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Loudmouth Lisa: The Booked-Out Doula Podcast – Soulful Sales & Rebellious Marketing For Birth Workers Who Want More
Lisa Villani
89 episodes
2 days ago
Raising your doula rates...oh my! When you decide to charge more, you’re declaring: I believe in my value. I trust my impact. I’m ready to lead with confidence. And that shift is just as important as the numbers in your birth business bank account. In this episode of Loudmouth Lisa, I interview Kaely Harrod, and we dive deep into the money mindset that keeps doulas undercharging and overworking, and the transformation that happens when you finally own your worth. You’ll learn: Why prici...
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All content for Loudmouth Lisa: The Booked-Out Doula Podcast – Soulful Sales & Rebellious Marketing For Birth Workers Who Want More is the property of Lisa Villani and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Raising your doula rates...oh my! When you decide to charge more, you’re declaring: I believe in my value. I trust my impact. I’m ready to lead with confidence. And that shift is just as important as the numbers in your birth business bank account. In this episode of Loudmouth Lisa, I interview Kaely Harrod, and we dive deep into the money mindset that keeps doulas undercharging and overworking, and the transformation that happens when you finally own your worth. You’ll learn: Why prici...
Show more...
Marketing
Business,
Entrepreneurship
Episodes (20/89)
Loudmouth Lisa: The Booked-Out Doula Podcast – Soulful Sales & Rebellious Marketing For Birth Workers Who Want More
67. The Confidence Price Tag: What Raising Your Doula Rates Really Teaches You With Kaely Harrod
Raising your doula rates...oh my! When you decide to charge more, you’re declaring: I believe in my value. I trust my impact. I’m ready to lead with confidence. And that shift is just as important as the numbers in your birth business bank account. In this episode of Loudmouth Lisa, I interview Kaely Harrod, and we dive deep into the money mindset that keeps doulas undercharging and overworking, and the transformation that happens when you finally own your worth. You’ll learn: Why prici...
Show more...
4 days ago
44 minutes

Loudmouth Lisa: The Booked-Out Doula Podcast – Soulful Sales & Rebellious Marketing For Birth Workers Who Want More
66. How to Grow Your Doula Business Without Being On-Call 24/7
The doors to SELL TO SERVE are OPEN! I’m breaking down the three things every doula needs to build a sustainable business that actually pays you back: ✨ Sales skills that feel like advocacy, not pressure ✨ A mapped-out client journey that creates repeat income and referrals ✨ Simple, repeatable messaging that books clients on autopilot The doulas you see crushing it—booking dream clients, stacking their income with virtual offers, and still having energy left for their famil...
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1 week ago
10 minutes

Loudmouth Lisa: The Booked-Out Doula Podcast – Soulful Sales & Rebellious Marketing For Birth Workers Who Want More
65. Less Posting, More Booking: The Shift Doulas Need In Their Birth Business Now
I’m recapping the last 30 days of strategy—messaging, consults, objections, visibility, and follow-up—and showing you the thread that ties it all together: standing out by owning your voice and your story. Because mamas don’t hire the most “professional” doula. They hire the one who feels like home. You’ll hear: The mindset shifts doulas need to actually book clients (without guilt or pressure).Why time and money objections are keeping you stuck—and how to flip them.Real wins from doulas insi...
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2 weeks ago
8 minutes

Loudmouth Lisa: The Booked-Out Doula Podcast – Soulful Sales & Rebellious Marketing For Birth Workers Who Want More
64. Ask This, Not That: Doula Consult Questions That Actually Close
Most doulas are treating consults like job interviews...asking surface-level questions that check boxes but don’t build trust. The result? Ghosting, awkward goodbyes, and “we went with someone else” messages that sting. In this episode, I’m breaking down the swaps that change everything: the exact questions that turn consults from polite to powerful. You’ll hear how to shift from logistics to emotion, from proving yourself to actually being chosen, and from uncertainty to confident clos...
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2 weeks ago
9 minutes

