
Top episode replay - Original episode air date: May 25, 2020
In this episode of the Made It Happen Podcast, host Sarah Haefling interviews Clio de la Llave, founder of Booje Media, a digital marketing agency based in Vancouver, and Podcast Nation. Clio shares insights on her journey from studying marketing to launching Booje Media, which specializes in social media and influencer marketing.
The discussion covers her experience managing brands and people, including Kaitlyn Bristowe, and co-founding businesses like Dew Edit and Spade and Sparrows. Clio also offers advice on building a successful team, networking, and coping with the challenges of running multiple ventures. Listeners will gain valuable tips on navigating the entrepreneurial landscape, especially during uncertain times.
00:00 Welcome to Made It Happen Podcast
00:48 Introducing Clio de la Llave and Booje Media
01:39 Clio's Journey into Marketing
02:18 The Evolution of Booje Media
02:58 Building Kaitlyn Bristowe's Brand
03:44 Launching Dew Edit and Spade and Sparrows
04:14 Starting a Podcast Agency
06:47 Networking and First Clients
12:27 The Power of Influencer Marketing
14:08 Building a Strong Team
16:26 Pay It Forward Project
19:53 Advice for Businesses During the Pandemic
21:42 Clio's Other Ventures
29:19 Working with Kaitlyn Bristowe
31:11 Managing Multiple Businesses
37:07 Future Plans and Travel
39:02 Final Thoughts and Where to Find Clio