Looking for more freedom while growing your law firm? Join the most successful small law firm owners from across the country on Law Firm Accelerator. Viktoria Altman, a small law firm digital marketing expert, interviews top attorneys as they reveal their strategies for achieving and maintaining success. Learn unique approaches to hiring, operations, and marketing. Discover which strategies work and which do not. Subscribe now to learn the secrets to a thriving legal practice.
Youtube: https://www.youtube.com/channel/UCfbOn7rvxqhm5j4Soci7IeQ
Looking for more freedom while growing your law firm? Join the most successful small law firm owners from across the country on Law Firm Accelerator. Viktoria Altman, a small law firm digital marketing expert, interviews top attorneys as they reveal their strategies for achieving and maintaining success. Learn unique approaches to hiring, operations, and marketing. Discover which strategies work and which do not. Subscribe now to learn the secrets to a thriving legal practice.
Youtube: https://www.youtube.com/channel/UCfbOn7rvxqhm5j4Soci7IeQ

In this episode of the Law Firm Accelerator, Viktoria Altman chats with Alexandra Lavinsky, a seasoned family law attorney based in sunny Los Angeles. Alexandra opens up about her journey from litigation and insurance defense to running her own family law practice since 2013. She explains her passion for family law, where she deals with some of life’s most personal and sensitive issues, from divorce to child custody, prenups, and more.
One of the key insights Alexandra shares is the power of prenuptial agreements in helping couples control their financial futures, especially as two-income households become the norm. She also delves into the importance of choosing the right clients—ones that can afford her services and are open to being educated on the process, as family law cases can get costly. Alexandra stresses the value of building a strong online presence through platforms like AVVO and highlights how marketing to high-net-worth clients requires a tailored, research-heavy approach. She also advocates for kindness and respect in the legal community, emphasizing that being a good attorney goes hand-in-hand with being a good person. Ultimately, Alexandra offers a wealth of knowledge on running a successful law practice while keeping integrity at the forefront.
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