OMGGGGGGGG!!! It’s officially here — The Strategy Journal is now available!
This isn’t just a notebook. It’s your plug-and-play blueprint to build, implement, and track your 2025 strategy with intention and clarity.
Inside, you’ll find:
Proven strategy templates to help you plug in your ideas and turn them into actionable steps
Quarterly and monthly breakdowns so you can map out your goals in bite-sized pieces that actually get done
A clear system to help you analyze your business goals through your income-generating pillars
Prompts that bring your brand vision, message, and mission into focus
Whether you're building your personal brand, scaling your business, or starting fresh — this journal was created to guide you every step of the way.
I’m so proud of this project, and I truly hope it helps you stay on track, build momentum, and accomplish everything you set out to do in 2025.
Grab your Strategy Journal today and start planning with purpose.
Order Now Here
In this powerful episode, we sit down with Global Beauty Educator, influencer, activist, and boss entrepreneur Tamanna Roashan (@DressYourFace) to uncover the business behind the beauty.
From producing six-figure international masterclasses to launching her brand DYF Beauty, to using her platform to raise thousands for humanitarian causes—Tamanna shares the mindset, moves, and mastery it takes to scale your brand and create impact that matters.
💼 Learn how she balances it all—content, community, clients, and causes—and what it really takes to grow a beauty brand from the ground up.
👇 TAP BELOW TO CONNECT + EXPLORE LINKS:
🔗 Follow Tamanna Roashan:
Instagram – https://instagram.com/dressyourface
DYF Beauty – https://dyfbeauty.com
🎙️ Connect with the Host, Anthoni Allen-Zouhry:
Instagram – https://instagram.com/anthoniallen
Podcast Page – https://www.anthoniallen.com
🔥 Want to grow your brand and get paid doing what you love? Start here:
📓 Grab the Brand Strategy Journal:
👉 https://levelup.anthoniallen.com/strategyjournal
🌟 Join the Brand New You Course:
👉 https://levelup.anthoniallen.com/BRANDNEWYOUSALES
🎯 Get on the Pitch It Waitlist (learn to pitch like a pro):
👉 https://levelup.anthoniallen.com/pitchwaitlist-page
📩 For sponsorships, interviews, or media inquiries:
levelup@anthoniallen.com
In this episode of Level Up in Life, Level Up in Business, I get real about the support we don’t always see when building a business. I’m sharing the raw moments from my journey—times when I had no support at all, how I kept showing up anyway, and the emotional rollercoaster of navigating overwhelming support when I finally got it. I’m also breaking down 4 things you can do when no one supports your business, so you keep leveling up no matter who’s watching.
💬 Don’t forget to like, subscribe, and leave a comment—let me know how this episode landed with you and what part of your journey you’re in right now.
Let’s build, even when it’s quiet. 💼
🔥 Want the full strategy? Grab my Brand Strategy Journal and start mapping out your brand blueprint today:
👉 https://levelup.anthoniallen.com/strategyjournal
🌟 Need help building your brand from the ground up? Join the Brand New You course:
👉 https://levelup.anthoniallen.com/BRANDNEWYOUSALES
🎯 Want to land brand deals? Get on the Pitch It waitlist and learn how to confidently pitch yourself and get paid:
👉 https://levelup.anthoniallen.com/pitchwaitlist-page
Then reply to this email and tell me—what’s the first move you’re making for your brand this week?
Let’s connect:
📲 Instagram: @anthoniallen
💼 Branding Tips: @aallengroup
🎥 BTS & Real Talk: @anthoniallen
The difference between those who win and those who wait? Action. In this episode, I break down the mindset shift you need and the exact steps I’d take if I were starting a brand tomorrow. From building a clear personal brand, to creating content that builds authority, to launching a digital product that grows your email list—this is your no-fluff blueprint to start now.
Ready to level up in life and business? Let’s get into it.