Loudmouth Lisa: The Booked-Out Doula Podcast – Soulful Sales & Rebellious Marketing For Birth Workers Who Want More
63. Quit Posting Just To Post Doula! The Simple Fix for Sales-Driven Content {Birth Worker Edition}
🚨 Doula Success Roadmap: Book 3 Dream Clients in 30 Days 🚨 Are you posting your heart out on Instagram, only to hear crickets when it comes to actual inquiries? You’re not alone. In this episode of Loudmouth Lisa, I’m breaking down why so many doulas get stuck in the hamster wheel of “show up daily or disappear” — and why that doesn’t book you clients. You’ll learn the exact reframe that shifted everything for me, the 3 C’s of sales-driven content that actually move moms from scrollin...
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3 weeks ago
7 minutes

Loudmouth Lisa: The Booked-Out Doula Podcast – Soulful Sales & Rebellious Marketing For Birth Workers Who Want More
62. Ghost-Proof Your Doula Business: How to Stop Losing Clients After the Consult
Are you a birth worker who's pouring your hearts into consults—only to hear crickets after? You show up, connect, listen, and feel that deep spark of this is why I became a doula… but then silence. Or worse, a polite “we went with another doula.” In this episode of Loudmouth Lisa, I’m breaking down exactly why ghosting doesn’t start after the consult—it starts before. You’ll learn how to set the tone before a consultation, how to lead (not linger) during the call, and how to keep ...
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3 weeks ago
9 minutes

Loudmouth Lisa: The Booked-Out Doula Podcast – Soulful Sales & Rebellious Marketing For Birth Workers Who Want More
61. The Confident Birth Worker's Guide to Handling Price Objections
Money objections come up in every business—especially birth work. But here’s the truth doula: objections are not the end of the conversation. They’re invitations to lead. In this episode, I share a breakthrough coaching moment with one of my postpartum doulas that reframed how she responds to “It’s not in the budget right now.” You’ll walk away with: A fresh perspective on what’s really happening when pregnant and postpartum mothers hesitate.Emotional insight into the fears, guilt, and shame ...
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1 month ago
8 minutes

Loudmouth Lisa: The Booked-Out Doula Podcast – Soulful Sales & Rebellious Marketing For Birth Workers Who Want More
60. 5 Doula Content Strategies to Attract Pregnant and Postpartum Clients (Not Just Other Birth Workers)
Are you tired of posting doula content that only gets likes from other birth workers instead of inquiries from pregnant and postpartum clients? You’re showing up, posting, and trying to stay consistent—but the only people hyping you up in the comments are other doulas. And let’s be real: doulas don’t pay your bills. In this episode, I’m breaking down how to create doula content that actually converts followers into clients. We’ll talk about why posting carousels on the stages of l...
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1 month ago
12 minutes

Loudmouth Lisa: The Booked-Out Doula Podcast – Soulful Sales & Rebellious Marketing For Birth Workers Who Want More
59. Doula Consult Fails: 3 Mistakes Birth Workers Make That's Costing Clients
I’m breaking down the 3 biggest mistakes doulas make in consults— 1) The chit-chat trap 2) The people-pleaser pitch 3) The info-dump spiral ...and how to fix each of them fast. You’ll walk away knowing how to lead with confidence, sell with heart, and guide potential clients into saying yes without ever feeling salesy. Your consult isn’t just small talk—it’s the sales moment of your business. And if you’re winging it? You’re leaving money (and impact) on the table. 🔥 Want to maste...
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1 month ago
11 minutes

