Most AI marketing falls flat because it forgets the human on the other side. We sit down with Mike Montague, agency leader, author, and voice for human-first AI, to unpack a practical playbook that helps law firms reach the right clients at the right moment without resorting to spammy tactics or generic copy. Mike traces his path from tech and radio to sales and AI-driven marketing, then shows how to flip the script on volume-based outreach. Instead of blasting the internet, we talk about sp...
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Most AI marketing falls flat because it forgets the human on the other side. We sit down with Mike Montague, agency leader, author, and voice for human-first AI, to unpack a practical playbook that helps law firms reach the right clients at the right moment without resorting to spammy tactics or generic copy. Mike traces his path from tech and radio to sales and AI-driven marketing, then shows how to flip the script on volume-based outreach. Instead of blasting the internet, we talk about sp...
S02E92 Fractional Legal Teams to Build Your Firm with Jeff Holman
Leadership In Law Podcast
37 minutes
2 months ago
S02E92 Fractional Legal Teams to Build Your Firm with Jeff Holman
Jeff Holman is revolutionizing legal support for growing businesses with a model that makes perfect sense once you hear it yet somehow hasn't existed until now. As founder of Intellectual Strategies and creator of the first fractional legal team model, Jeff brings a unique triple-threat perspective as engineer, lawyer, and business strategist to tackle the very real problem facing innovative companies: they need sophisticated legal help, but not a full-time legal department. The traditional ...
Leadership In Law Podcast
Most AI marketing falls flat because it forgets the human on the other side. We sit down with Mike Montague, agency leader, author, and voice for human-first AI, to unpack a practical playbook that helps law firms reach the right clients at the right moment without resorting to spammy tactics or generic copy. Mike traces his path from tech and radio to sales and AI-driven marketing, then shows how to flip the script on volume-based outreach. Instead of blasting the internet, we talk about sp...
