curl to establishing an agency that champions women and BIPOC entrepreneurs. Samantha shares the importance of, foundational marketing, and diversified approaches across channels. With practical tips on PR, celebrity endorsements, and retail strategies. This episode is a must for designers looking to enhance their brand's visibility and succeed in a competitive market.



Hosted on Acast. See acast.com/privacy for more information.

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5 months ago
54 minutes 33 seconds

Make Good Fashion: A Fashion Business Podcast
How to Create a Knitwear Collection with Kate Knight

Find the free resources mentioned on this episode here----> https://www.makegoodfashion.com/free-fashion-resources

Learn more about the Make Good Fashion Academy----> https://www.makegoodfashion.com/academy


In this episode special guest Kate Knight, a freelance knitwear designer, shares her journey from studying textiles to working in various countries including the U.S. and U.K. Kate explains the intricate process of designing knitwear, from the selection of sustainable fibers to the differences between machine and hand-knitting. She provides insights into creating knitwear collections, sourcing materials, and working with factories while emphasizing the importance of building strong relationships and understanding technical details. The episode is a valuable resource for emerging fashion designers seeking to incorporate knitwear into their collections, with a focus on sustainability and innovation.


Connect with Kate!

https://www.thecashmeredesigner.com

https://www.instagram.com/thecashmeredesigner



Hosted on Acast. See acast.com/privacy for more information.

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6 months ago
48 minutes 38 seconds

Make Good Fashion: A Fashion Business Podcast
How to Grow Your Customer Base & Increase Sales with Craft Fairs

🔗 Download my FREE Craft Fair Checklist to ensure you're fully prepared: https://www.makegoodfashion.com/popup


🔗 Links to Craft Fairs Mentioned: https://www.makegoodfashion.com/craftfairs


Want to know how to grow your fashion brand and boost sales at craft fairs and pop-up markets? In this episode, I’ll share the top strategies for success at craft fairs, including how to build your customer base, grow your email list, and select the best markets for your brand.


Learn how to make the most of events like Renegade Craft Fair, Unique Markets, West Coast Craft, and more to increase visibility and generate sales. Whether you’re a fashion designer or a small business owner, participating in craft fairs is a great way to reach new customers and grow your brand.



👉 Subscribe to the podcast for more tips



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6 months ago
12 minutes 12 seconds

Make Good Fashion: A Fashion Business Podcast
Don't Let Imposter Syndrome Ruin Your Business...I Almost Did

Find the resources mentioned on this episode here----> makegoodfashion.com


In this episode, we dive into the often-overlooked struggle of imposter syndrome and how it can impact your business. I share my personal journey of nearly letting imposter syndrome derail my entrepreneurial dreams and the strategies I used to overcome it. We’ll discuss common signs of imposter syndrome, how it can sneak into your mindset, and the practical steps you can take to build confidence in your abilities. Whether you’re just starting out or are an experienced business owner, this episode will help you push past self-doubt and embrace your true potential. Don’t let imposter syndrome hold you back—tune in to learn how to conquer it for good!



Hosted on Acast. See acast.com/privacy for more information.

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9 months ago
24 minutes 19 seconds

Make Good Fashion: A Fashion Business Podcast
How to Translate Your Brand Mission for Wholesale

In this episode of Make Good Fashion, we delve into how mission-driven brands can effectively translate their brand mission when stepping into wholesale markets. The discussion covers choosing the right retail partners, training retail staff, packaging design, and providing marketing materials. Real-life examples like Tom's Shoes and Patagonia are presented to illustrate successful strategies. Tune in to discover actionable tips on maintaining brand integrity and communicating your mission to attract customers and retail partners.


00:00 Welcome to Make Good Fashion

00:20 Understanding Brand Mission in Wholesale

03:06 Choosing the Right Retail Partners

04:22 Communicating Your Brand Mission

06:44 Creative Ways to Present Your Brand

09:59 Maintaining Strong Retail Relationships

10:49 Real-Life Examples and Bonus Tips

12:53 Conclusion and Final Thoughts



Hosted on Acast. See acast.com/privacy for more information.

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9 months ago
14 minutes 26 seconds

Make Good Fashion: A Fashion Business Podcast
From Selfridges to Net-a-Porter: Insights from a Fashion Buyer

Don't miss out on our exclusive workshop "Unlocking Retail Success: Three Strategies for Getting Your Fashion Brand into Retail Stores." Learn the secrets to navigating the competitive retail world and secure your spot on store shelves. Reserve your spot at www.makegoodfashion.com/wholesale


Join us for an insightful conversation with Thea, an experienced fashion buyer with over a decade in the industry. Thea shares her journey from a small town in North Wales to becoming a buyer at iconic stores like Selfridges, Net-A-Porter, and LN-CC. We dive deep into the world of fashion buying, exploring how brands can get noticed by top retailers, the importance of having a distinct brand DNA, and the shift towards sustainability in fashion. Learn invaluable tips on pitching to buyers, effectively using social media for brand discovery, and the evolving trends in the fashion market. Whether you're an emerging designer or interested in the business of fashion, this episode is packed with wisdom and practical advice to help you succeed.





