In this episode, Jake talks with Ely Delaney, an email marketing strategist passionate about helping clients create evergreen follow up systems that build real relationships... not just sales pitches.

You’ll learn:

• Why many people miss the middle ground in follow up, connecting consistently without being annoying or too scarce.
• The power of the “magic script” to re-engage cold contacts with a sincere, value-driven message.
• How simple, conversational, honest emails outperform flashy newsletters or aggressive sales pushes.
• Ely’s proven frameworks for automated nurture campaigns that maintain connection and momentum over months or years.
• Why giving first, sharing value, and having patience create a lasting impact and trust.
• How effective networkers embrace meeting everyone and making no assumptions about potential value.
• The critical role of consistent action and warming cold leads through intentional communication.
• Ely’s story behind the “Meet Cool People” brand and how genuine networking leads to opportunity.
• Resources for network expansion, effective scripts, and evergreen email marketing.

If you want to shift your follow-up strategy from transactional to transformational, this episode is packed with practical insights.

This episode is brought to you by Orchestraight, You can get a free trial of Orchestraight, an NLP based Lead Gen tool, for 7 days, up at orchestraight.com.

Orchestraight, The straightest path to success.