Let's Talk BS (Brand Strategy)

https://is1-ssl.mzstatic.com/image/thumb/Podcasts126/v4/29/98/b1/2998b127-5ab8-2161-1751-ba39d211ee6d/mza_3949944949271906005.jpg/600x600bb.jpg

Kat Moses

14 episodes

1 week ago

Go behind-the-scenes of one of Australia’s leading talent agencies MGMT with Founder and Director, Kat Moses. Gain valuable insights into the ever-changing digital landscape, the latest in influencer marketing and the newest social media trends. Kat and the MGMT team have their fingers on the pulse of everything digital — listen in so you can, too. Kat Moses is the Managing Director and Founder of digital talent agency MGMT, having managed some of Australia’s biggest names including P.E Nation’s Pip Edwards, designer Lana Wilkinson and TikTok sensation Brandon Scott.

Marketing

Business

RSS

All content for Let's Talk BS (Brand Strategy) is the property of Kat Moses and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Marketing

Business

Episodes (14/14)

Let's Talk BS (Brand Strategy)

Ep 14. Let's Talk Trending - Community Driven Marketing, Skims Holiday Campaign, Is Alabama Barker the new King Kylie?

On this episode of Let's Talk BS, Kat and Billie chat trending topics including:

- Community driven marketing (Henne Black Friday Campaign)

- Skims taking on Gen Z in their latest holiday campaign

- Alabama's 16th birthday party

Instagram: @katmoses @mgmt__

Tik Tok: @katmoses7 @mgmt___

2 years ago

25 minutes 50 seconds

Let's Talk BS (Brand Strategy)

Ep 13: Let's Talk Trending - Tik Tok for MGMT, Drake's Album, Selena Gomez's Doco

On this episode of Let's Talk BS, Kat and Billie chat trending topics including:

- How MGMT has used Tik Tok to build an audience

- Our take on the marketing for Drake's new album

- Selena's public perception after releasing her documentary

Instagram: @katmoses @mgmt__

Tik Tok: @katmoses7 @mgmt___

2 years ago

30 minutes 25 seconds

Let's Talk BS (Brand Strategy)

Ep 12: Let's Talk Trending - Halloween, Kayne West and T-Swift's New Album

On this episode of Let's Talk BS, Kat and Billie chat trending topics including:

- Our thoughts on Halloween for brands

- Kanye West's public perception and the fall of Yeezy

- Kat's favourite, Taylor Swift's new album

Instagram: @katmoses @mgmt__

Tik Tok: @katmoses7 @mgmt___

3 years ago

38 minutes 19 seconds

Let's Talk BS (Brand Strategy)

Ep 11: A Conversation About BeReal

On this episode of Let's Talk BS, Kat and Billie chat all things BeReal and how they think the next global campaign will use BeReal.

Instagram: @katmoses @mgmt__

Tik Tok: @katmoses7 @mgmt___

3 years ago

14 minutes 35 seconds

Let's Talk BS (Brand Strategy)

Ep 10: Milly Rose Bannister - Founder of Non-for-Profit Organisation, ALLKND

On this episode of Let's Talk BS, Kat chats with MGMT's talent, Milly Rose Bannister.

They talk:

- Creating content in the 'peak' of Instagram

- Returning to Australia during Covid

- Founding a non-for-profit organisation, ALLKND

- Going viral over an avocado

Instagram: @katmoses @mgmt__

Tik Tok: @katmoses7 @mgmt___

3 years ago

31 minutes 6 seconds

Let's Talk BS (Brand Strategy)

Ep 9: Olantekkers - UK Footballer turn Aussie Content Creator

On this episode of Let's Talk BS, Kat chats with MGMT's talent, Olantekkers.