📲 Follow me on IG: [@anthoniallen]
📝 Grab the PRE SALE Strategy Journal: HERE
🌐 Explore more and join my community HERE
If your brand isn’t gaining traction, you might be making one of these common mistakes! Let’s break them down:
🚨 No Clear Messaging – If people don’t instantly get what you do, you’re losing them. Clarity = Cash.
🚨 Inconsistent Branding – Mismatched visuals and messaging make you look unprofessional. Cohesion builds trust!
🚨 No Strategy, Just Posting – Random content won’t get results. You need a plan that converts.
🚨 Ignoring Your Personal Brand – People connect with people, not just logos. Show up and stand out!
Fix these mistakes and start building a brand that works for YOU. 🎧 Listen now!
🚀 Join Me for a Live Branding Webinar Next Week!
Want to dive deeper and get real-time coaching on building a brand that actually converts? I’m hosting a live webinar next week, and you need to be there!
✅ Learn how to position yourself as an authority
✅ Get strategies to create consistent, impactful content
✅ Walk away with a roadmap to level up your brand
REGISTER HERE
Your brand isn’t just about what you sell—it’s about who you serve and how you connect. In this mini solo episode of the Brand Moment Series, I’m breaking down the power of building a strong community and why it’s a game-changer for your brand’s success.
Want to know why people buy from those they trust? How engagement fuels growth? Why brand loyalty is EVERYTHING? This episode is for you!
But if you’re ready for the full breakdown on how to build, nurture, and fuel your community for long-term success, join the Brand New You course and take your brand to the next level! 💡✨
👉 Sign up for the Brand New You course here:
[https://levelup.anthoniallen.com/BRANDNEWYOUSALES](https://levelup.anthoniallen.com/BRANDNEWYOUSALES)
🔥 Need a proven strategy to close deals? Pre-order your Sales Strategy Journal and start mapping out your next brand collaboration:
[https://levelup.anthoniallen.com/strategyjournal](https://levelup.anthoniallen.com/strategyjournal)
🎯 Want to refine your pitch even more? Join the waitlist for my upcoming Pitch It course, where I’ll guide you step-by-step on how to create and deliver a winning pitch that brands can’t ignore!
[https://levelup.anthoniallen.com/pitchwaitlist-page](https://levelup.anthoniallen.com/pitchwaitlist-page)
🎧 Tune in now & drop a 🔥 if you’re building YOUR community the right way! #BrandNewYou #CommunityIsEverything #LevelUpYourBrand
🎙️ Brand Moment Series: How to Pitch Yourself to Brands Like a Pro
In this quick episode of the Brand Moment Series, we’re diving into the essentials of pitching yourself to brands! You’ll get actionable tips that you can start using **right now** to craft a compelling pitch, showcase your unique value, and secure brand partnerships with confidence.
Want to take your pitching game to the next level? This topic is covered in-depth in the Brand New You course, where I break down everything you need to know about mastering personal and business branding—including a full session on pitching.
🚀 Sign up for the Brand New You course here: [https://levelup.anthoniallen.com/BRANDNEWYOUSALES](https://levelup.anthoniallen.com/BRANDNEWYOUSALES)
🔥 Ready to develop your strategy? Pre-order your Sales Strategy Journal here:[https://levelup.anthoniallen.com/strategyjournal](https://levelup.anthoniallen.com/strategyjournal)
🎯 Want to go even deeper? Join the waitlist for my upcoming ‘Pitch It’ course: [https://levelup.anthoniallen.com/pitchwaitlist-page](https://levelup.anthoniallen.com/pitchwaitlist-page)
Don’t forget to like, share, and subscribe for more branding insights and quick wins! 💡✨ #LevelUpYourBrand #BrandNewYou #ThePerfectPitch
🎙 New Episode: Avoiding Burnout & Recharging for Q2
Burnout is real, and as we step into Q2, it’s time to check in with ourselves. Are you running on fumes? Feeling overwhelmed? Struggling to stay motivated? You’re not alone.
