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Katy Calls BS
Katy Miller | Miller Social
117 episodes
6 days ago
Katy Calls BS cuts through the noise of online business, digital products, and modern motherhood with blunt advice, practical strategy, and zero fluff. Hosted by course creation and instructional design expert Katy Miller, each episode calls out the BS in business life from shady sales tactics to burnout culture and gives you real tools to build and sell digital offers without losing your sh*t (or your time). If you're tired of overthinking, overwhelmed by options, or just want someone to tell it to you straight, you're in the right place!
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Entrepreneurship
Business
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All content for Katy Calls BS is the property of Katy Miller | Miller Social and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Katy Calls BS cuts through the noise of online business, digital products, and modern motherhood with blunt advice, practical strategy, and zero fluff. Hosted by course creation and instructional design expert Katy Miller, each episode calls out the BS in business life from shady sales tactics to burnout culture and gives you real tools to build and sell digital offers without losing your sh*t (or your time). If you're tired of overthinking, overwhelmed by options, or just want someone to tell it to you straight, you're in the right place!
Show more...
Entrepreneurship
Business
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The Truth About Digital Products Today
Katy Calls BS
23 minutes 9 seconds
1 month ago
The Truth About Digital Products Today

Forget the idea that you have to build a massive, signature course to succeed online. That's so 5 years ago (and honestly, BS).


In this episode, I'm calling out the myth that only big, polished programs sell AND I'm showing you why micro digital products are actually the smarter move for entrepreneurs right now but always.


From shifting consumer behavior to smarter marketing strategies, we're talking why buyers crave quick solutions, smaller commitments, and real results NOT just flashy promises.


As always, you'll learn how to build your own digital product ladder, experiment with sales techniques that work in slow seasons, and keep momentum in your business without burning out.


This isn't about playing small or diluting your brand, it's about selling smarter.


What you'll learn:

  • Why digital product don't need to big or polished to be profitable
  • How micro products reduce risk and boost sales
  • The psychology behind consumer behavior in 2025
  • Creating a digital product ladder that builds trust and leads to bigger sales
  • Marketing strategies that work during slow sales periods


Need Ideas for your next digital product?

Grab my FREE Digital Product Guide


Connect with your host, Katy Miller:

IG: ⁠@themillersocial⁠ and @katycallsbs

W: ⁠https://themillersocial.com/⁠


Katy Calls BS
Katy Calls BS cuts through the noise of online business, digital products, and modern motherhood with blunt advice, practical strategy, and zero fluff. Hosted by course creation and instructional design expert Katy Miller, each episode calls out the BS in business life from shady sales tactics to burnout culture and gives you real tools to build and sell digital offers without losing your sh*t (or your time). If you're tired of overthinking, overwhelmed by options, or just want someone to tell it to you straight, you're in the right place!