What does a real CMO do, and why do most law firms get it wrong? In this episode, Cassidy Lewis, Chief Marketing Officer at Cooper Hurley and founder of the CMO Academy, breaks down why marketing isn’t about tactics or title inflation; it’s about teaching, strategy, and trust. We talk about building in-house marketing teams that actually scale, how community marketing drives referrals, and why omnipresence is the name of the game in 2025. If you’re tired of wasting marketing dollars and ready...
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