Cooking Up a Personal Brand with Paul Zweben

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Know Like Trust for Real Estate

Christine George

111 episodes

1 week ago

When real estate agents become the trusted authority in their market, everything changes; more listings, stronger relationships, and a business built on referrals, not cold calls. On Know Like Trust for Real Estate, Christine George shares proven strategies, real-time coaching, and practical frameworks to help ambitious agents cut through the noise, clarify their brand, and attract the clients they actually want to work with. Want to stand out and scale up without burning out? Tune in for expert insights, relatable stories, and the real challenges Christine helps agents overcome every day.

All content for Know Like Trust for Real Estate is the property of Christine George and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Marketing

Business,

Entrepreneurship

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Cooking Up a Personal Brand with Paul Zweben

Know Like Trust for Real Estate

23 minutes

8 months ago

Cooking Up a Personal Brand with Paul Zweben

In Episode 106 of Know Like Trust for Real Estate, I'm joined by Paul Zweben, a former chef and restaurateur turned top-producing real estate professional in Manhattan.

Paul, alongside his wife Carolyn, leads the Zweben Team, known for its innovative approach to real estate.

What sets Paul apart? He seamlessly integrates his 30 years of culinary expertise into his real estate brand, creating a memorable and engaging experience for his clients. In this episode, Paul shares how his passion for cooking has become a powerful differentiator in a crowded industry. From hosting cooking events for clients to crafting real estate analogies through food, Paul’s approach proves that standing out means bringing your full self to your business.

Tune in to discover:

How Paul transitioned from running restaurants to selling real estate
The ways he infuses his love of food into his real estate business
Why authenticity and differentiation are the keys to success
The biggest lesson he brought from the restaurant industry into real estate (this one may surprise you)

Visit Paul on his website here.

Follow Paul on Instagram.

Subscribe to Paul's YouTube page.