Hosted on Acast. See acast.com/privacy for more information.

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9 months ago
41 minutes 2 seconds

Make Good Fashion: A Fashion Business Podcast
How to Prepare Your Brand for Wholesale

Don't miss out on our exclusive workshop "Unlocking Retail Success: Three Strategies for Getting Your Fashion Brand into Retail Stores." Learn the secrets to navigating the competitive retail world and secure your spot on store shelves. Reserve your spot at www.makegoodfashion.com/wholesale


Line sheet Template: https://www.makegoodfashion.com/offers/btaXEqVV/checkout


In today's video, we're diving into our wholesale series with an important assessment: Are you ready to be in wholesale? Expanding from direct-to-consumer sales to retail can be a game-changer for your brand, but it requires careful preparation.


In this episode, we'll cover the essential checkmarks to ensure your brand is ready for wholesale. From understanding costing and pricing strategies to having a full product range and reliable manufacturing, we'll equip you with the tools you need to succeed. We'll also discuss logistics, quality control, and the importance of having systems in place to stay organized.



Hosted on Acast. See acast.com/privacy for more information.

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10 months ago
11 minutes 51 seconds

Make Good Fashion: A Fashion Business Podcast
Showroom vs In-House Sales Which is Best For You?

Don't miss out on our exclusive workshop "Unlocking Retail Success: Three Strategies for Getting Your Fashion Brand into Retail Stores." Learn the secrets to navigating the competitive retail world and secure your spot on store shelves. Reserve your spot at makegoodfashion.com/wholesale


Discover the ins and outs of inside sales versus wholesale showrooms in this insightful video. Inside sales, where you handle sales directly from your headquarters, offers distinct advantages and challenges compared to the traditional route of using a wholesale showroom.


Join us as we delve into the pros and cons of each approach.

Don't forget to like, share, and subscribe for more insightful content. Let's navigate the wholesale world together! 🛍️ #InsideSales #WholesaleShowrooms #BusinessAdvice #fashionwholesale #fashionsales



Hosted on Acast. See acast.com/privacy for more information.

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10 months ago
12 minutes 29 seconds

Make Good Fashion: A Fashion Business Podcast
What to Do When A Retailer Wants to Carry Your Clothing Brand | A Step-by-Step Guide

Free wholesale pitch template designed to help you craft the perfect retail pitch. Download the template at makegoodfashion.com/pitch


Hey friends! Welcome back to Make Good Fashion, where we teach you how to start, launch, and grow fashion brands with purpose. Today’s episode is super exciting: “Help! A store has reached out to me and wants to carry my brand. What do I do?”


First off, congratulations! 🎉 This is a huge milestone for your brand. Before you get overwhelmed, I’m here to guide you through the entire process. From ensuring you're prepared for wholesale orders to creating a killer line sheet, we’ve got it all covered. Plus, I'll share tips on vetting potential stores to make sure they’re a good fit for your brand.




Hosted on Acast. See acast.com/privacy for more information.

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10 months ago
12 minutes 50 seconds

Make Good Fashion: A Fashion Business Podcast
How Wholesale Can Boost Your Fashion Brand

Free wholesale pitch template designed to help you craft the perfect retail pitch. Download the template at makegoodfashion.com/pitch


In today's video, I’m diving into the world of wholesale and the incredible opportunities it presents for your fashion brand.


Having started my career in fashion and wholesale, I understand how powerful wholesale can be in taking your brand to the next level. In this video, we'll cover:


📍 Increased Revenue: Discover how selling your products in bulk can lead to significant financial boosts for your business.

📍 Expanded Territory: Learn how wholesale can help your brand reach new markets and customers.

📍 Enhanced Credibility: See how being in retail stores can build trust and credibility for your brand.

📍 Invaluable Feedback: Understand the importance of retailer relationships and feedback to refine your brand.

📍 Strategic Partnerships: Explore the potential for collaborations and special opportunities with retailers.



#FashionWholesale #GrowYourBrand #MakeGoodFashion #WholesaleOpportunities #FashionBusiness



Hosted on Acast. See acast.com/privacy for more information.

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10 months ago
6 minutes 12 seconds

Make Good Fashion: A Fashion Business Podcast

Welcome to "Make Good Fashion," the podcast that takes you behind the scenes of the fashion industry's most inspiring stories and provides invaluable insights and tips for aspiring fashion entrepreneurs. Hosted by Jasmine Rennie, a fashion industry CEO, and Forbes lister, this podcast is your go-to resource for everything you need to know about starting, launching, and growing a fashion business with purpose.


www.makegoodfashion.com/podcast



Hosted on Acast. See acast.com/privacy for more information.