In this solo episode, I’m breaking down:
🔥 The early signs of burnout and how to catch it before it takes over
⚡ Practical strategies to reset, recharge, and reclaim your energy**
How to structure your workload to stay productive without running yourself into the ground
💡 Mindset shifts that will help you sustain your success without sacrificing yourself
We’re in this for the long game, and you can’t pour from an empty cup. Let’s talk about how to keep thriving, stay focused, and avoid the burnout trap as we push forward into Q2.
📺 Watch on YouTube** → [Click here](#)
💡 Want to build a business strategy that works—without burning out? The Strategy Journal is your roadmap to clarity, execution, and real growth. Grab yoursHERE
Ready to master your personal & business brand? Join the Brand New You Course to create a solid foundation for success →ENROLL HERE
Drop a 🧘🏽♀️ in the comments if you’re prioritizing balance + success this quarter!
#AvoidBurnout #Q2Success #EntrepreneurLife #LevelUpPodcast #MindsetMatters #TheStrategyJournal #BrandNewYou
In this episode of Level Up in Life, Level Up in Business, I sit down with the powerhouse RaqC—host of [@straightupsistersthepodcast](https://www.instagram.com/straightupsistersthepodcast),
Founder of the bold and unapologetic apparel brand [@brazenbyraqc](https://www.instagram.com/brazenbyraqc),
Owner of the healthy vending machine business [@raqcsnackshack](https://www.instagram.com/raqcsnackshack),
Creator of the lifestyle blog [@sincerelyraqc](https://www.instagram.com/sincerelyraqc).
RaqC is a mother, entrepreneur, and media personality who has mastered the art of balancing business and motherhood.
We dive into the real talk of being a boss while raising a family, sharing actionable tips on staying focused, managing time, and leveling up in all areas of life.
Tune in to hear how RaqC continues to elevate in business and beyond!
🔗 Connect with RaqC:
✨ [Instagram](https://www.instagram.com/raqcsworld)
✨ [Podcast](https://www.instagram.com/straightupsistersthepodcast)
✨ [Brazen by RaqC](https://www.instagram.com/brazenbyraqc)
✨ [RaqC Snack Shack](https://www.instagram.com/raqcsnackshack)
✨ [Sincerely RaqC Blog](https://www.instagram.com/sincerelyraqc)
🎧 Listen now on Spotify & Apple Podcasts
📺 Watch the full episode on YouTube
In this episode of the Level Up in Life Podcast, we’re joined by the incredible Asiah Collins—a true inspiration and a woman who does it all!
Asiah is a proud mom of three, professional chef, model, businesswoman, and wife to multi-platinum artist Kid Ink. We had an amazing conversation about navigating life as a businesswoman, wife, and mom.
Asiah shared her journey of building her brand and empowering women through her business, Smooth Skin Lounge in Studio City, and her involvement in the women’s collective, Ladies of Porter Ranch. She also gave us insight into her role as her husband’s tour manager and how she balances the demands of the music industry with her family life and personal goals. This episode is filled with valuable lessons, motivation, and heartfelt stories about what it means to thrive in every aspect of life.
Asiah’s passion for uplifting women and building a legacy is truly inspiring, and you’ll leave this episode feeling ready to level up in your own life. Tune in now on your favorite podcast platform, and don’t forget to subscribe, leave a review, and share this episode with someone who could use the inspiration!
Follow Asiah on IG HERE
Follow Smooth Skin Lounge HERE
Stay up to date with Ladies of Porter Ranch HERE
Follow Anthoni on IG HERE
Sign Up for the Brand New You Course HERE
Like + Subscribe to LEVEL UP IN LIFE PODCAST HERE
#LevelUpInLifePodcast #WomenEmpowerment #MomOnTheMove #Entrepreneurship #BalancingItAll
Step into a time capsule and uncover stories Anthoni Allen has never shared—until now. In this special episode, Anthoni answers 5 curated questions that give you a deeper look into her world.
Get to know her all-time favorite reads, top podcast recommendations, and even hear the untold story of how being blacklisted shaped her journey to becoming a powerhouse Brand Director. It’s a raw, candid, and inspiring conversation you don’t want to miss.