Loudmouth Lisa: The Booked-Out Doula Podcast – Soulful Sales & Rebellious Marketing For Birth Workers Who Want More
58. Why Your Doula Calendar’s Empty (Even Though You’re Showing Up Online Daily)
You’re showing up. You’re posting every day. You’ve got the passion, the energy, the captions, the reels… and yet...your calendar is still wide open. Sound familiar? Here’s the hard truth: consistency without clarity just makes you the unpaid educator of Instagram. Your content might inspire, but if it’s not starting conversations, it’s not converting. In this episode, I’m pulling back the curtain on the 3 silent booking killers that keep doulas stuck: Inspiration without invitation (posting ...
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1 month ago
13 minutes

Loudmouth Lisa: The Booked-Out Doula Podcast – Soulful Sales & Rebellious Marketing For Birth Workers Who Want More
57. Doula Sales Secrets: How to Follow Up Without Feeling Pushy
You know that gut-punch feeling when a consult feels like magic — she’s nodding, laughing, vibing with you — and then… silence. No text, no email, just crickets. If you’ve ever replayed a consult in your head like a crime scene, wondering if you said something wrong or if it was “the price,” this episode is for you. We’re breaking down why ghosting after a consult hurts so much for doulas (hint: it’s personal, not just business), how to reframe silence so it doesn’t wreck your confidenc...
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1 month ago
11 minutes

Loudmouth Lisa: The Booked-Out Doula Podcast – Soulful Sales & Rebellious Marketing For Birth Workers Who Want More
56. Let It Be Personal: How Sally Hayes Built a Birth Worker Movement by Owning Her Magic {BONUS Episode}
The truth? You can have the best offer, the slickest brand, and a killer Instagram feed, but without real relationships, your birth business will feel like pushing a boulder uphill. In this episode I’m joined by Sally Hayes, founder of Matrikas, to talk about the power of connection in business and birth work, and why competition is the fastest way to burn yourself out. Sally’s story is a masterclass in building a movement by: 🤝 Networking without the ick—and turning colleagues into col...
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1 month ago
42 minutes

Loudmouth Lisa: The Booked-Out Doula Podcast – Soulful Sales & Rebellious Marketing For Birth Workers Who Want More
55. From Follower to Client: The Doula’s Guide to Instagram That Converts
You’re posting. You’re showing up with heart. You know your support changes lives. So why aren’t the mamas watching you on Instagram actually hiring you? Here’s the uncomfortable truth most doulas don’t want to hear: It’s not your content. It’s not your heart. It’s that you’re not actually asking for the sale. This episode is your gentle (but firm) doula kick in the birthy booty to stop dancing around your offers and start confidently inviting clients in. We’re diving deep i...
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2 months ago
13 minutes

Loudmouth Lisa: The Booked-Out Doula Podcast – Soulful Sales & Rebellious Marketing For Birth Workers Who Want More
54. The First 5 Minutes That Make or Break the Birth Booking—Hey Doula: Say This, Not That
Have you ever wondered why that consult felt amazing… but still didn’t lead to a yes? Here’s the truth most doulas never hear: You’re not losing the sale at the end of the call. You’re losing it in the first two minutes. In this episode, we’re cracking open the real reason your doula consultations might be falling flat—before you even get to your pricing, your packages, or your process. Because while you’re asking, “Sooo… tell me about your pregnancy?” She’s already deciding...
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2 months ago
12 minutes

Loudmouth Lisa: The Booked-Out Doula Podcast – Soulful Sales & Rebellious Marketing For Birth Workers Who Want More
53. When Your Doula Presence Is Powerful but Your Pitch Is MIA: Silent Sales Killer #5
The episode that reveals why mamas admire you, but don't hire you... You’re showing up. You’re posting consistently. You’ve got the passion, the presence, the energy. But if your dream client can’t clearly answer “How do I work with her?”—she won’t. This final episode in the Booked Out Energy series is a gut-punch of truth—and exactly what you need if mamas keep cheering you on but not hiring you. We’re talking about The Clarity Gap—the sneaky but destructive sales killer hiding in plain sigh...
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2 months ago
11 minutes

