Ultra4 greats, Nick Nelson and David Hartman, come on this episode to talk about humble beginnings, helping define a sport and the changes they've made in shaping it what it is today. KC hosts, Chuck Dempsey and Ali Sedaghat, dig into these 2 accomplished individuals and how their programs have evolved with KC supporting them every step of the way.

The dream team that Instagram brought together, Yeti an accomplished fabricator based in Iowa, and Yolo, a former marketing exec who escaped the rat ace, have been long time supporters of the KC brand and we finally got a chance to sit with them both at SEMA. From their chance encounter through Instagram to building a simpler life connected to the outdoors and fabricating things that go vroom, they are the success story in a world that tends to forget to stop and smell the roses. Learn more about KC at KChilites.com and YETI at @thejeepcalledyeti and Yolo @thewildyolo and collectively at YETI-BUILT.com. Celebrating over 50 years of helping you Adventure Further®, these are the stories that have made KC the brand it is today. Hosted by Ali ( @katethejeep ) and Baja racing legend Chuck Dempsey ( @chuck_dempsey ).

Humility and strength are two impressive qualities in any given thing, and we find both in this extremely talented and accomplished family member, Marco Hernandez, also known as OVRLNDX. Marco has become known for bringing an earnest passion for the outdoors and combining it with a love of cooking. From his start in riding bikes on the backroads of Baja to his release of his first published cook book, Overland Cook, we spend some time with this multifaceted individual directly from our 2019 SEMA Show booth. Learn more about KC at KChilites.com and Marco at @ovrlndx. Celebrating over 50 years of helping you Adventure Further®, these are the stories that have made KC the brand it is today. Hosted by Ali ( @katethejeep ) and Baja racing legend Chuck Dempsey ( @chuck_dempsey ).

We get together with Mel Wade, owner of Offroad Evolution / Evo Manufacturing, and his son Melvin at SEMA. We dig into a little about how he got started, how KC has been involved in his projects and give some insight behind the scenes of one of Orange County's revered offroad shops. Learn more about KC at KChilites.com and Evolution team at offroadevolution.com & evomanufacturing.com . Celebrating over 50 years of helping you Adventure Further®, these are the stories that have made KC the brand it is today. Hosted by Ali ( @katethejeep ) and KC CEO Alan Wang ( @darkfiber ).

Alan (CEO of KC Lights, @DARKFIBER) and Ali (Marketing Director of KC Lights, @KatetheJeep) sit down with Brad from TrailRecon and talk about all things KC, Overland and family. Learn more about KC at KChilites.com and Brad at TrailRecon.com. Celebrating over 50 years of helping you Adventure Further®, these are the stories that have made KC the brand it is today.