They talk:

- Growing up in the UK

- Travelling the world playing football, aka 'soccer'

- Moving to Australia during lockdown

- Creating valuable content

- Creating 'sharable' content

Instagram: @katmoses @mgmt__

Tik Tok: @katmoses7 @mgmt___

3 years ago

29 minutes 31 seconds

Let's Talk BS (Brand Strategy)

Ep 8: Nawal Sari - On Being an Australian Muslim Influencer

3 years ago

31 minutes 24 seconds

Let's Talk BS (Brand Strategy)

Ep 7: Elleny Kourtis - MGMT's Senior Talent Manager

On this episode of Let's Talk BS, Kat and Billie chat with MGMT's newest team member, Elleny Kourtis.

We talk:

- Weekly recap

- How Elle started working for MGMT

- How Elle got started in the industry

- What Elle gets up to from day to day

Instagram: @katmoses @mgmt__

Tik Tok: @katmoses7 @mgmt___

3 years ago

31 minutes 24 seconds

Let's Talk BS (Brand Strategy)

Ep 6: MGMT Introduces User Generated Content

On this episode of Let's Talk BS, Kat and Billie chat about:

Weekly recap: Naked Sundays celebration, moving into our new office space

MGMT's new service: User Generated Content

New talent signings

Travelling to Melbourne with the team

Instagram: @katmoses @mgmt__

Tik Tok: @katmoses7 @mgmt___

3 years ago

16 minutes 27 seconds

Let's Talk BS (Brand Strategy)

Ep 5: A New Era for MGMT - The Rebrand

On this episode of Let's Talk BS, Kat and Billie chat about:

Weekly recap: Rowi Singh for The Iconic Beauty, Signing Jaynee Wehbe, Pip Edwards for Tag Heuer, Vida Glow Hairology event
Why Kat decided to do a full rebrand
How the rebrand has impacted MGMT's position in market
Why we are not just 'talent agents'
The meaning of our tagline, For The Culture of Creative Influence

Follow us on:

Instagram: @katmoses @mgmt__

Tik Tok: @katmoses7 @mgmt___

3 years ago

31 minutes 50 seconds

Let's Talk BS (Brand Strategy)

Ep 4: Creating Culture in Small Business

Kat and Billie chat about:

Company culture
Kat's new business venture with Morgan Tait, Cee Clear

This is A Little Insight with Kat and Billie.

Keep updated with Cee Clear here @cee_clear

Connect with us on Instagram and Tik Tok:

Kat @katmoses

Billie @billiebaylis

MGMT @mgmt__

4 years ago

33 minutes 9 seconds

Let's Talk BS (Brand Strategy)

Ep 3: Gen Z is Changing the Influencer Economy and this is What is Happenening

Kat and Billie chat about:

Why MGMT is a boutique agency
How Gen Z is impacting the influencer economy
Tall poppy syndrome

This is A Little Insight with Kat and Billie.

Connect with us on Instagram and Tik Tok:

Kat @katmoses

Billie @billiebaylis

MGMT @mgmt__

4 years ago

35 minutes 21 seconds

Let's Talk BS (Brand Strategy)

Ep 2: Creating A Personal Brand and Building Professional Relationships

Kat and Billie chat about:

Creating a personal brand
Pitching to brands
Building relationships

*Bonus* Kat and Billie talk all things Tik Tok drama including Sway Boys, James Charles and David Dobrik.

This is A Little Insight with Kat and Billie.

Connect with us on Instagram and Tik Tok:

Kat @katmoses

Billie @billiebaylis

MGMT @mgmt__

4 years ago

36 minutes 1 second

Let's Talk BS (Brand Strategy)

Ep 1: What Kat's Day Looks Like and Mary's on Big Brother?!

This is A Little Insight with Kat Moses feat. Billie.

Ever wanted to hear the real conversations that happen behind closed doors of a digital talent agency?

As industry insiders Kat and Billie share their thoughts on the ever-changing digital landscape. We talk everything from the rise of TikTok, influencer marketing and youth culture and everything else that is dominating the space.

The reality is we are living inside our phones. Kat and Billie are no exception.

Kat is the founder of digital talent agency, MGMT, having managed some of Australia’s biggest names in the space. Billie has recently joined the MGMT team as social media manager for the growing company.

‘A Little Insight’ is an extension of the daily conversations within the MGMT team.

4 years ago

23 minutes 50 seconds