Loudmouth Lisa: The Booked-Out Doula Podcast – Soulful Sales & Rebellious Marketing For Birth Workers Who Want More
52. The "Too Humble to Sell" Trap That Keeps You Invisible: Silent Doula Sales Killer #4
You’ve got the certifications. The passion. The experience. The heart. You know you’re a damn good doula. But if your content, your presence, and your brand don’t reflect that power? You’re not going to get hired. This episode is for the birthworker who's tired of playing small online. The postpartum doula who’s done watching less-experienced peers book out while she hides in plain sight. The passionate doula business owner who’s ready to be seen—but afraid of being “too much.” Let’s change...
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2 months ago
11 minutes

Loudmouth Lisa: The Booked-Out Doula Podcast – Soulful Sales & Rebellious Marketing For Birth Workers Who Want More
51. When “Just Showing Up” Isn’t Enough: Silent Doula Sales Killer #3
It's time to talk about one of the sneakiest sales killers in the doula world—the one that feels authentic, heart-centered, even nourishing… but still keeps you broke. It’s called The Passive Presence, and it’s sabotaging more consults than you think. You’re showing up. You’re kind. You’re encouraging. Everyone loves your vibe. But when it’s time to lead the conversation? You vanish. If you're hearing, “You’re so inspiring!” but never “How do I work with you?”—this episode is your wake-up cal...
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2 months ago
8 minutes

Loudmouth Lisa: The Booked-Out Doula Podcast – Soulful Sales & Rebellious Marketing For Birth Workers Who Want More
50. How to Be Bold Without Being Bitchy: Doula Messaging That Books, Silent Sales Killer #2
You’re showing up, you’re posting, you’re saying all the right things—so why aren’t the inquiries rolling in? In this episode of the Booked Out Energy series, we’re exposing Silent Sales Killer #2... and trust me, once you see this one, you can’t unsee it. If you’ve ever been told you’re “too much,” or you’ve found yourself softening your voice just to fit in—this one’s going to hit deep. We’re talking visibility, bold messaging, and what it really takes to go from being overlooked to unforge...
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3 months ago
12 minutes

Loudmouth Lisa: The Booked-Out Doula Podcast – Soulful Sales & Rebellious Marketing For Birth Workers Who Want More
49. Doula Sales Killer #1: When Free Value Starts Costing You Clients
You’re doing all the right things doula, (I see you!) posting tips, sharing your heart, dropping empowering birth wisdom daily… So why aren’t more mamas saying yes? In this episode, I'm pulling back the curtain on one of the sneakiest reasons doulas stay broke, burnt out, and underbooked—even when they’re showing up consistently online and in their local communities. If you’ve ever thought, “I’m giving so much… why isn’t it working?” this one’s going to hit deep. I’m breaking down the #1 sile...
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3 months ago
13 minutes

Loudmouth Lisa: The Booked-Out Doula Podcast – Soulful Sales & Rebellious Marketing For Birth Workers Who Want More
48. How to Sell Premium Doula Packages Without Flinching at Your Own Price
Tired of Feeling Awkward Every Time You Say Your Doula Price Out Loud? You’re not alone—and you’re definitely not wrong for wanting more. More aligned doula clients. More respect for your emotional labor. More ease around selling doula packages at a rate that actually supports your life. In this raw and fire-filled episode, I’m breaking down everything doulas aren’t taught about pricing—and exactly how to shift your mindset, your messaging, and your money. We’ll talk about: ...
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3 months ago
12 minutes

Loudmouth Lisa: The Booked-Out Doula Podcast – Soulful Sales & Rebellious Marketing For Birth Workers Who Want More
Raising your doula rates...oh my! When you decide to charge more, you’re declaring: I believe in my value. I trust my impact. I’m ready to lead with confidence. And that shift is just as important as the numbers in your birth business bank account. In this episode of Loudmouth Lisa, I interview Kaely Harrod, and we dive deep into the money mindset that keeps doulas undercharging and overworking, and the transformation that happens when you finally own your worth. You’ll learn: Why prici...