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Legal Mastermind Podcast - Presented By Market My Market
Market My Market
298 episodes
4 months ago
The Legal Mastermind Podcast focuses on tips and tactics for Law Firms and Lawyers to Grow and Manage their Law Firm. Hosts Ryan Klein and Chase Williams from Market My Market, sit down with experts in the legal community to discuss marketing, branding, intake and more.
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Management
Business,
Marketing
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All content for Legal Mastermind Podcast - Presented By Market My Market is the property of Market My Market and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
The Legal Mastermind Podcast focuses on tips and tactics for Law Firms and Lawyers to Grow and Manage their Law Firm. Hosts Ryan Klein and Chase Williams from Market My Market, sit down with experts in the legal community to discuss marketing, branding, intake and more.
Show more...
Management
Business,
Marketing
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EP 288 - Mary Blackiston - Empathy-Driven Copy: The Secret Weapon for Law Firms
Legal Mastermind Podcast - Presented By Market My Market
28 minutes
1 year ago
EP 288 - Mary Blackiston - Empathy-Driven Copy: The Secret Weapon for Law Firms
Mary Blackiston is a Conversion Copywriter and Google Ads Conversion Strategist.


Mary helps law firms and service-providers bring in more qualified leads and clients. With tailored Google Ad strategy and empathy-driven messaging. Messaging that combines data, voice of customer research and psychological tactics.

She delves challenger-deep until they know your brand and customers inside and out and Am able to get Inside their heads, think like them, and speak their lingo. Then she’ll craft empathy-driven copy that hooks readers’ attention from the get-go — and has them nodding their heads all the way down the page. 

Connect with Mary on LinkedIn: https://www.linkedin.com/in/marybblackiston/

Visit Nomad Copywriting: https://nomadcopywriting.io/

On This Episode, We Discuss…
  • What Makes Writing Powerful
  • How More Personal, Approachable Language Can Build Trust 
  • Common Mistakes Law Firms Make with Google Ads
  • Social Media and Copywriting
Legal Mastermind Podcast - Presented By Market My Market
The Legal Mastermind Podcast focuses on tips and tactics for Law Firms and Lawyers to Grow and Manage their Law Firm. Hosts Ryan Klein and Chase Williams from Market My Market, sit down with experts in the legal community to discuss marketing, branding, intake and more.