Tune in for a blast from the past and a unique glimpse into the life and mindset of Anthoni Allen. 💼✨
The Power of Strategy: Your Roadmap to Success
In this episode of Level Up in Life & Business, we’re diving deep into the game-changing power of having a clear strategy. Many people confuse strategy with a business plan, but here’s the truth: a business plan outlines your goals, while a strategy shows you how to achieve them.
Join me, Anthoni Allen-Zouhry, as I break down:
Ready to take action?
I’m excited to announce my Strategy Workshop and the launch of the AAG Strategy Journal, designed to help you turn your goals into achievable action steps.
Here’s what you’ll get:
📒 The AAG Strategy Journal: Your daily roadmap to success.
🎓 Live Strategy Workshop: Learn how to break down your goals and create a plan that works for you.
Links Mentioned in the Episode:
Don’t forget to like, subscribe, and share this podcast with someone who’s ready to level up. And if you enjoyed this episode, leave a review—it helps us reach more listeners like you!
Let’s get strategic and make this your most successful year yet.
🎙️ Your 2025 Rebrand - Aligning with Your Future Self
Are you ready to step into the best version of yourself? In this episode of The Level Up Podcast, we’re diving into Your 2025 Rebrand—a framework to help you align with your future self, set bold goals, and make decisions that reflect the life you truly deserve.
We’ll cover:
✨ Bridging the gap between who you are now and who you’re becoming
✨ Letting go of roles, beliefs, and habits that no longer serve you
✨ Embracing clarity, stepping out of your comfort zone, and making bold moves
💡 If this episode resonates with you, it’s time to take action! My Brand New You Course is now open for enrollment at the new price of $597. This course is designed to help you master your personal and business branding fundamentals, giving you the tools to fully step into alignment and grow with purpose.
👉 Don’t miss out—follow, like, and subscribe to the podcast for more episodes that help you level up in life and business.
Share this episode with a friend who’s ready to make 2025 their year!
💻 Enroll in the Brand New You Course: [HERE]
Join the LEVEL UP Community HERE
Follow Anthoni HERE
Let’s make this the year we step into our power! ✨
New Podcast Episode: For the Mom CEOs – Featuring Keonna Green
Hey Mom CEOs,
This one’s for you! I’m so excited to announce the latest episode of my podcast, featuring the incredible Keonna Green. This episode is a heartfelt conversation dedicated to all the moms out there juggling the beautiful chaos of parenthood while running a business.
We get real about topics that resonate deeply with mom entrepreneurs, including:
- Mom Anxiety: The constant pressure to do it all perfectly.
- FOMO and Mom Guilt: The fear of missing out on moments with your kids while pursuing your dreams.
- The Pressures of Parenthood: Balancing the emotional and physical demands of being a mom and an entrepreneur.
How Do Moms Experience Mom Guilt?
- Missing special moments because of work obligations.
- Feeling torn between your business and family priorities.
- Comparing yourself to other moms who seem to have it all figured out.
- Struggling with the idea of needing time for yourself.
But don’t worry, we don’t just stop there!
Ways to Overcome Mom Guilt:
Shift Your Perspective: Remember, you’re setting an example for your children by pursuing your dreams.
Remind Yourself Why You’re Doing This: It’s for your family’s future and your personal fulfillment.
Create Your Pocket of Peace: Whether it’s work, self-care, or a few quiet moments to yourself, make space for what keeps you sane and inspired.
This episode was truly one of my favorites to record, and I think you’re going to love it too! Tune in now for a candid and uplifting conversation that will remind you you’re not alone in this journey.
Follow Keonna Green on Instagram HERE and don’t forget to subscribe to the podcast to stay updated on all upcoming episodes.
Follow our Host ANTHONI ALLEN HERE
LEARN more about Branding yourself HERE w/ Anthoni's BRAND NEW YOU course!
Let’s navigate this wild ride of mompreneurship together!
