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JCIRA: Curious and Interesting
Sukki Yoon
92 episodes
1 month ago
La Ferle, C., Muralidharan, S., & Roth-Cohen, O. (2025). Using Cultural Intelligence (CQ) to Explain Differences Between Gen-Y and Baby Boomer Preferences for Models with Disabilities in Advertising. Journal of Current Issues & Research in Advertising, 46(3), 396–410. https://doi.org/10.1080/10641734.2025.2529003
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Social Sciences
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La Ferle, C., Muralidharan, S., & Roth-Cohen, O. (2025). Using Cultural Intelligence (CQ) to Explain Differences Between Gen-Y and Baby Boomer Preferences for Models with Disabilities in Advertising. Journal of Current Issues & Research in Advertising, 46(3), 396–410. https://doi.org/10.1080/10641734.2025.2529003
Show more...
Social Sciences
Science
https://is1-ssl.mzstatic.com/image/thumb/Podcasts221/v4/f7/5d/7b/f75d7b9d-5eb2-c215-172b-a16a31af3f7b/mza_6728433346278945651.jpg/600x600bb.jpg
45.4-7: Green consumerism across cultures
JCIRA: Curious and Interesting
2 minutes
10 months ago
45.4-7: Green consumerism across cultures
Diwanji, V. S., Baines, A. F., Bauer, F., & Clark, K. (2024). Green Consumerism: A Cross-Cultural Linguistic and Sentiment Analysis of Sustainable Consumption Discourse on Twitter (X). Journal of Current Issues & Research in Advertising, 45(4), 476–505. https://doi.org/10.1080/10641734.2024.2318705
JCIRA: Curious and Interesting
La Ferle, C., Muralidharan, S., & Roth-Cohen, O. (2025). Using Cultural Intelligence (CQ) to Explain Differences Between Gen-Y and Baby Boomer Preferences for Models with Disabilities in Advertising. Journal of Current Issues & Research in Advertising, 46(3), 396–410. https://doi.org/10.1080/10641734.2025.2529003