Go behind the scenes with Leading Brands®. Ecommerce, Direct to Consumer, Retail, Wholesale, Luxury, Sustainability, Marketing, Entrepreneurship. No topics are off the table. New episodes every Monday.
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Go behind the scenes with Leading Brands®. Ecommerce, Direct to Consumer, Retail, Wholesale, Luxury, Sustainability, Marketing, Entrepreneurship. No topics are off the table. New episodes every Monday.
The exact email + SMS strategy driving $30M+ for 7-9 figure brands in 2025.
This is how top operators are staying highly profitable despite tariffs, rising ad costs, and market turbulence.
Today on the show, we're joined by Ben Chelf, co-founder of Sol Reader, who has a unique approach to improving our relationship with technology.
Topics Discussed Include:
• Building a healthier relationship with tech, focusing on replacing screen time with richer reading experiences
• The future of reading in a digital age, sharing insights from his work with Sol Reader
• Entrepreneurship lessons, including strategic decision-making and innovation in product design
Aaron Jones VP, eCommerce & Media at Liquid I.V. and Unilever's Health & Wellbeing Division joins the podcast to talk all things marketing in 2024.
Everything from the brand's recent Formula 1 sponsorship, TikTok Shop strategy, brand refresh, and so much more.
You can't control:
- Facebook, Google, or TikTok's algorithm (or if TikTok will even exist in the future)
- Impact on ad spend/CAC from the 2024 Election
- Consumer spending and confidence
So, what can you control? What should you focus on? That's what we cover in today's episode.
Chris Hunter joins the Wavebreak Podcast to share his journey as the co-founder of Koia, and previously Four Loko.
We chat about how Koia launched nationwide into Whole Foods from Day 1, building and scaling consumer brands, and so much more.
Chris Hunter is the co-founder of Koia and Four Loko.
In today's episode, Kara Brothers, President at Starface, shares Starface’s mission and how the brand flips the acne narrative on its head through out-of-the-box marketing strategies, campaigns, and product drops.
Recently, we released a podcast episode titled "15 Minute Exec Guide to Email & SMS in 2024" and we received a lot of positive feedback.
We're excited to share that it’s been expanded into a 30-minute webinar replay that you can watch or listen at your leisure
Focus on these 3 recommendations in 2024 and you will generate more revenue from Email and SMS marketing. Additionally, learn about the new Gmail and Yahoo email marketing guidelines and what to do about them.
In this solo episode of Leading Brands, the following topics are discussed:
- 2023 Learnings and Q4 Results: What's Working Now
- 2024 Strategic Recommendations: What To Focus On
- Email and SMS Opportunities for 2024
- New Gmail and Yahoo sending requirements
- A/B Test Results and What Moves The Needle
And more!
In this episode of the Leading Brands podcast, we're joined by Kevin Escalera, Senior Director of Marketing at RSP Nutrition and AminoLean®. Join us as we dive into the brand's rapid growth and viral campaigns.
In this episode of the Leading Brands podcast, we're joined by Hind Sebti, the co-founder and Chief Growth Officer of Waldencast PLC (NASDAQ: WALD). Join us as we dive into how she's leading Waldencast to become a global "house of brands."
Ryan Lupberger, Co-founder & CEO of Cleancult, joins the Leading Brands podcast to discuss the journey of Cleancult from its ecommerce launch to current retail expansion, the key elements of building a strong leadership team, and more.
Filipe Keuppens, Executive Vice President of Pickle Juice™, joins the Leading Brands podcast to share the remarkable journey of the drink's growth, from a $250,000 revenue in 2015 to becoming the preferred choice of top athletes.
Go behind the scenes with Leading Brands®. Ecommerce, Direct to Consumer, Retail, Wholesale, Luxury, Sustainability, Marketing, Entrepreneurship. No topics are off the table. New episodes every Monday.