🎙️ On this week’s episode of Level Up in Life, Level Up in Business, I’m joined by the incredible Jaz McNew (@jaz.mcnew), a wellness and life coach who’s taking the influencer world by storm! 🌟 Jaz shares her journey of balancing wellness, life coaching (@renew.life.coaching), and her passion for hair care with her brand Renew Hair Co. (@rehair.co)
✨ This episode is packed with:
💡 Content creation and influencer life hacks
💆🏽♀️ Jaz’s personal wellness journey and tips for staying grounded
🔥 A DIY Hydrating & Repairing Curly Hair Mask recipe you have to try!
Here’s the recipe to give your curls some serious love:
Hydrating & Repairing Curly Hair Mask
Ingredients:
● 1 ripe avocado (rich in vitamins, antioxidants, and healthy fats to nourish and hydrate)
● 2 tbsp honey (natural humectant to lock in moisture)
● 2 tbsp coconut oil (moisturizes and adds shine, helps with repair)
● 1 tbsp aloe vera gel (soothes scalp and helps repair hair)
● 1 tbsp olive oil (adds moisture and strength)
● A few drops of essential oils like lavender or rosemary (optional, for added nourishment and relaxation)
Instructions:
1️⃣ Mash the avocado in a bowl until smooth.
2️⃣ Mix in honey, coconut oil, olive oil, and aloe vera gel. Stir until creamy.
3️⃣ Apply from roots to tips, focusing on the ends.
4️⃣ Let it sit for 20–30 minutes (wrap with a warm towel for an extra boost).
5️⃣ Rinse and shampoo as usual.
✨ Use weekly for softer, hydrated curls!
Jaz and I had an amazing time recording this episode at Influencer Studios in DTLA, chatting about everything from business goals to leveling up your health, hair, and life. Don’t miss it!
🎧 Tune in now, tag us @jaz.mcnew, @rehair.co, and @renew.life.coaching, and share your thoughts! Let’s level up together. 🙌
#PodcastLife #InfluencerTips #WellnessJourney #HairCareHacks #LevelUpPodcast
Welcome to the Level Up in Life, Level Up in Business podcast! In this special Level Up in Health series, we’re stepping into the kitchen as I attempt to make my favorite vanilla latte—spoiler alert: I have no idea what I’m doing, but we’ll figure it out together!
While whipping up this strong, delicious coffee, I’m sharing a brand moment about *moving in silence*—the art of keeping your next move private. We’ll discuss:
✨ The Pros of Moving in Silence:
- Protecting your energy and focus
- Reducing external pressure or judgment
- Creating a bigger impact when you’re ready to share
✨ The Cons of Moving in Silence:
- Missing out on feedback and collaboration
- Losing opportunities to build anticipation and buzz
- Struggling with accountability when no one knows your goals
As always, it’s about finding the balance that works for you and your brand.
And for those who want to try my version of instant vanilla coffee, here’s the recipe:
Instant Vanilla Coffee Recipe
- 1-2 tsp of instant vanilla coffee
- 6-8 oz of hot water
- 2-3 tbsp of vanilla creamer (or to taste)
- Optional: sweetener of choice (if you like it sweeter)
- Frother for mixing
Instructions:
1. Mix instant coffee with hot water in your favorite mug.
2. Add vanilla creamer and optional sweetener.
3. Use a frother to mix until creamy and frothy.
4. Enjoy your café-worthy coffee in under 5 minutes!
Don’t forget to like, subscribe, and hit the notification bell so you don’t miss future episodes where we talk life, business, and everything in between. Follow me for more brand moments and let’s keep leveling up together!
#LevelUp #MovingInSilence #VanillaLatte #LevelUpInLife #LevelUpInBusiness #BrandMoments
In this episode of Level Up in Life, Level Up in Business, Anthoni dives into the reality of setbacks in business and life—when marketing plans flop, business strategies fall short, or things just don’t go as planned. Anthoni shares actionable steps to evaluate, pivot, and repurpose your efforts while maintaining the mindset to keep moving forward.
With personal insights and practical advice, this episode is a must-listen for anyone navigating the ups and downs of entrepreneurship.
Tune in to learn how to turn challenges into opportunities and show up for yourself, no matter what!
Quick recap and some actionable steps:
Remember, setbacks don’t define you—how you respond to them does.
JOIN MY COMMUNITY HERE:
https://anthoni-allen.kit.com/110a3653a9
FOLLOW ME ON IG HERE:
In this inspiring episode, we sit down with Jennifer Sinigal-Cornelius, founder and head designer of Born to Roam, to dive into the real peaks and pits of entrepreneurship. From the challenges of building a luxury brand to the incredible high of being featured on Oprah's Favorite Things, Jennifer shares her journey with honesty and grace.
We also explore:
- The role of fashion in storytelling and self-expression.
- How Jennifer attracts new friendships and meaningful relationships in her life and business.
- A review of her stunning hat collection and the creative inspiration behind her designs.
Jennifer’s insights are a reminder that success is about persistence, passion, and staying true to your vision.
Find Jennifer and her collection here:
- Business Instagram: @borntoroamshop
- Website: www.weareborntoroam.com
http://www.weareborntoroam.com)
- Personal Instagram: @JenniferSinigalCornelius
https://www.instagram.com/jennifersinigalcornelius/
SHARE / LIKE/ SUBSCRIBE / COMMENT
Tune in to this episode and get ready to level up!
🚨 Only 6 Days Left to Enroll in Brand New You – What’s the Hold Up? 🚨
Let’s get real. The year is almost over, and now is the time to activate your potential and level up for 2025. If you’re serious about building an authentic brand that opens doors and attracts the right audience, Brand New You is your answer.
So, what’s the hold up?
Investment: $1,297 (or 4 payments of $324.25)
Investment: $997 (or 4 payments of $249.25)
✔️ You’re ready to be seen and heard by your ideal audience.
✔️ You’re tired of spinning your wheels with no clear strategy.
✔️ You’re serious about creating new opportunities for partnerships, collaborations, and growth.
But here’s the thing: Enrollment closes in just 6 days, and this course won’t be offered again for another year. Don’t let another year pass without taking the steps you need to build the brand and life you deserve.
Click below to enroll now and secure your spot:
https://levelupinlife.mykajabi.com/sales?preview_theme_id=2159259011
In this episode of Level Up in Life, Level Up in Business, Anthoni gets personal, sharing her own struggles with personal branding and the lessons she learned along the way. She also introduces her much-anticipated course, BRAND NEW YOU, where the waitlist is officially open! 🎉
Anthoni dives deep into the course modules, breaking down how she teaches entrepreneurs to master their messaging, build a cohesive brand, and take their business to the next level. If you’re serious about leveling up your brand, this episode is a must-listen.
🚨 VIP spots are limited to just 15 slots, but don’t worry—there will be pro slots available too! Make sure you’re on the waitlist to secure your chance to enroll once it opens.
WAITLIST HERE: https://levelup.anthoniallen.com/Waitlist
JOIN MY COMMUNITY HERE: https://anthoni-allen.kit.com/110a3653a9
🎧 Like, subscribe, and get ready to transform your brand!
#LevelUpPodcast #BrandNewYou #PersonalBranding #EntrepreneurTips #LevelUpYourBrand
In this special edition of the Entrepreneurial Series on *Level Up in Life, Level Up in Business,* Anthoni sits down with her mother, the talented fashion designer and stylist Arell Hughes (@arellstyles). 🌟
They dive into everything from growing up together to defining personal style and share invaluable entrepreneurial insights in the fashion industry. Discover how Arell got her start, hear about her journey, and pick up some incredible gems along the way. You don’t want to miss this!
Tune in, hit that like button, and be sure to subscribe for more inspiring stories and advice. Follow Arell's journey on Instagram @arellstyles, and check out her brand, @plaayclothes, for more fashion inspiration!